Join us for breakfast and Q&A with Salesforce’s CCO for Field Service Management and the CIO of Citipower, Powercor and United Energy, on field service industry trends and stories.
152 sessions
7:00 AM AEDT - Wednesday, Feb 26
- OperationsServiceEnergy and UtilitiesManufacturingEngineering, Construction, and Real EstateField ServiceArtificial IntelligenceBeginnerRoundtableYesRoundtableWednesday, Feb 267:00 a.m. Wednesday, Feb 26
- Wednesday, Feb 267:30 AM - 8:45 AM AEDTMeeting Room E5.8, Level 5
8:00 AM AEDT - Wednesday, Feb 26
- YesHuman ResourcesITSlackAgentforceProductivityBeginnerTheaterYesTheaterWednesday, Feb 268:00 a.m. Wednesday, Feb 26Learn how you can work better with the best Slack features like huddles, canvas, lists, and no-code workflows. Unlock the power of AI and agents to drop inefficient meetings and endless emails.
- Wednesday, Feb 268:20 AM - 8:40 AM AEDTTheatre 5, Campground
- YesITMuleSoftIntegrationBeginnerTheaterYesTheaterWednesday, Feb 268:00 a.m. Wednesday, Feb 26Build automations and APIs that generate flows, reference data, and automate tasks by integrating Einstein with MuleSoft and Flow to enable a smarter, more efficient connected enterprise.
- Wednesday, Feb 268:20 AM - 8:40 AM AEDTTheatre 2, Campground
- YesAdministratorITTechnologyService CloudSlackAgentforceArtificial IntelligenceBeginnerTheaterYesTheaterWednesday, Feb 268:00 a.m. Wednesday, Feb 26Hear how Salesforce rolled out AI to employees to drive productivity and make it easier to find info and complete tasks – all powered by Service Cloud, Slack, Experience Cloud, Tableau, and Einstein.
- Wednesday, Feb 268:20 AM - 8:40 AM AEDTSalesforce on Salesforce Theatre, Campground
- YesITEducationEducation CloudAgentforceArtificial IntelligenceBeginnerTheaterYesTheaterWednesday, Feb 268:00 a.m. Wednesday, Feb 26An in-depth look at the newest Salesforce innovation on Education Cloud and Agentforce to learn how you can create a connected student experience and drive successful learner outcomes.
- Wednesday, Feb 268:20 AM - 8:40 AM AEDTTheatre 4, Campground
- YesCommerceMarketingSalesRetailAgentforceCustomer RelationshipsBeginnerTheaterYesTheaterWednesday, Feb 268:00 a.m. Wednesday, Feb 26Discover innovations redefining unified shopping. Retail Cloud and Agentforce with Modern POS enhances Commerce, Marketing, Loyalty and Service, boosting efficiency & personalised shopper experiences.
- Wednesday, Feb 268:20 AM - 8:40 AM AEDTTheatre 1, Campground
- YesData AnalystEinsteinAgentforceData CloudArtificial IntelligenceTheaterYesLimited CapacityTheaterWednesday, Feb 268:00 a.m. Wednesday, Feb 26Discover how Amazon SageMaker and Bedrock natively integrate with Data Cloud to enhance applications with predictive and generative AI and power agentic experiencesSpecial Notes: Limited Capacity
- Wednesday, Feb 268:30 AM - 8:50 AM AEDTMeeting Room E3.6, Level 3
- YesAdministratorAgentforceArtificial IntelligenceBeginnerHands-on TrainingYesPlease bring your own laptop to participate.First come, first seatedHands-on TrainingWednesday, Feb 268:00 a.m. Wednesday, Feb 26Discover Agentforce capabilities and learn standard actions like Query Records, Identify Records by Name, and Summarize Records to enhance your workflow.Special Notes: Please bring your own laptop to participate., First come, first seated
- Wednesday, Feb 268:30 AM - 9:30 AM AEDTParkside 1, Level 2, Convention Centre
- YesAdministratorData CloudArtificial IntelligenceBeginnerHands-on TrainingYesPlease bring your own laptop to participate.First come, first seatedHands-on TrainingWednesday, Feb 268:00 a.m. Wednesday, Feb 26Unify your data with Data Cloud! Learn to connect and ingest diverse data sources to define and unify your customers' profiles.Special Notes: Please bring your own laptop to participate., First come, first seated
- Wednesday, Feb 268:30 AM - 10:00 AM AEDTParkside 2, Level 2, Convention Centre
- YesSalesforce PlatformAgentforceIntro to SalesforceBeginnerTheaterYesTheaterWednesday, Feb 268:00 a.m. Wednesday, Feb 26In the Agentforce Experience mini-theatre, learn how humans with agents deliver customer success together with the power of the Salesforce portfolio. See a short demo, happening every 30 minutes.
