Dreamforce passes are going fast. Don’t miss the most valuable event in business. Register now.

Register to join Dreamforce in San Francisco, or stream it free on Salesforce+.

Dreamforce is almost here and passes are going fast. Don’t miss your last chance to save $400 by September 26.

Sessions

Explore Dreamforce 2025 sessions.

Browse 1,600+ sessions from 2025 by role, topic, or industry and get inspired for the innovation coming to Dreamforce 2026.

Back to Session CatalogBack to Session Catalog
Case Study: Smarter Selling with Enriched CRM Intelligence
Discover how enriching account data and embedding intelligence into Salesforce helps sales teams work faster, engage smarter, and maximize CRM efficiency while reducing manual input and effort.
Required equipment: Salesforce Events Mobile App required. Please bring your headphones and use Live Session Audio to hear audio and view captions.
Objective 1: Hear how to give sales teams with real-time insights using contextual intelligence to drive relevant customer engagement.
Objective 2: Learn how to securely enrich account data using trusted sources and fill gaps without risking integrity or privacy.
Objective 3: Learn how to unify disconnected CRM systems and preserve context by eliminating silos through seamless data integration.

, Salesforce MVP & SVP, GM and Data Strategist, PeerNova

, Sr. Dir., Industry Practice Lead, Moody's

Role: Marketing, Sales
Product: Agentforce 360 Platform, Agentforce
Topic: Data Activation
Session Level: Intermediate
Session Type: Theater

Welcome to the Agentic Enterprise.