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Executive
IT Business Leader
Sales
Travel, Transportation, and Hospitality
Consumer Goods
Technology
Agentforce Sales
Agentforce 360 Platform
Agentforce Service
Advanced
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This session focused on the transformative journey of implementing AI-led solutions and modernizing business processes across sales, customer service, and e-commerce platforms. The speakers highlighted the critical importance of establishing a strong data foundation and seamless system integrations to unlock the full potential of AI capabilities, emphasizing tools such as Service Cloud, Sales Cloud, and Data Cloud. Through the adoption of Salesforce solutions, including generative AI and custom agents, organizations were able to streamline lead-to-cash processes, optimize customer service, and enable dynamic pricing and omnichannel support. The session underscored the value of frameworks like the Adam framework and the role of foundational improvements in driving long-term success and innovation in AI applications across industries such as healthcare, technology, and retail.
<html><head></head><body><p>• Establishing a clean and centralized data foundation is essential for leveraging AI tools and avoiding issues like inaccurate AI responses or inefficiencies in processes.</p><p>• Salesforce products like Service Cloud, Sales Cloud, and Data Cloud played a pivotal role in transforming customer service, lead-to-cash processes, and e-commerce platforms, enabling businesses to adopt generative AI and dynamic pricing strategies effectively.</p><p>• The Adam framework, which incorporates pre-built solutions and custom agents, provides a scalable approach for solving complex business problems across industries, accelerating time-to-market and enhancing operational efficiency.</p></body></html>
https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987405103001h8Zx
Learn how Salesforce and Workday unify the enterprise-wide Lead-to-Cash process, increase accuracy, and faster time-to-value.
Discover process optimization in RMA, claims / rebates, and COGS (Cost of Goods Sold) to drive customer experience and ROI.
Explore workflow automation to streamline approvals, transaction sync, and eliminate reconciliation gaps.
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Campground
Moscone North
9:00 a.m. Wednesday, Oct 15
Wednesday, Oct 15
Drive enterprise-wide transformation with AI, automation, and data-driven strategies. Enhance agility, efficiency, and innovation to deliver long-lasting business impact.