- Wednesday, Feb 268:30 AM - 8:40 AM AEDTAgentforce Mini Theatre, Campground
- YesCommerceFinance and AccountingITLegalPurchasing and ProcurementAgricultureAutomotiveCommunicationsEducationEnergy and UtilitiesFinancial ServicesHealthcare and Life SciencesManufacturingMedia and EntertainmentNonprofitProfessional ServicesPublic SectorRetailTravel, Transportation, and HospitalityConsumer GoodsTechnologyEngineering, Construction, and Real EstateEinsteinAgentforceArtificial IntelligenceBeginnerTheaterYesLimited CapacityTheaterWednesday, Feb 268:00 a.m. Wednesday, Feb 26Digital transformation, emerging technologies and AI are key issues in 2025. Hear how KPMG became certified for AI Management Systems- ISO 42001 & KPMG’s Agentforce incubation and activation process.Special Notes: Limited Capacity
- Wednesday, Feb 268:40 AM - 10:00 AM AEDTMeeting Room E5.6, Level 5
- YesITNonprofitNonprofit CloudAgentforceArtificial IntelligenceBeginnerBreakoutYesBreakoutWednesday, Feb 268:00 a.m. Wednesday, Feb 26Discover how Nonprofit Cloud and AI agents boost data-driven decisions and improve donor engagement. Learn how Good Things Foundation uses these tools to close Australia’s digital divide.
- Wednesday, Feb 268:50 AM - 9:20 AM AEDTBreakout D, Campground
- YesCommerceMarketingServiceFinancial ServicesRetailTravel, Transportation, and HospitalityMarketing CloudSales CloudService CloudCustomer RelationshipsIntermediateBreakoutYesBreakoutWednesday, Feb 268:00 a.m. Wednesday, Feb 26Make the most of your customer loyalty programs. Find out how Marketing Cloud helps customers like MECCA drive engagement and create experiences that turns customers into lifelong advocates.
- Wednesday, Feb 268:50 AM - 9:20 AM AEDTBreakout B, Campground
- YesMarketingData AnalystServiceTableauCRM AnalyticsDataBeginnerBreakoutYesBreakoutWednesday, Feb 268:00 a.m. Wednesday, Feb 26Personalise data experiences for every team. Learn how Salesforce is unifying analytics with Agentforce to make insights more actionable.
- Wednesday, Feb 268:50 AM - 9:20 AM AEDTBreakout A, Campground
- YesFinance and AccountingPurchasing and ProcurementSalesRevenue CloudSales CloudAgentforceSalesforce on SalesforceBeginnerBreakoutYesBreakoutWednesday, Feb 268:00 a.m. Wednesday, Feb 26Manage quote-to-cash on an integrated revenue platform. Power agent-assisted quotes, AI-generated contracts, efficient order orchestration and accurate billing — on any channel with any revenue model.
- Wednesday, Feb 268:50 AM - 9:20 AM AEDTBreakout E, Campground
- YesITFinancial ServicesFinancial Services CloudAutomationBeginnerIntermediateBreakoutYesBreakoutWednesday, Feb 268:00 a.m. Wednesday, Feb 26Drive better outcomes for your clients, members, and policyholders. Hear as Trailblazers unpack what it means to be an agentic enterprise, in banking, insurance, wealth and super.
- Wednesday, Feb 268:50 AM - 9:20 AM AEDTBreakout F, Campground
- YesSmall Business OwnerAgentforceBeginnerBreakoutYesBreakoutWednesday, Feb 268:00 a.m. Wednesday, Feb 26Want to take your business to the next level? See how data, AI, and a connected platform can scale your sales, marketing, and service teams, and hear how other businesses use Salesforce to grow fast.
- Wednesday, Feb 268:50 AM - 9:20 AM AEDTBreakout C, Campground
9:00 AM AEDT - Wednesday, Feb 26
- YesArchitectITSalesforce PlatformAgentforceArtificial IntelligenceIntermediateTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Join Salesforce Engineering and Architecture leaders as they reveal the agentic AI architecture that powers the Salesforce platform and industry solutions, revealing key insights and lessons from this multi-year transformation. Including a discussion on the next wave of multi-agent platforms and how organisations, and their leaders, can prepare themselves for the next wave of digital disruption.
