8:00 AM PDT - Tuesday, Sep 17
- YesTheaterYesTheaterThis session is first come, first seated. You do not have a reserved seat.YesVisibleYesTrailblazer ForestMoscone West8:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Meet up with Health Cloud Community Group leaders and Health Cloud champions, administrators, and developers. Share challenges and successes for using Health Cloud to transform healthcare.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 178:00 AM - 8:45 AM PDT(3:00 PM - 3:45 PM GMT)Moscone West, L1 Forest, Community Cove Networking
- YesDeveloperData 360DataBeginnerTheaterYesTheaterThis session is first come, first seated. You do not have a reserved seat.YesVisibleYesTrailblazer ForestMoscone West2:00 p.m. Wednesday, Sep 188:00 a.m. Wednesday, Sep 182:00 p.m. Tuesday, Sep 178:00 a.m. Thursday, Sep 1911:00 a.m. Wednesday, Sep 18Thursday, Sep 1911:00 a.m. Thursday, Sep 199:00 a.m. Wednesday, Sep 189:00 a.m. Tuesday, Sep 1712:00 p.m. Tuesday, Sep 172:00 p.m. Thursday, Sep 194:00 p.m. Tuesday, Sep 1712:00 p.m. Wednesday, Sep 18Wednesday, Sep 1812:00 p.m. Thursday, Sep 198:00 a.m. Tuesday, Sep 17Tuesday, Sep 179:00 a.m. Thursday, Sep 19Learn how to bring together data from different sources, create unified profiles, and use your unified data in Salesforce applications and to power predictive and generative AI.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 178:00 AM - 8:20 AM PDT(3:00 PM - 3:20 PM GMT)Moscone West, L1 Forest, AI + Data Theater
- YesServiceAgentforce ServiceArtificial IntelligenceBeginnerHands-on TrainingYesHands-on TrainingReserved seatingBy selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.Laptops are provided for all attendees.YesVisibleMarriot Marquis8:00 a.m. Wednesday, Sep 18Wednesday, Sep 188:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Maximize agent efficiency and boost productivity with Einstein for Service’s generative features. Enhance your contact center and field operations for seamless customer support and superior results.Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.Equipment provided: Laptops are provided for all attendees.Session Type: Hands-on Training
- Tuesday, Sep 178:00 AM - 9:30 AM PDT(3:00 PM - 4:30 PM GMT)Marriott, Level B2, Golden Gate A
- YesArchitectAgentforce 360 PlatformAdvancedWorkshopYesRecognize and acknowledge your tech debt.Know when to prioritize work on debt.WorkshopReserved seatingBy selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.YesVisibleTrailblazer ForestMoscone West11:00 a.m. Thursday, Sep 19Thursday, Sep 198:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Dive into real-world scenarios addressing tech debt. Learn how to prioritize work and influence stakeholders and walk away feeling empowered to tackle your backlog.Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.Session Type: Workshop
- Tuesday, Sep 178:30 AM - 9:15 AM PDT(3:30 PM - 4:15 PM GMT)Moscone West, L1 Forest, Well-Architected Workshop
- YesPartnerAgentforce 360 PlatformAppExchangeArtificial IntelligenceIntermediateHands-on TrainingYesHands-on TrainingReserved seatingBy selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.Laptops are provided for all attendees.YesVisibleMarriot Marquis12:00 p.m. Thursday, Sep 19Thursday, Sep 198:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Learn how ISV partners can build Agents and actions for Agentforce using Apex, flows, and prompt templates. We’ll explore use cases, get hands on, and share security review guidelines.Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.Equipment provided: Laptops are provided for all attendees.Session Type: Hands-on Training
- Tuesday, Sep 178:30 AM - 9:30 AM PDT(3:30 PM - 4:30 PM GMT)Marriott, Level B2, Salon 8
