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Capgemini

Innovator

Overview

Capgemini and Salesforce empower enterprises with AI, unified data, and modernized operations. Leveraging Agentforce, Data Cloud, and Capgemini’s industry expertise, we deliver secure, scalable, customer-first solutions that drive growth, efficiency, and innovation.

https://www.capgemini.com/about-us/technology-partners/salesforce/
location, , 400- Capgemini (Moscone North

AppExchange Link

Capgemini AppExchange URL

Sponsored Sessions

  • Yes
    Executive
    IT Business Leader
    Retail
    Travel, Transportation, and Hospitality
    Agentforce Commerce
    Agentforce Service
    Business as a Platform for Change
    Intermediate
    Breakout
    All Sessions
    Salesforce Events Mobile App required. Please bring your headphones and use Live Session Audio to hear audio and view captions.
    This session highlighted the transformative journey of a major UK airport leveraging Salesforce technologies to enhance passenger experience, drive revenue, and streamline operations. The airport, serving over 83 million passengers annually, faced challenges with fragmented systems and limited digital capabilities but successfully implemented a comprehensive digital transformation using Salesforce products like Data Cloud, Service Cloud, Marketing Cloud, and Commerce Cloud. Notable achievements include doubling e-commerce revenue from pre-COVID levels, significantly improving customer satisfaction scores, and introducing innovative features like a digital concierge powered by Agent Force to provide personalized support and seamless service. By integrating AI and data-driven insights, the airport has created a scalable, efficient, and personalized experience for its diverse customer base, ensuring future growth and adaptability in a complex, high-volume environment.
    <html><head></head><body><p>• The airport's e-commerce revenue doubled compared to pre-COVID levels, driven by the integration of Commerce Cloud and personalized offerings such as reserve-and-collect services.</p><p>• Agent Force, a digital concierge powered by Salesforce, has improved customer interactions by 40% in efficiency, with 95% of cases resolved without human intervention, enhancing scalability and passenger satisfaction.</p><p>• The implementation of Data Cloud has centralized customer data, enabling personalized experiences and operational efficiency, while also laying the foundation for innovative features like multilingual AI assistance and dynamic retail offerings.</p></body></html>
    https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987344435001h0Or
    Learn how to build new capabilities across a complex business to drive new revenue.
    Discover how to provide continuously engaging and effective service throughout the customer journey.
    See how to use AI to increase scale and service while lowering costs.
    <a href="https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987344435001h0Or">Report a Concern</a>
    Breakout
    Live Session Audio Icon
    Reserved seating Icon
    This session is first come, first seated. You do not have a reserved seat.
    Visible
    Yes
    Metreon AMC
    1:00 p.m. Tuesday, Oct 14
    Tuesday, Oct 14
    Discover how Heathrow Airport's innovative commercial digital strategy is transforming passenger experience, driving significant improvements in engagement and satisfaction over the past 5 years.

    , VP, Digital, eCommerce and Marketing, Heathrow Airport

    , Executive Vice President, Capgemini UK

    • Tuesday, Oct 141:00 PM - 1:45 PM PDT
  • Yes
    Marketing
    Executive
    Healthcare and Life Sciences
    Consumer Goods
    Agentforce Marketing
    Data 360
    Data Activation
    Beginner
    Theater
    All Sessions
    Salesforce Events Mobile App required. Please bring your headphones and use Live Session Audio to hear audio and view captions.
    The session highlighted how Data Cloud (formerly Data 360) is revolutionizing customer engagement and marketing transformation for organizations by creating a unified view of data and enabling actionable insights. By integrating 14 disparate data sources into a single platform, businesses can now personalize communications, drive loyalty, and achieve a 92% faster time-to-market for campaigns, reducing creation time from 23 days to just 2 days. The use of tools like Marketing Cloud and clean rooms for data collaboration has enabled targeted activation and increased engagement by 20%, showcasing the value of combining technology with strategic data management. The session emphasized the importance of not just implementing technology but also adopting a user-centric design approach, focusing on meaningful customer experiences and fostering organizational buy-in for sustainable transformation.
    <html><head></head><body><p>• Organizations leveraging Data Cloud saw a 75% increase in personalized activations and a 20% rise in engagement, proving the effectiveness of data-driven strategies in enhancing relevance and impact.</p><p>• The integration of clean rooms, such as Amazon Marketing Cloud, allowed seamless collaboration with partners and enabled next-best product recommendations directly in transactional environments, unlocking new opportunities for consumer and expert engagement.</p><p>• The adoption of a use-case-first approach, combined with a focus on experience design and organizational change, was pivotal in achieving both technical and strategic success, ensuring scalable and sustainable outcomes.</p></body></html>
    https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987471731001h2LM
    Learn how Haleon is unifying and enriching consumer and expert data to drive personalised marketing at scale
    Learn how Haleon is transforming its data strategy to enable insight-driven customer experiences.
    Hear how Haleon activates enriched data to deliver measurable business outcomes.
    <a href="https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987471731001h2LM">Report a Concern</a>
    Theater
    Live Session Audio Icon
    This session is first come, first seated. You do not have a reserved seat.
    Visible
    Yes
    Campground
    Moscone North
    3:00 p.m. Tuesday, Oct 14
    Tuesday, Oct 14
    Data Cloud powers unified data, smart segmentation, and personalized marketing — driving engagement and measurable impact across Haleon.