- Wednesday, Feb 269:00 AM - 9:20 AM AEDTTheatre 2, Campground
- YesSalesServiceService CloudCustomer RelationshipsTheaterYesLimited CapacityTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Looking for a more cohesive agent experience? Amazon Connect and Service Cloud offer a unified, AI-powered workspace and seamless voice and digital interactionsSpecial Notes: Limited Capacity
- Wednesday, Feb 269:00 AM - 9:20 AM AEDTMeeting Room E3.6, Level 3
- YesITSlackAgentforceArtificial IntelligenceIntermediateTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Successful AI transformation requires aligning both people and technology. Join us to explore key insights from the latest Workforce Labs research to help you build a human-centered AI strategy.
- Wednesday, Feb 269:00 AM - 9:20 AM AEDTTheatre 1, Campground
- YesSalesSales CloudAgentforceArtificial IntelligenceBeginnerWorkshopYesPlease bring your own laptop to participate.Limited CapacityWorkshop9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Experience how Agentforce Sales Coaching sharpens seller skills with realistic sales simulations and targeted feedback. Get hands-on to deliver smart coaching for better customer interactions.Special Notes: Please bring your own laptop to participate., Limited Capacity
- Wednesday, Feb 269:00 AM - 10:00 AM AEDTMeeting Room E3.3, Level 3
- YesCommerceMarketingPartnerConsultantAdministratorArchitectData AnalystDesignerDeveloperFinance and AccountingHuman ResourcesITLegalOperationsProduct ManagementPurchasing and ProcurementSalesServiceEducationEnergy and UtilitiesFinancial ServicesHealthcare and Life SciencesManufacturingPublic SectorRetailTravel, Transportation, and HospitalityConsumer GoodsEngineering, Construction, and Real EstateMarketing CloudSales CloudService CloudEinsteinAgentforceData CloudArtificial IntelligenceBeginnerTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Real-world insights from Jetstar on Loyalty Cloud, and our public sector expert on how to unlock the full force of GenAI and AI agents.
- Wednesday, Feb 269:00 AM - 9:20 AM AEDTTheatre 6, Campground
- YesOperationsServiceService CloudAgentforceBeginnerTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Get insights into how Salesforce uses Agentforce to power AI-Driven Self-Service and deliver personalised support at scale.
- Wednesday, Feb 269:00 AM - 9:20 AM AEDTTheatre 4, Campground
- YesITOperationsSlackAgentforceSalesforce on SalesforceBeginnerTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Learn our Slack best practices for automating work with apps, integrations, and custom apps built for business processes, to spur productivity across every line of business in our global enterprise.
- Wednesday, Feb 269:00 AM - 9:20 AM AEDTSalesforce on Salesforce Theatre, Campground
- YesITProfessional Services (Products)AgentforceArtificial IntelligenceIntermediateTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Learn how to set up a Centre of Excellence (COE) for Agentforce, covering governance and multicloud strategies. Gain best practices for driving efficiency and scalability.
- Wednesday, Feb 269:00 AM - 9:20 AM AEDTTheatre 5, Campground
- YesMarketingPartnerConsultantOperationsSalesServiceFinancial ServicesFinancial Services CloudSales CloudService CloudAgentforceData CloudArtificial IntelligenceIntermediateTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Discover Accenture's path to AI success where Humans + Agents boost productivity and enhance customer satisfaction with real-world case studies.
- Wednesday, Feb 269:00 AM - 9:20 AM AEDTTheatre 3, Campground
- YesSalesforce PlatformAgentforceIntro to SalesforceBeginnerTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26In the Agentforce Experience mini-theatre, learn how humans with agents deliver customer success together with the power of the Salesforce portfolio. See a short demo, happening every 30 minutes.
- Wednesday, Feb 269:00 AM - 9:10 AM AEDTAgentforce Mini Theatre, Campground
- YesPartnerEngineering, Construction, and Real EstateService CloudAgentforceData CloudArtificial IntelligenceTheaterYesLimited CapacityTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Discover how Deloitte integrate Salesforce & AWS to boost operational efficiency and personalise interactions at scale by aligning technologies and channels and deploying AI- solutions to improve CX.Special Notes: Limited Capacity
- Wednesday, Feb 269:30 AM - 10:00 AM AEDTMeeting Room E3.5, Level 3
- YesITLegalOperationsPurchasing and ProcurementSalesServiceFinancial ServicesFinancial Services CloudSales CloudSalesforce PlatformCRM AnalyticsAgentforceBusiness as a Platform for ChangeBeginnerTheaterYesLimited CapacityTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Balance competitive advantage, compliance and business value. Join PwC, Salesforce and nCino in a discussion on the Future of Lending.Special Notes: Limited Capacity
- Wednesday, Feb 269:30 AM - 10:00 AM AEDTMeeting Room E3.4, Level 3
- YesSalesforce PlatformAgentforceIntro to SalesforceBeginnerTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26In the Agentforce Experience mini-theatre, learn how humans with agents deliver customer success together with the power of the Salesforce portfolio. See a short demo, happening every 30 minutes.