- YesITAutomotiveHerokuBeginnerBreakoutYesThe recent Salesforce conference session offered an in-depth look at Lamborghini’s groundbreaking customer experience journey, powered by Heroku and Salesforce. Lamborghini is leveraging connected devices and personalized experiences to engage customers in innovative ways, using Heroku to streamline development and focus on delivering unique features, such as real-time production updates through their customer app. Additionally, the integration of Salesforce Data Cloud will further elevate the customer experience by efficiently processing vast amounts of data from connected vehicles, unlocking actionable insights and enabling personalized engagement across multiple touchpoints.<html><head></head><body><p>• Lamborghini leverages Heroku's platform to focus on delivering exceptional customer experiences, free from the complexities of managing infrastructure.</p><p>• Salesforce's Data Cloud is pivotal in managing the vast data generated by connected vehicles, enabling more personalized and context-driven interactions.</p><p>• The session highlighted the importance of a seamless integration between Salesforce and Heroku, showcasing how luxury brands can drive innovation in customer engagement and service delivery.</p></body></html>Available on Salesforce+Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915853770001QwcVBuild exclusive, highly personalized experiences on Heroku and Data Cloud that drives customer engagement.Leverage Heroku and Data Cloud from the Einstein 1 Platform for a complete customer view from dealer (B2B) to customer (B2C).Use real-time, customer journey insights for white-glove experiences that strengthen relationships from B2B to B2C.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915853770001QwcV">Report a Concern</a>BreakoutAvailable on Salesforce+This session is first come, first seated. You do not have a reserved seat.YesYesMoscone SouthMetreon AMCContent Pavilion<a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/it_at_dreamforce_2024/episode/episode-s1e29">Watch now</a>12:00 p.m. Wednesday, Sep 18Wednesday, Sep 188:00 a.m. Tuesday, Sep 17Tuesday, Sep 17See how Lamborghini's Unica app, built on Heroku, engages drivers in real time with seamless, digital in-car integration. Discover how collected data enhances Lamborghini's B2B2C model and ecosystem.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Breakout
- Tuesday, Sep 178:30 AM - 9:15 AM PDT(3:30 PM - 4:15 PM GMT)Metreon AMC, L3, Theater 11
- YesAdministratorEinsteinArtificial IntelligenceBeginnerHands-on TrainingYesHands-on TrainingReserved seatingBy selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.Laptops are provided for all attendees.YesVisibleMarriot Marquis2:00 p.m. Wednesday, Sep 188:00 a.m. Wednesday, Sep 1810:00 a.m. Thursday, Sep 19Wednesday, Sep 182:00 p.m. Tuesday, Sep 178:00 a.m. Thursday, Sep 19Thursday, Sep 198:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Discover Agent capabilities and learn standard actions like Query Records, Identify Records by Name, and Summarize Records to enhance your workflow.Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.Equipment provided: Laptops are provided for all attendees.Session Type: Hands-on Training
- Tuesday, Sep 178:30 AM - 9:30 AM PDT(3:30 PM - 4:30 PM GMT)Marriott, Level B2, Salon 9
- YesAdministratorDeveloperTechnologyAgentforce 360 PlatformSlackArtificial IntelligenceIntermediateHands-on TrainingYesLearn how to build automation with Workflow Builder and connect Salesforce to Slack.Learn how to build a workflow with a third-party integration, custom function, and Slack built-in function.Use the Slack CLI and Salesforce Model Builder to bring AI summaries into your workflow.Hands-on TrainingReserved seatingBy selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.Laptops are provided for all attendees.YesVisibleMarriot Marquis12:00 p.m. Wednesday, Sep 18Wednesday, Sep 188:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Learn how to build AI-powered solutions using Slack Workflow Builder, custom functions, and Salesforce Flow.Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.Equipment provided: Laptops are provided for all attendees.Session Type: Hands-on Training
- Tuesday, Sep 178:30 AM - 9:30 AM PDT(3:30 PM - 4:30 PM GMT)Marriott, Level B2, Salon 10
- YesAdministratorSlackArtificial IntelligenceBeginnerCampfireYesCampfireThis session is first come, first seated. You do not have a reserved seat.YesVisibleYesTrailblazer ForestMoscone West8:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Want to optimize your Slack data for the AI revolution? Learn five tips for making your Slack workspace AI-ready and one bonus tip to prepare your data for success.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Campfire
- Tuesday, Sep 178:30 AM - 8:50 AM PDT(3:30 PM - 3:50 PM GMT)Moscone West, L1 Forest, Community Cove Campfire
