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Hands-on Foundations for Agentic Marketing Use Cases
Uncover agentic marketing that drives seamless customer interactions. Through hands-on activities, you’ll learn the elements of customizing agent templates and building your own use case.

, Lead Technical Architect, Salesforce

, Technical Architect, Salesforce

, Architect, Salesforce

, Principal, Technical Architect, Salesforce

Role: Marketing, Administrator
Product: Agentforce Marketing, Agentforce
Session Level: Beginner
Session Type: Workshop
  • Wednesday, Jun 118:30 AM - 9:30 AM CDT
    (1:30 PM - 2:30 PM GMT)
    Workshop (Room W184c, Level 1)
  • Thursday, Jun 128:30 AM - 9:30 AM CDT
    (1:30 PM - 2:30 PM GMT)
    Workshop (Room W184c, Level 1)
Objective 1: See how a unified data platform and Agentforce power personalization across every touchpoint.
Objective 2: Learn how Agentforce unlocks new opportunities for marketers to enhance the customer experience and streamline workflows.
Objective 3: Experience practical, real-world use cases you can immediately apply to boost efficiency and engagement.