- Wednesday, Feb 269:30 AM - 9:40 AM AEDTAgentforce Mini Theatre, Campground
- YesArchitectITSalesforce PlatformAgentforceSalesforce on SalesforceIntermediateTheaterYesLimited CapacityTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Explore the Salesforce Platform's transformation: from pioneering cloud to an AI-powered ecosystem with Hyperforce, Data Cloud, and Agentforce, supporting next-gen apps and driving customer success.Special Notes: Limited Capacity
- Wednesday, Feb 269:30 AM - 10:00 AM AEDTMeeting Room E3.9, Level 3
- YesTheaterYesLimited CapacityTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Discover bidirectional Zero Copy integration with Salesforce Data Cloud for real-time data access, AI/ML predictions, and trusted agent experiences, boosting efficiency and decision-makingSpecial Notes: Limited Capacity
- Wednesday, Feb 269:30 AM - 9:50 AM AEDTMeeting Room E3.6, Level 3
- YesArchitectITPublic SectorPublic Sector SolutionsAgentforceDataBeginnerTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Discover best practices on how to meet the governance obligations of the framework, address ethical concerns, and provide public confidence in AI projects.
- Wednesday, Feb 269:40 AM - 10:00 AM AEDTTheatre 4, Campground
- YesAdministratorSalesforce PlatformBeginnerTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Learn user management, data management, security, and app building best practices to build trusted solutions using Salesforce.
- Wednesday, Feb 269:40 AM - 10:00 AM AEDTTrailblazer Theatre, Campground
- YesITData CloudDataBeginnerBreakoutYesBreakout9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Learn why Data Cloud is key to activating Agentforce. Ground agents in your enterprise data for trusted and accurate outcomes.
- Wednesday, Feb 269:40 AM - 10:10 AM AEDTBreakout D, Campground
- YesITFinancial ServicesAgentforceArtificial IntelligenceIntermediateBreakoutYesBreakout9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Discover how Financial Services Cloud can transform banking, insurance, superannuation, and wealth management. Explore AI agentic strategies to unlock value, and enhance customer experience.
- Wednesday, Feb 269:40 AM - 10:10 AM AEDTBreakout F, Campground
- YesSalesSales CloudAgentforceArtificial IntelligenceBeginnerBreakoutYesBreakout9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Great AI starts with great data. See how Salesforce Foundation’s free sales, service, marketing, commerce and Data Cloud access help you get started quickly with Agentforce.
- Wednesday, Feb 269:40 AM - 10:10 AM AEDTBreakout C, Campground
- YesAdministratorITTechnologyMuleSoftAgentforceData CloudIntegrationIntermediateTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Learn how Salesforce uses MuleSoft to revolutionise employee data integration, with data and AI. This system ensures real-time data synchronisation across 80+ apps delivering operational excellence.
- Wednesday, Feb 269:40 AM - 10:00 AM AEDTSalesforce on Salesforce Theatre, Campground
- YesServiceField ServiceService CloudBeginnerBreakoutYesBreakout9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Unlock new levels of efficiencies with Agentforce for Field Service. See how AI agents augment your teams by handling appointment booking, optimising schedules, accelerating troubleshooting and more.
- Wednesday, Feb 269:40 AM - 10:10 AM AEDTBreakout E, Campground
- YesPartnerITOperationsAutomotiveManufacturingConsumer GoodsConsumer Goods CloudManufacturing CloudAutomationBeginnerBreakoutYesBreakout9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Learn how CG and MFG leaders leverage AI for a 360° customer view, seamless interactions, and growth. See how Salesforce powers integrated planning and omni-channel execution with data and AI.
- Wednesday, Feb 269:40 AM - 10:10 AM AEDTBreakout B, Campground
- YesITSalesSales CloudSlackProductivityIntermediateTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Succeed in the era of agentic work, with a strategic work platform. Agentforce and Slack can increase productivity and collaboration, simplify work, and drive efficiency across your sales organisation.