- YesConsultantDesignerAgentforce 360 PlatformProductivityBeginnerTheaterYesWe are entering a new era of how we interact with technology, where our interactions are dynamic, personalized, and collaborative. The technology doesn’t just respond to us; it learns, adapts, and works alongside us. We’re moving toward connected systems, interfaces that mirror the dynamics of human conversation, and collaboration of humans and machines working together on shared outcomes. We’re introducing Salesforce Foundations: free for all Sales and Service Cloud customers EE and above. Salesforce Foundations brings together Sales, Service, Commerce, and Marketing - the heart of the Customer 360. It's the foundation for AI and Agents. A live demo of an experimental AI feature called Generative Canvas was presented, showcasing its ability to analyze data, predict user needs, and prepare for meetings by aggregating information across Salesforce applications. There are 3 requirements for success: 1. Equipping AI to Succeed 2. Designing for Resilience 3. Embracing Experimentation<html><head></head><body><p>• Salesforce Foundations marks a significant product innovation, promising to streamline workflows and enhance decision-making across sales, service, marketing, and commerce applications.</p><p>• Generative Canvas, still in the experimental phase, illustrates Salesforce's commitment to leveraging AI to unify data and automate complex tasks, potentially transforming meeting preparations and other business processes.</p><p>• The session emphasized the importance of context, connected systems, and unified data for the success of AI, encouraging attendees to embrace experimentation and learn rapidly to keep pace with technological advancements.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915788477001QsGnGet an overview of how Salesforce is approaching the future of user experience and AI-first solutions.Learn how you might think about AI in your workplace.Learn what design principles and insights might influence how AI-first experience can come to life in organizations.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915788477001QsGn">Report a Concern</a>TheaterThis session is first come, first seated. You do not have a reserved seat.YesYesTrailblazer ForestMoscone West8:00 a.m. Tuesday, Sep 17Tuesday, Sep 17What does it mean to build AI-first experiences? Learn how Salesforce is approaching the future of product design, how design insights influence outcomes, and how the work culture needs to evolve.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 178:30 AM - 8:50 AM PDT(3:30 PM - 3:50 PM GMT)Moscone West, L1 Forest, Redwood Theater
- YesCommerceAgentforce CommerceIntermediateTheaterYesAt the recent Salesforce conference, attendees were introduced to the robust capabilities of Commerce Cloud, which boasts 100% uptime during peak seasons, ensuring that e-commerce stores remain operational during critical sales events. The session highlighted the importance of trust and security in the Salesforce ecosystem, including the built-in features of the platform, such as the Einstein Trust Layer, that protect customer data. A case study featuring Siemens demonstrated how Salesforce's advanced solutions manage complex orders across multiple locations and shipping dates, showcasing the platform's ability to handle large-scale operations. Moreover, the session detailed innovations on Commerce Cloud's infrastructure, including Hyperforce and high scale services, which provide limitless capacity and optimized performance, to continue delivering unparalleled scalability to B2C, B2B, and D2C Commerce customers.<html><head></head><body><p>• Salesforce's multi-tenant cloud platform and automatic upgrades minimize service disruptions, providing a stable and secure environment for e-commerce.</p><p>• The introduction of Hyperforce and read-only clones allows for predictive demand-based auto-scaling and optimized read-only performance, preparing businesses for unexpected traffic surges.</p><p>• Salesforce's collaboration with Siemens on the B2B marketplace highlights the platform's ability to integrate complex ecosystems and product portfolios, delivering a simplified and customer-centric digital experience.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915688599001Q8rySee how Commerce Cloud delivers the most scalable e-commerce platform for every type of business.Hear how customers drive more volume and revenue with Commerce Cloud.Learn about upcoming innovations that will continue to deliver on trust and support scale.