A winning sales team puts sellers first from planning to paycheck. Consolidate your SPM tech, with data and AI built in, to bring sales plans, enablement, incentives, and more together in Sales Cloud.
Dreamforce passes are going fast. Don’t miss the most valuable event in business. Register now.
Register to join Dreamforce in San Francisco, or stream it free on Salesforce+.
Dreamforce is almost here and passes are going fast. Don’t miss your last chance to save $400 by September 26.
Sessions
Explore Dreamforce 2025 sessions.
Browse 1,600+ sessions from 2025 by role, topic, or industry and get inspired for the innovation coming to Dreamforce 2026.
3 Pillars to Ignite Sales Performance
Required equipment: Salesforce Events Mobile App required. Please bring your headphones and use Live Session Audio to hear audio and view captions.
, Senior Director, Sales Cloud Product Marketing, Salesforce
, Lead, Specialist Solution Engineer, Salesforce
Role: Administrator, Operations, Sales
Product: Agentforce Sales, Sales Performance Management
Session Level: Beginner
Session Type: Theater
Session Summary: The session highlighted Salesforce's innovative approach to sales performance management through connected data, AI, and automation. Sales teams on average use 17 different sales performance applications resulting in disconnected data and ineffective AI. Salesforce's solution integrates data, CRM, and AI to streamline planning, activate sellers, and optimize commissions. Demonstrations showcased how AI-powered tools like sales planning, sales programs, sales coaching agents and incentive compensation management enable smarter planning, more effective seller engagement, and transparent commission structures. Additionally, these tools can unlock more revenue per territory and improve seller productivity, all while providing real-time insights and reducing manual processes.
Key Takeaways:
• Salesforce's AI and data-driven tools, such as segmentation and territory optimization, significantly reduce manual processes and improve planning agility, helping organizations respond dynamically to market changes.
• Sellers benefit from personalized enablement programs, deal coaching, and real-time commission estimators, which enhance engagement, incentivize performance, and streamline customer interactions.
• Transparent and automated commission management ensures confidence for sellers and finance teams alike, reducing inquiries and aligning incentives with business goals.
Session Summary Feedback: Report a Concern
Available Now on Salesforce+: Watch now