- Wednesday, Feb 269:40 AM - 10:00 AM AEDTTheatre 1, Campground
- YesDeveloperITSalesforce PlatformSecurityIntermediateTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Discover how to manage your Centre of Excellence by simplifying your approach to security, compliance and data governance.
- Wednesday, Feb 269:40 AM - 10:00 AM AEDTTheatre 2, Campground
- YesAdministratorData AnalystITTableauCRM AnalyticsDataBeginnerTheaterYesTheater9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Join this session to learn how semantic layer innovations can help your team leverage consistent insights and make data-driven work easier.
- Wednesday, Feb 269:40 AM - 10:00 AM AEDTTheatre 5, Campground
- YesAdministratorHealthcare and Life SciencesNonprofitPublic SectorHealth CloudAgentforceArtificial IntelligenceBeginnerBreakoutYesBreakout9:00 a.m. Wednesday, Feb 26Wednesday, Feb 26Learn how to improve Health & Care outcomes with connected data and AI-powered solutions that transform your operations and how you engage with patients, members, providers, and partners.
- Wednesday, Feb 269:40 AM - 10:10 AM AEDTBreakout A, Campground
10:00 AM AEDT - Wednesday, Feb 26
- YesSalesforce PlatformAgentforceIntro to SalesforceBeginnerTheaterYesTheaterWednesday, Feb 2610:00 a.m. Wednesday, Feb 26In the Agentforce Experience mini-theatre, learn how humans with agents deliver customer success together with the power of the Salesforce portfolio. See a short demo, happening every 30 minutes.
- Wednesday, Feb 2610:00 AM - 10:20 AM AEDTAgentforce Mini Theatre, Campground
- YesAgricultureAutomotiveCommunicationsEducationEnergy and UtilitiesFinancial ServicesHealthcare and Life SciencesManufacturingMedia and EntertainmentNonprofitProfessional ServicesPublic SectorRetailTravel, Transportation, and HospitalityConsumer GoodsTechnologyEngineering, Construction, and Real EstateCommerce CloudMarketing CloudMuleSoftRevenue CloudSales CloudSalesforce PlatformService CloudSlackTableauAgentforceData CloudArtificial IntelligenceBeginnerIntermediateAdvancedKeynoteYesKeynoteWednesday, Feb 2610:00 a.m. Wednesday, Feb 26Join leaders at Salesforce to learn how Agentforce, the digital labour platform, brings humans & agents together to drive customer success on a unified, trusted platform.
- Wednesday, Feb 2610:30 AM - 11:50 AM AEDTKeynote Room, Level 4
12:00 PM AEDT - Wednesday, Feb 26
- YesITAgentforceData CloudBeginnerKeynoteYesKeynoteWednesday, Feb 2612:00 p.m. Wednesday, Feb 26Join us to see how companies are unleashing Digital Labour for every team and workflow. Hear the latest announcements and see how customers are building, testing and supervising AI agents easily.
- Wednesday, Feb 2612:10 PM - 12:40 PM AEDTKeynote Room, Level 4
- YesArchitectDeveloperSuccess PlansAgentforceArtificial IntelligenceIntermediateTheaterYesTheaterWednesday, Feb 2612:00 p.m. Wednesday, Feb 26Take advantage of new AI innovations like Agentforce with a scalable and reliable platform architecture. Learn how the Salesforce Signature Success Plan can help you drive sustainable growth.
- Wednesday, Feb 2612:10 PM - 12:30 PM AEDTTheatre 1, Campground
- YesFinance and AccountingSalesAutomotiveManufacturingMarketing CloudAutomotive CloudData CloudAutomationBeginnerRoundtableYesSessions are first come, first seatedRoundtableWednesday, Feb 2612:00 p.m. Wednesday, Feb 26With Auto Cloud - Learn how Salesforce is helping automotive organizations unify customer, vehicle, and retail experiences. Enrich the Driver 360, Automate processes, Get intelligent insights.
- Wednesday, Feb 2612:10 PM - 1:10 PM AEDTMeeting Room E5.8, Level 5
- YesCommerceMarketingSalesManufacturingRetailConsumer GoodsCommerce CloudAgentforceCustomer RelationshipsBeginnerBreakoutYesBreakoutWednesday, Feb 2612:00 p.m. Wednesday, Feb 26Discover how Michael Hill Jewellers uses Headless Commerce to connect revenue across the customer journey and future-proof their digital strategy for agile, sustainable growth.
- Wednesday, Feb 2612:10 PM - 12:40 PM AEDTBreakout E, Campground