9:00 AM EDT - Wednesday, Mar 19
- YesServicePublic SectorGovernment CloudAgentforce ServiceArtificial IntelligenceBeginnerTheaterYesTheaterWednesday, Mar 199:00 a.m. Wednesday, Mar 19Learn how to connect digital channels, voice, and AI to improve service delivery while maximizing efficiency and reducing costs. Discover the steps to take now to ensure you’re ready to adopt AI next.
- Wednesday, Mar 199:30 AM - 9:50 AM EDT(1:30 PM - 1:50 PM GMT)Theater 2 (Campground)
11:00 AM EDT - Wednesday, Mar 19
- YesITServiceAgentforceData 360Artificial IntelligenceIntermediateTheaterYesTheaterWednesday, Mar 1911:00 a.m. Wednesday, Mar 19Proprietary data that could revolutionize your customer experience and grow your business is in your back-office systems. Learn when and how to use agents to unlock these insights and deliver results.
- Wednesday, Mar 1911:30 AM - 11:50 AM EDT(3:30 PM - 3:50 PM GMT)Theater 3 (Campground)
- YesAdministratorITAgentforceData 360DataBeginnerTheaterYesTheaterWednesday, Mar 1911:00 a.m. Wednesday, Mar 19Unified, trusted, data is the foundation for Agentforce, leading to better insights and more accurate outcomes. Learn from experts how to kickstart your Data Cloud journey to power agents.
- Wednesday, Mar 1911:30 AM - 11:50 AM EDT(3:30 PM - 3:50 PM GMT)Theater 1 (Campground)
12:00 PM EDT - Wednesday, Mar 19
- YesDeveloperAgentforceSalesforce on SalesforceBeginnerTheaterYesTheaterDiscover how we’re using the customer success score to measure customer success for our business.See the customer success score in action and see how it measures product adoption, customer expertise, and technical health.Find out the steps it takes to build a customer success score for your business.Wednesday, Mar 1912:00 p.m. Wednesday, Mar 193:00 p.m. Wednesday, Mar 19Learn how the Salesforce customer support team uses Agentforce Service Agent to engage customers autonomously 24/7 to resolve cases quickly and accurately, grounded in trusted data.
- Wednesday, Mar 1912:00 PM - 12:20 PM EDT(4:00 PM - 4:20 PM GMT)Salesforce on Salesforce Theater (Campground)
- YesITOperationsProfessional Services (Products)AgentforceArtificial IntelligenceBeginnerTheaterYesTheaterLearn the foundational steps to establish an Agentforce Center of Excellence (COE).Explore governance and multicloud strategies to ensure COE effectiveness.Gain best practices for enhancing efficiency and scalability within a COE framework.Wednesday, Mar 1912:00 p.m. Wednesday, Mar 194:00 p.m. Wednesday, Mar 19Learn how to set up a Center of Excellence (COE) for Agentforce, covering governance and multicloud strategies. Gain best practices for driving efficiency and scalability.
- Wednesday, Mar 1912:00 PM - 12:20 PM EDT(4:00 PM - 4:20 PM GMT)Theater 1 (Campground)
- YesNonprofitAgentforce NonprofitAgentforceBeginnerBreakoutYesBreakoutLearn about Agentforce: what it is, how it works, and why you should care.Hear from association leaders on how and why they are implementing AI for their organization.Understand the steps to get started on a proof of concept for AI within your organization.Wednesday, Mar 1912:00 p.m. Wednesday, Mar 19Learn how association technology leaders are implementing innovative strategies to enhance AI readiness and adoption to drive member engagement.
- Wednesday, Mar 1912:30 PM - 1:00 PM EDT(4:30 PM - 5:00 PM GMT)Salesforce National Security Breakout (Room 201)
1:00 PM EDT - Wednesday, Mar 19
- YesAdministratorITNonprofitPublic SectorAgentforce MuleSoftAgentforce Public SectorData 360SecurityBeginnerBreakoutYesBreakoutLearn critical insights on potential challenges and key considerations when preparing to implement Salesforce PSS.Larn about common pitfalls, best practices, and essential steps to promote a smooth and effective deployment.Learn about real-world examples of rapid application deployment and the adoption of software as a service (SaaS).Wednesday, Mar 191:00 p.m. Wednesday, Mar 19Experts discuss key insights from implementing Salesforce PSS with Data Cloud and MuleSoft in the Department of Defense, enhancing defense and security to support the DoD’s mission-critical goals.
- Wednesday, Mar 191:30 PM - 2:00 PM EDT(5:30 PM - 6:00 PM GMT)Breakout 3 (Campground)
3:00 PM EDT - Wednesday, Mar 19
- YesDeveloperAgentforceSalesforce on SalesforceBeginnerTheaterYesTheaterDiscover how we’re using the customer success score to measure customer success for our business.See the customer success score in action and see how it measures product adoption, customer expertise, and technical health.Find out the steps it takes to build a customer success score for your business.Wednesday, Mar 1912:00 p.m. Wednesday, Mar 193:00 p.m. Wednesday, Mar 19Learn how the Salesforce customer support team uses Agentforce Service Agent to engage customers autonomously 24/7 to resolve cases quickly and accurately, grounded in trusted data.
- Wednesday, Mar 193:30 PM - 3:50 PM EDT(7:30 PM - 7:50 PM GMT)Salesforce on Salesforce Theater (Campground)
4:00 PM EDT - Wednesday, Mar 19
- YesTheaterYesTheaterWednesday, Mar 194:00 p.m. Wednesday, Mar 19In this session, you’ll learn how to unlock the critical steps needed to safely introduce Agentforce solutions into your Salesforce orgs with third-party applications, without compromising user data.
- Wednesday, Mar 194:00 PM - 4:20 PM EDT(8:00 PM - 8:20 PM GMT)Theater 2 (Campground)
- YesITOperationsProfessional Services (Products)AgentforceArtificial IntelligenceBeginnerTheaterYesTheaterLearn the foundational steps to establish an Agentforce Center of Excellence (COE).Explore governance and multicloud strategies to ensure COE effectiveness.Gain best practices for enhancing efficiency and scalability within a COE framework.Wednesday, Mar 1912:00 p.m. Wednesday, Mar 194:00 p.m. Wednesday, Mar 19Learn how to set up a Center of Excellence (COE) for Agentforce, covering governance and multicloud strategies. Gain best practices for driving efficiency and scalability.
- Wednesday, Mar 194:00 PM - 4:20 PM EDT(8:00 PM - 8:20 PM GMT)Theater 3 (Campground)

