Tickets are going fast. Save $400 when you register by September 18.

Dreamforce passes are going fast. Don’t miss the most valuable event in business. Register now.

Register to join Dreamforce in San Francisco, or stream it free on Salesforce+.

Dreamforce passes are going fast. Join us in person or stream live for free on Salesforce+.

Dreamforce is almost here and passes are going fast. Don’t miss your last chance to save $400 by September 26.

Sponsors

Expand your possibilities with our Sponsors.

Connect and discover how their custom-built solutions can take your business to new heights.

Explore the tangible impact of sponsorship.

120K

leads generated
by Dreamforce
2024 sponsors.

88%

of attendees
visited sponsor
booths in 2024.

4.2

attendees loved sponsor sessions,
scoring them
4.2 out of 5.

Take a look at this year’s sponsor list.

View all
Request Meeting

No available meetings at this time.

Boston Consulting Group

Innovator

Overview

Boston Consulting Group (BCG) is a global consulting firm that partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. To learn more, visit bcg.com.

https://www.bcg.com/

AppExchange Link

AppExchange URL

Sponsored Sessions

  • Yes
    Marketing
    Operations
    Sales
    Energy and Utilities
    Professional Services
    Technology
    Experience Cloud
    Agentforce Sales
    Customer Relationships
    Intermediate
    Breakout
    All Sessions
    Salesforce Events Mobile App required. Please bring your headphones and use Live Session Audio to hear audio and view captions.
    This session detailed the successful rollout of a Partner Relationship Management (PRM) system within six months, leveraging Salesforce technologies and strategic partnerships. The transformation included rebuilding foundational Customer Relationship Management (CRM) systems, enabling global standardization, and implementing agile methodologies to overcome previous failures. By aligning executive sponsorship, business ownership, and IT capabilities, the team created a robust operating model that enabled scalability, rapid iterations, and a focus on partner-centric outcomes. Key innovations such as streamlined deal registration processes, centralized governance, and iterative feedback loops were highlighted as critical to achieving a global rollout and improving partner experience.
    <html><head></head><body><p>• The use of an 80/20 rule and centralized governance allowed for global standardization of processes, reducing complexity and enabling scalability across geographies.</p><p>• Executive sponsorship and a clearly defined operating model, including empowered product management teams, were pivotal in driving alignment and accelerating decision-making during the rollout.</p><p>• Strategic partnerships with Salesforce and professional services enabled the organization to upskill internal teams, implement best practices, and achieve a seamless transformation while ensuring long-term self-sufficiency.</p></body></html>
    https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987310404001hp0Z
    Learn best practices for driving successful PRM transformations that achieve expected value and outcomes with partners.
    Learn key considerations for leveraging Loyalty Management, Sales Cloud, and Experience Cloud to drive a partner program.
    Learn how to deploy a new PRM platform and business processes to partners in under six months.
    <a href="https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987310404001hp0Z">Report a Concern</a>
    Breakout
    Live Session Audio Icon
    Reserved seating Icon
    This session is first come, first seated. You do not have a reserved seat.
    Visible
    Yes
    Metreon AMC
    1:00 p.m. Tuesday, Oct 14
    Tuesday, Oct 14
    Need to quickly boost partner performance? Join BCG and Red Hat to learn how deploying PRM — with onboarding, analytics, and integrated sales and marketing — accelerates partner success from Day 1.