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915688599001Q8ry">Report a Concern</a>TheaterThis session is first come, first seated. You do not have a reserved seat.YesYesMoscone West, Level 2Moscone West8:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Hear from Salesforce trust experts on how you can optimize performance at scale, and learn about the latest enhancements that add to the high availability and performance of the Commerce platform.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 178:30 AM - 8:50 AM PDT(3:30 PM - 3:50 PM GMT)Moscone West, L2, Codey Theater
- YesSalesAgentforce SalesEinsteinSalesforce on SalesforceBeginnerTheaterYesSee the latest AI innovations powered by Einstein rolled out across our entire sales organization.Find out how we reduced the time it takes to onboard new sellers with generative AI and Einstein Copilot.Discover how we're using Einstein to provide every sales rep with the right tools to close deals faster.TheaterThis session is first come, first seated. You do not have a reserved seat.YesVisibleYesCampgroundMoscone North2:00 p.m. Thursday, Sep 19Wednesday, Sep 1810:00 a.m. Wednesday, Sep 18Thursday, Sep 198:00 a.m. Tuesday, Sep 17Tuesday, Sep 173:00 p.m. Wednesday, Sep 189:00 a.m. Thursday, Sep 19Learn how Salesforce deploys new AI features and technology, like Einstein Copilot or Conversation Intelligence, for our sales teams. Learn best practices and hear about our future Sales AI plans.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 178:30 AM - 8:50 AM PDT(3:30 PM - 3:50 PM GMT)Moscone North, LL, Campground, SF on SF Theater
- YesAdministratorEinsteinArtificial IntelligenceBeginnerTheaterYesTheaterThis session is first come, first seated. You do not have a reserved seat.YesVisibleYesTrailblazer ForestMoscone West8:00 a.m. Wednesday, Sep 181:00 p.m. Thursday, Sep 194:00 p.m. Wednesday, Sep 1810:00 a.m. Wednesday, Sep 188:00 a.m. Thursday, Sep 1911:00 a.m. Wednesday, Sep 18Thursday, Sep 193:00 p.m. Wednesday, Sep 1811:00 a.m. Thursday, Sep 1910:00 a.m. Thursday, Sep 191:00 p.m. Wednesday, Sep 18Wednesday, Sep 183:00 p.m. Thursday, Sep 191:00 p.m. Tuesday, Sep 178:00 a.m. Tuesday, Sep 17Tuesday, Sep 173:00 p.m. Tuesday, Sep 17Learn how to create trusted prompt templates grounded in your customer data to unlock generative AI in your applications.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 178:30 AM - 8:50 AM PDT(3:30 PM - 3:50 PM GMT)Moscone West, L1 Forest, AI + Data Theater
- YesAdministratorAgentforce SalesDataBeginnerHands-on TrainingYesHands-on TrainingReserved seatingBy selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.Laptops are provided for all attendees.YesVisibleMarriot MarquisWednesday, Sep 1810:00 a.m. Wednesday, Sep 188:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Enhance your Salesforce data quality with validation and automation. Discover how to choose the right tools to effectively tackle common data challenges and keep your organization running smoothly.Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.Equipment provided: Laptops are provided for all attendees.Session Type: Hands-on Training
- Tuesday, Sep 178:30 AM - 9:30 AM PDT(3:30 PM - 4:30 PM GMT)Marriott, Level B2, Salon 7
- YesOperationsServiceEngineering, Construction, and Real EstateAgentforce Field ServiceAgentforce ServiceProductivityIntermediateBreakoutYesDiscover insights that are necessitating change within the engineering, construction, and real estate industry.Learn how to improve customer experience, asset management, scheduling and dispatching, and mobile worker productivity.Hear what Ryan Lawn and Tree is doing to transform their operations using Salesforce Field Service.BreakoutThis session is first come, first seated. You do not have a reserved seat.YesVisibleYesInterContinental8:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Unlock the power of Salesforce Field Service to simplify workflows, drive collaboration, and capture data insights. Transform your operations by elevating both customer and employee satisfaction.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Breakout
- Tuesday, Sep 178:30 AM - 9:15 AM PDT(3:30 PM - 4:15 PM GMT)InterContinental, L4, Twin Peaks
