Discover how Revenue Cloud powers omni-channel selling. See how TruWorx by Ozinga streamlines quoting, enables customer self-service, and equips channel sellers to win more and close deals faster.
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Accelerate Omni-Channel Sales with Revenue Cloud
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, Sr. Director of Product Management, Salesforce
, President - TruWorx by Ozinga, Ozinga
Role: Partner, Operations
Product: Experience Cloud, Agentforce Revenue Management
Session Level: Beginner
Session Type: Theater
Session Summary: The session explored how Salesforce Revenue Cloud enables businesses to unify and streamline omnichannel sales processes by centralizing product catalogs, pricing, and data into a single platform. With nearly 70% of B2B buyers preferring a mix of digital and in-person channels, Revenue Cloud addresses the challenges of legacy systems that create silos and inconsistent customer experiences. Its API-first architecture and extensible design empower companies to adapt quickly to market changes, launch new channels, and provide guided selling and quoting tools for seamless customer and partner experiences. A compelling customer story highlighted how Revenue Cloud transformed a materials company by automating complex quoting processes, integrating workflows, and improving contractor efficiency, leading to faster deal closures and higher win rates across the board.
Key Takeaways:
• Revenue Cloud unifies omnichannel sales by centralizing product catalogs, pricing, and data, ensuring consistent customer experiences across all sales channels.
• The platform's API-first architecture enables businesses to quickly adapt to market changes, launch new sales channels, and enhance deal velocity with guided selling tools.
• A customer success story demonstrated how Revenue Cloud streamlined quoting and workflow processes for contractors, saving time, increasing win rates, and significantly improving operational efficiency.
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