Trail Map

Your guide to Customer Success at Dreamforce.

We've curated the experiences, sessions, and partner connections most relevant to you. Explore your Trail Map to discover what to prioritize and make every moment at Dreamforce count.

Experiences you can’t miss.

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Customer Success Keynote

Learn from organizations redefining what's possible with AI. Discover proven strategies, practical lessons, and inspiring customer stories — and celebrate this year's Customer Success Award winners.

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Get Certified at Dreamforce

Your Dreamforce pass includes one on-site certification exam, available on a first-come, first-served basis. Reserve your seat, validate your Salesforce expertise, and leave with a new certification that fuels your career growth and drives real impact for your organization.

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Go Faster with Salesforce Professional Services

Ready to turn AI into measurable business outcomes? Visit Salesforce Professional Services in the Moscone South Lobby to see how our AI-native delivery approach helps you move faster from vision to value and build your Agentic Enterprise.

Sessions handpicked for you.

From Intent to Outcome: AI-Native Delivery with ProServ

Discover how Salesforce Professional Services is redefining delivery for the agentic era — pairing AI-native methodology with human-agent orchestration to drive more than 40% faster speed to value.

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Making AI Work: Governance and Guardrails That Matter

AI adoption requires more than technology. Learn how to set the right governance model and about ethical guardrails and testing approaches that deliver trusted results with Agentforce.

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How to Align Business and Tech for Implementation Success

Fast and successful implementations happen when business and IT move as one. Learn how to turn ideas into business value using a proven co-creation framework from SharkNinja's global rollout.

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How Customers are Accelerating Success with Agentforce

The best outcomes happen when customers, Salesforce, and partners transform together. See how real customers went from pilot to more than 1 million actions with technology, data, and expertise.

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Measuring AI’s Impact: 5 Tips to Prove Business Value

AI is reshaping how companies work and compete — but proving its business value can be challenging. Learn frameworks that top organizations use to set goals, track ROI signals, and scale safely.

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Accelerate Your Career with Salesforce Certifications

Learn how Salesforce certifications can build your credibility and impact. Get guidance on which ones to pursue based on your role, and learn how to showcase them to grow your career.

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Deploy Agentforce Smarter: Lessons From a Real Deployment

Discover how PowerSchool launched their first AI agent, from planning to go live within 6 months, and scaled to multi-agent orchestration. Leave with valuable lessons you can apply to your own team.

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Build a Proactive Org Health Strategy Before Problems Occur

ADP manages one of the world's most complex Salesforce environments. See how partnering with Signature and a culture of continuous learning helped ADP build a proactive, resilient org health strategy.

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Build an Agentforce Agent That Proves Its Own ROI

AI value too often leaks away unmeasured. See how an autonomous agent on Agentforce discovers value pools, prioritizes initiatives by ROI, and tracks realized value across delivery, end to end.

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Break Through the AI Adoption Wall in Support

Discover how Salesforce Support teams pair Agentforce with Service Cloud to break through AI adoption barriers — embedding AI into everyday work to drive real results.

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