Great dashboards often go unseen. Learn how to turn analysts into “datafluencers” who share wins, spark curiosity, and build Tableau adoption through Slack rituals and visible storytelling.
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Community Speaker
Reserved Seating
Video On Demand
Building Data Culture with Datafluencers
, Co-Founder, Dub Dub Data Pty Ltd
, Co-Founder, Dub Dub Data
Role: Data Analyst, IT
Product: Slack, Tableau
Tableau Product: Tableau Desktop
Session Level: Beginner
Session Type: Theater
- Tuesday, May 53:10 PM - 3:30 PM PDT(10:10 PM - 10:30 PM GMT)Theater 2 | Data Village, Ground LevelFIRST COME FIRST SEATED
Session Summary: This session focused on how data professionals can overcome the challenge of their impactful work going unnoticed by leveraging storytelling, visibility, and amplification strategies. With over $65 million in ROI delivered through data projects, the speakers shared a framework to bridge the gap between delivery and adoption, emphasizing that visibility is a behavior, not a job title, and is essential for making data work resonate within an organization. Attendees learned about the seven-part data story arc, which includes crafting compelling narratives with hooks, insights, and calls to action, and how to integrate these stories into public and discoverable channels like Slack to foster engagement and collaboration. A live example demonstrated how reframing a dashboard’s layout led to a 7.1% reduction in waste, saving 7.1 tons annually, while emphasizing the importance of celebrating wins and empowering leaders to amplify success stories for greater organizational impact.
Key Takeaways:
• The seven-part data story arc provides a structured approach to making data insights compelling, actionable, and shareable across an organization.
• Reframing dashboards to align with user decision-making processes can significantly improve adoption and outcomes, as evidenced by a 7.1% reduction in waste in a pilot project.
• Building an open and engaging Slack channel for data wins fosters a collaborative culture, amplifies success, and drives visibility while ensuring managers and leaders support and amplify key stories.
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