Learn about Data 360 Clean Rooms to securely share data and gain insights. We'll explore how to build powerful, privacy-first collaboration use cases.
Dreamforce passes are going fast. Don’t miss the most valuable event in business. Register now.
Register to join Dreamforce in San Francisco, or stream it free on Salesforce+.
Dreamforce is almost here and passes are going fast. Don’t miss your last chance to save $400 by September 26.
Sessions
Explore Dreamforce 2025 sessions.
Browse 1,600+ sessions from 2025 by role, topic, or industry and get inspired for the innovation coming to Dreamforce 2026.
Unlocking Data 360 Clean Rooms: A Developer's Guide
Required equipment: Salesforce Events Mobile App required. Please bring your headphones and use Live Session Audio to hear audio and view captions.
, Lead Developer Advocate, Salesforce
, Sr Product Manager, Salesforce
Role: Developer
Product: Data 360
Session Level: Beginner
Session Type: Theater
Session Summary: The session explored the capabilities of Salesforce's Data 360 Clean Rooms, highlighting their ability to enable privacy-compliant data collaboration between organizations. It introduced key features such as use case templates, mapping templates, and external connect flows, including integration with AWS Clean Rooms, which allows cross-platform data collaboration without exposing raw data. Through examples like improving return on ad spend visibility for brands, the session demonstrated how clean rooms help organizations optimize ad campaigns and gain deeper insights while maintaining data security through features like query thresholds and federated queries. The session also emphasized extensibility, reusability, and the integration of Tableau for actionable insights, showcasing the platform's potential to drive better business outcomes through secure and flexible collaboration mechanisms.
Key Takeaways:
• Salesforce Data 360 Clean Rooms provide a secure, privacy-compliant solution for organizations to collaborate on first-party data, enabling valuable insights without exposing raw data.
• New integrations with AWS Clean Rooms extend the platform's capabilities, allowing cross-ecosystem data collaboration and eliminating the need for both parties to be on Data Cloud.
• Features like use case templates, mapping templates, and query thresholds enhance scalability, reusability, and security, while Tableau integration allows for actionable visualization of clean room results.
Session Summary Feedback: Report a Concern
