Learn how Education Cloud can serve as the foundational platform for creating a truly connected digital campus that directly addresses today’s higher education challenges.
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Build a Connected Digital Campus to Elevate Student Success
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, Associate VP of Digital Transformation., Utah State University
Role: Administrator, IT Business Leader
Industry: Education
Product: Agentforce Education, Agentforce
Topic: Agentic AI
Session Level: Beginner
Session Type: Theater
Session Summary: This session explored the digital transformation journey of a university as it modernized its campus using Salesforce Education Cloud. The presenter detailed how the institution, steeped in tradition and riddled with inefficiencies, aimed to deliver personalized, Netflix-like experiences for students while improving operational efficiency and data-driven decision-making. Highlighting a phased, agile implementation strategy, the university successfully launched marketing and recruitment functionalities within a year and plans to expand into admissions, advancement, and academic enterprise. The session emphasized the importance of stakeholder alignment, change management, and a human-centered approach to ensure the success of such large-scale initiatives in higher education.
Key Takeaways:
• Strong leadership sponsorship and stakeholder alignment are critical for successful digital transformation initiatives in higher education.
• Implementing Salesforce Education Cloud allowed the university to centralize data, reduce inefficiencies, and enhance personalized experiences across the entire student lifecycle.
• A phased, agile approach and robust change management strategies, including a change champion network and comprehensive training, enabled the institution to achieve significant milestones within a year.
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