    , Global Digital Consumer Experience Director at Haleon, Haleon

    , Salesforce Head of Data Cloud UKI, Salesforce

    , European Head of Data Driven CX, Capgemini

    • Tuesday, Oct 143:00 PM - 3:20 PM PDT
  • Yes
    Architect
    Executive
    Financial Services
    Technology
    Agentforce Financial Services
    Data 360
    Customer Relationships
    Intermediate
    Breakout
    All Sessions
    Salesforce Events Mobile App required. Please bring your headphones and use Live Session Audio to hear audio and view captions.
    This session highlighted the transformative implementation of Salesforce Financial Services Cloud (FSC) to streamline advisor onboarding and recruitment processes within the wealth management sector. By leveraging FSC's out-of-the-box data models and minimal customizations, the solution was designed to simplify relationship management, reduce onboarding time by 25%, and improve overall efficiency by 30-35%. The system demonstrated the capability to scale and support up to one million advisors, enabling seamless collaboration across various personas, from sales teams to leadership. The foundation laid with Salesforce technology, including MuleSoft and Tableau, positions the organization to integrate future innovations like Einstein AI for even greater agility and operational excellence.
    <html><head></head><body><p>• The advisor onboarding process was significantly optimized, achieving a 25% reduction in onboarding time and a 30-35% improvement in efficiency through Salesforce Financial Services Cloud.</p><p>• The solution was built with less than 10% customization, utilizing FSC's data model to manage complex advisor relationships while ensuring scalability for over one million advisors in North America.</p><p>• The foundational framework established with Salesforce technologies enables future integration of Einstein AI, ensuring agility and innovation in adapting to regulatory and market changes.</p></body></html>
    https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987346284001hkom
    Use Financial Services Cloud to manage complex financial advisor relationships and deliver personalized client experiences.
    Build a robust system by integrating third-party tools to enhance data quality and financial insights.
    Design simplified architecture aligned with the Salesforce roadmap to reduce customizations and ensure scalability.
    <a href="https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987346284001hkom">Report a Concern</a>
    Breakout
    Live Session Audio Icon
    Reserved seating Icon
    This session is first come, first seated. You do not have a reserved seat.
    Visible
    Yes
    Metreon AMC
    Thursday, Oct 16
    11:00 a.m. Thursday, Oct 16
    LPL Financial launched a unified FS Cloud app to streamline advisor engagement, automate insights, ensure compliance, and cut onboarding from days to hours — empowering 1,000+ users.

    , Principal Architect, Capgemini

    , Head of Prospect, Client Management and Wealth Planning Technology, LPL Financial

    , Partner & Executive, Capgemini

    • Thursday, Oct 1611:00 AM - 11:45 AM PDT
  • Yes
    Executive
    Healthcare and Life Sciences
    Professional Services
    Agentforce Life Sciences
    Customer Relationships
    Beginner
    Breakout
    All Sessions
    Salesforce Events Mobile App required. Please bring your headphones and use Live Session Audio to hear audio and view captions.
    The session delved into the transformative adoption of Salesforce Life Sciences Cloud to reimagine customer engagement in the life sciences industry, emphasizing the shift from product-centric to customer-centric strategies. With over 6,500 users across 50+ countries, the initiative aims to harmonize fragmented systems, such as 35 Salesforce orgs and various local CRMs, into a single, standardized platform leveraging Salesforce products like Data Cloud and Marketing Cloud. A greenfield approach has been adopted, focusing on co-creation, standardization of 80% of processes, and integration of AI-driven hyper-personalization to enhance customer experience. The program, which includes a robust change management strategy, emphasizes user training, leadership buy-in, and a phased rollout to ensure adoption and sustainability, with global deployment targeted by 2029.
    <html><head></head><body><p>• The program is a comprehensive business transformation, not just a system implementation, aiming to create a unified platform that integrates sales, marketing, customer service, and field service across diverse global operations.</p><p>• The adoption of Salesforce Life Sciences Cloud and Data Cloud enables hyper-personalized, compliant customer journeys while reducing technical debt and ensuring scalability with future Salesforce releases.</p><p>• A strong focus on change management, including a dedicated Pulse Heroes community and transparent communication strategies, is key to addressing user resistance and ensuring a smooth transition to the new ecosystem.</p></body></html>
    Video On Demand
    https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987345371001hrLq
    Learn how Fresenius and Capgemini use Life Science Cloud, Data Cloud, and Agentforce to transform HCP/HCO engagement.
    Discover key lessons from a first-of-its-kind Life Sciences Cloud transformation across 50 countries and four business units.
    See how Fresenius and Capgemini build one heartbeat — PULSE — to power global AI-driven engagement with Agentforce.
    <a href="https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987345371001hrLq">Report a Concern</a>
    Breakout
    Live Session Audio Icon
    Available on Salesforce+ Icon
    Reserved seating Icon
    This session is first come, first seated. You do not have a reserved seat.
    Visible
    Yes
    Moscone South
    Content Pavilion
    <a href="https://www.salesforce.com/plus/experience/dreamforce_2025/series/healthcare_and_life_sciences_at_dreamforce_2025/episode/episode-s1e11">Watch now</a>
    Thursday, Oct 16
    1:00 p.m. Thursday, Oct 16
    Fresenius and Capgemini share how they transform customer engagement globally with Life Sciences Cloud — driving innovation, breaking silos, and pioneering a new benchmark in the industry.

    , Senior Director, Capgemini

    , The Vice President, Head of Commercial Ecosystem & Enablement, Fresenius

    , Executive Vice President, Capgemini

    • Thursday, Oct 161:30 PM - 2:15 PM PDT

    • Every year, Dreamforce exceeds my expectations in value and actionable takeaways — it’s truly worth every minute.

    Ali Waguespack

    Senior Delivery Manager, Kicksaw