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Data + AI + CRM + Trust: The Perfect Equation for Innovation
, Senior Manager, Marketing Technology, BMO Financial Group
, Sr. Director Product Management, Salesforce
, Associate Product Marketing Manager, Salesforce
, SVP Product, Cross Cloud and Ecosystem for Data Cloud, Salesforce
, SVP - PM - AI and Search, Salesforce
, Product Marketing Manager, Salesforce
, Principal Solution Engineer, Salesforce
, Senior Solutions Engineer, Salesforce
Role: Data Analyst, IT
Product: Einstein
Session Level: Introductory
Available Now on Salesforce+: Watch now
- Tuesday, Sep 129:00 AM - 9:40 AM PDT(4:00 PM - 4:40 PM GMT)Room 2024 (Moscone West, Level 2)
- Wednesday, Sep 134:30 PM - 5:10 PM PDT(11:30 PM - 12:10 AM GMT)Room 2011 (Moscone West, Level 2)
- Thursday, Sep 141:30 PM - 2:10 PM PDT(8:30 PM - 9:10 PM GMT)Room 2018 (Moscone West, Level 2)
Session Summary by Einstein: In this Dreamforce session, the Data Cloud and Einstein teams highlighted the power of data-driven companies, citing examples of businesses that have transformed themselves by leveraging the power of data. They also discussed the challenges of connecting data from different sources and how Data Cloud can help overcome these issues by ingesting, harmonizing and activating unified customer data across Salesforce. The session also featured a discussion with Satya Ramaswamy, Chief Digital and Technology Officer at Air India, and Kapil Sharma, Senior Manager of MarTech at BMO Financial Group. They shared insights on how their organizations are using Data and AI to transform customer experiences.
Key Takeaways by Einstein:
- • Data Cloud, a hyperscale data engine built into Salesforce, enables companies to become data-driven with access to unified customer data int he flow of work.
- • Data Cloud connects, federates and harmonizes data across any product and system to provide a single source of truth for every customer.
- • Salesforce Einstein, combined with Data Cloud, allows businesses to leverage AI and data to transform their operations, providing personalized customer experiences and driving efficiencies.
From thought-provoking sessions to hands-on workshops, Dreamforce equips you with the tools and knowledge to succeed."
Nadina D. Lisbon
CRM Enterprise Architect
NetApp