    , Sr Dir Solution Engineering, Salesforce

    , Senior Director, Product Management, Core Business Platforms, Red Hat

    , Project Leader, Boston Consulting Group

    • Tuesday, Oct 141:45 PM - 2:30 PM PDT
  • Yes
    Sales
    Energy and Utilities
    Financial Services
    Consumer Goods
    Agentforce Sales
    Productivity
    Intermediate
    Breakout
    All Sessions
    Salesforce Events Mobile App required. Please bring your headphones and use Live Session Audio to hear audio and view captions.
    The session focused on the transformation of a sales organization through the adoption of Salesforce technology and a collaborative, cross-functional approach between sales and IT teams. By leveraging Salesforce's platform and tools, the organization streamlined processes, reduced technical debt, and improved sales productivity, unlocking significant time savings for sellers and enabling them to focus on high-value activities. The transformation was underpinned by a strong emphasis on culture change, standardization, and the alignment of business and IT goals, which allowed for the elimination of inefficiencies and the creation of a scalable foundation for future growth. The results included measurable business outcomes such as increased market opportunities, improved delivery productivity, and enhanced collaboration between sales and technology teams, setting the stage for continuous improvement and innovation in sales operations.
    <html><head></head><body><p>• The organization unlocked five hours per week per seller, enabling a focus on core sales activities and the discovery of new market opportunities, which added significant incremental pipeline value.</p><p>• By standardizing processes and leveraging Salesforce's platform, the company eliminated inefficiencies, reduced technical debt, and created a foundation for scalable growth and future innovation.</p><p>• Cross-functional collaboration between sales and IT, along with active engagement with end users, was critical to the success of the transformation, ensuring adoption and alignment with the needs of the field.</p></body></html>
    Video On Demand
    https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987308583001hOKh
    Streamline CRM and free sellers to focus on customers.
    Embrace cross-functional collaboration to quickly drive high-quality outcomes.
    Think holistically about change and link people, process, and tech to create lasting culture shifts.
    <a href="https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987308583001hOKh">Report a Concern</a>
    Breakout
    Live Session Audio Icon
    Available on Salesforce+ Icon
    Reserved seating Icon
    This session is first come, first seated. You do not have a reserved seat.
    Visible
    Yes
    Moscone South
    Content Pavilion
    <a href="https://www.salesforce.com/plus/experience/dreamforce_2025/series/sales_at_dreamforce_2025/episode/episode-s1e6">Watch now</a>
    9:00 a.m. Wednesday, Oct 15
    Wednesday, Oct 15
    Learn how to streamline Salesforce CRM for B2B sales, redefine seller roles, and instill high-impact behaviors to boost productivity and drive growth through a tight business + IT collaboration.

    , Senior Vice President of U.S. Retail Business Markets, Vistra Corp.

    , Senior Director Fossil, Renewable & POC Technology, Vistra Corp

    , Managing Director and Partner, Boston Consulting Group

    • Wednesday, Oct 159:45 AM - 10:30 AM PDT
  • Yes
    Executive
    IT Business Leader
    Manufacturing
    Technology
    Agentforce
    Data 360
    Artificial Intelligence
    Intermediate
    Theater
    All Sessions
    Salesforce Events Mobile App required. Please bring your headphones and use Live Session Audio to hear audio and view captions.
    This session explored the transformative potential of AI and technology in large-scale commercial settings, emphasizing the importance of co-creation, trust, and employee-centric strategies for scalable adoption. Insights included how organizations like Cisco are leveraging structured and unstructured learning programs, such as AI certifications and experimental playgrounds, to reskill their workforce for inclusive AI adoption. The conversation also highlighted the role of data in AI success, with the creation of a customer 360 data fabric ensuring a unified repository for fragmented data, enabling improved decision-making and transparency. Additionally, the discussion detailed how AI-driven automation has provided significant productivity gains, such as reclaiming 20% of employees’ time for higher-value tasks, underscoring the importance of aligning technology with human-centered design and change management.
    <html><head></head><body><p>• Structured and unstructured learning programs, like AI certifications and playgrounds, are critical to reskilling employees and fostering inclusive AI adoption.</p><p>• The creation of a customer 360 data fabric consolidates fragmented data sources, improving transparency, trust, and the quality of AI-driven decisions over time.</p><p>• AI-powered tools have enabled significant productivity gains, such as giving employees 20% more time for strategic work, by automating administrative and repetitive tasks.</p></body></html>
    https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987373931001hnvA
    <a href="https://docs.google.com/forms/d/1RxLLEWKfFX0b9bpAoLIiCAcWhF_8t_8UZ8HDIdBLXMU/viewform?usp=pp_url&entry.996201328=1748987373931001hnvA">Report a Concern</a>
    Theater
    Live Session Audio Icon
    This session is first come, first seated. You do not have a reserved seat.
    Visible
    Yes
    Campground
    Moscone North
    Wednesday, Oct 15
    11:00 a.m. Wednesday, Oct 15
    Ready for AI’s next frontier? Learn essential change management strategies for scaling AI adoption — from robust data infrastructure to enhanced user experiences. Discover what works and what doesn’t.

    , VP, Product Management, Cisco

    , Vice President, B2B Sales & Sales AI, Boston Consulting Group

    • Wednesday, Oct 1511:30 AM - 11:50 AM PDT

    • Every year, Dreamforce exceeds my expectations in value and actionable takeaways — it’s truly worth every minute.

    Ali Waguespack

    Senior Delivery Manager, Kicksaw