Trail Map

Your guide to Dreamforce for sales.

We've curated the experiences, sessions, and partner connections most relevant to you. Explore your Trail Map to discover what to prioritize and make every moment at Dreamforce count.

Experiences you can’t miss.

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Agentforce Sales Roadmap: End the Grind, Multiply Revenue

Hear from product leaders on Agentforce Sales’ latest innovations — intelligent agents that work 24/7, grounded in data that encourages decisions. Leave ready to accelerate your team’s revenue growth.

Technology professionals networking and discussing data workflows at a corporate convention exhibition stall.
Sales & Service Lounge

Connect with likeminded peers, meet Salesforce experts, and recharge in premium lounges designed for meaningful conversations at the Contemporary Jewish Museum.

Tech conference attendees collaborating and reviewing a software platform user interface at an interactive expo booth.
Be the Partner: A Hands-on Partner Cloud Lab

Log in. Sell. Get enabled. Get to know Partner Cloud as your partners do — and discover what a world-class partner experience feels like.

Sessions handpicked for you.

Leading Agentic Sales Teams: Success in the AI Era

Tuesday, Sep 1512:30 PM - 1:30 PM PDT
RESERVED SEATING

Sales leaders now have human labour and digital labor, but do they know which tasks should be delegated to agents and which should remain with humans? Come learn how to automate your business.

Revenue Keynote: One Engine, Every Experience

Wednesday, Sep 1612:45 PM - 1:35 PM PDT
FIRST COME FIRST SEATED

See how Agentforce Revenue Management is a complete agentic revenue platform — one engine going beyond CPQ to unify pricing, quoting, contracting, and billing for any channel, experience, or agent.

How Salesforce Transforms Sales in the Agentic Enterprise

Wednesday, Sep 1612:00 PM - 12:40 PM PDT
FIRST COME FIRST SEATED

Discover our Agentic Enterprise playbook. See how IT & GTM transform sellers into AI builders using Agentforce & Slack, deliver high-ROI use cases, and scale with modern operating models.

How to Build Pipeline Without the Admin Hassle

Wednesday, Sep 164:30 PM - 4:50 PM PDT
FIRST COME FIRST SEATED

What if your pipeline updated itself? See how Pipeline Management Agent turns every customer interaction into suggested next steps and CRM updates that keep deals moving.

Accomplish More Every Day with Slack AI and Skills

Tuesday, Sep 158:00 AM - 9:00 AM PDT
RESERVED SEATING

Discover how Slack AI and Skills help humans and AI agents get more done together. Summarize threads, automate recurring work, and keep every team aligned — without leaving Slack.

The Signal Hidden in Every Sales Call — And How to Unlock It

Wednesday, Sep 162:30 PM - 3:10 PM PDT
FIRST COME FIRST SEATED

Every customer interaction holds a revenue signal. Most never get captured. See how a unified conversation data layer puts every interaction to work — for your reps, managers, marketers, and agents.

Bring Salesforce and Slack Together: CRM in the Flow of Work

Tuesday, Sep 151:30 PM - 1:50 PM PDT
FIRST COME FIRST SEATED

Get more out of Salesforce where work happens: in Slack. See a live demo of how Slackbot, Salesforce channels, and more transform CRM into conversation. Learn practical tips to put it all into action.

From Manual to Agentic: The Future of Sales Management

Tuesday, Sep 158:30 AM - 9:10 AM PDT
FIRST COME FIRST SEATED

Managing your pipeline, accounts, and forecasts is about to look very different. See the latest Agentforce Sales innovations in action — and hear how Salesforce and our customers are making the shift.

The Conversation Data Gap Costing Your GTM Team Deals

Tuesday, Sep 152:30 PM - 2:50 PM PDT
FIRST COME FIRST SEATED

Your agents are only as smart as the data behind them. Meet Salesforce’s new conversation intelligence layer — capturing every interaction to give sellers and agents the right signals to grow revenue.

Connect with partners who move your business forward.

Scaling Agentforce Sales and Agentforce Revenue Management

Wednesday, Sep 1610:30 AM - 11:10 AM PDT
FIRST COME FIRST SEATED

Discover how to create and execute an AI-first strategy on a global scale with a new go-to-market stack for more than 5,000 end users with Boston Consulting Group and Workday.

Beyond CTI: Landmark's Contact Center Roadmap

Thursday, Sep 1710:00 AM - 10:40 AM PDT
FIRST COME FIRST SEATED

CTI is sunsetting. What's next? Hear real decisions, tradeoffs, and a roadmap for modernizing your contact center from those navigating it firsthand.