- YesAdministratorAppExchangeBeginnerTheaterYesLearn about Salesforce Labs on AppExchange.Discover the top 7 Salesforce Labs apps that can supercharge your daily operations as an Awesome AdminTheaterThis session is first come, first seated. You do not have a reserved seat.YesVisibleYesTrailblazer ForestMoscone West12:00 p.m. Thursday, Sep 19Thursday, Sep 198:00 a.m. Tuesday, Sep 17Tuesday, Sep 17As a Salesforce admin, your job is to match business needs with solutions. Salesforce Labs is here to assist you in becoming an admin rockstar with employee-built solutions for free.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 178:30 AM - 8:50 AM PDT(3:30 PM - 3:50 PM GMT)Moscone West, L1 Forest, AppExchange Theater
- YesServiceManufacturingAgentforce ManufacturingBeginnerTheaterYesThe recent Salesforce conference session focused on maximizing asset monetization and service lifecycle management, which are pivotal in the evolving customer-centric service models. Presenters from Salesforce and Siemens discussed the integration of Product Lifecycle Management (PLM) and Service Lifecycle Management (SLM) through the Teamcenter SLM for Salesforce app, highlighting its availability on AppExchange and the Siemens Accelerator marketplace. The session underscored the potential revenue opportunities that exist in servitization and asset monetization, using examples such as a manufacturer with 1 million assets in the market and the implications of effectively leveraging product and service data. The conversation also touched on the importance of bridging gaps between product knowledge and customer service to enhance first-time fix rates, reduce asset downtime, and improve customer loyalty.<html><head></head><body><p>• The integration of Siemens' Teamcenter SLM with Salesforce bridges the gap between product and customer data, enhancing service excellence and operational efficiency.</p><p>• Servitization presents a massive opportunity for revenue growth by monetizing assets throughout their lifecycle, as illustrated by the potential of $6 billion in revenue from 1 million assets over ten years.</p><p>• Understanding and effectively managing the asset as a persona is key to increasing first-time fix rates and customer satisfaction, ultimately driving additional service revenue.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915858686001Q5omYes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915858686001Q5om">Report a Concern</a>TheaterThis session is first come, first seated. You do not have a reserved seat.YesYesInterContinental8:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Discover how Salesforce and Siemens join forces to fast-track servitization, fuel innovation, and boost manufacturing profitability to help you grow your aftermarket sales.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 178:30 AM - 8:50 AM PDT(3:30 PM - 3:50 PM GMT)InterContinental, L3, Union Square
- YesITOperationsHealthcare and Life SciencesPublic SectorAgentforce HealthData 360Customer RelationshipsBeginnerBreakoutYesThe Salesforce session on 'Trust and Security of Data and AI in Healthcare' provided an in-depth look at the challenges and opportunities within healthcare, highlighting the necessity for AI integration in payer services. Speakers emphasized industry pressures, such as rising healthcare costs, emerging competition, workforce shortages, and consumer demands, with only 26% of US adults feeling their insurer's customer experience meets their expectations. The session showcased how Salesforce's Health Cloud and AI products, including the Einstein Trust Layer, can assist in overcoming these challenges by improving efficiency and personalizing member engagement, with data suggesting AI adoption could significantly reduce admin costs by 13-25%, medical costs by 5-11%, and increase revenue by 3-12%. A live demo highlighted the Einstein Trust Layer's capabilities in protecting PHI and PII, ensuring data security and compliance within the AI-assisted contact center use case.<html><head></head><body><p>• Salesforce Health Cloud's AI features are poised to transform the payer landscape by providing solutions to industry pressures, including cost mitigation and enhanced customer experiences.</p><p>• The Einstein Trust Layer demonstrated during the session plays a crucial role in ensuring HIPAA compliance and safeguarding sensitive data within AI applications in healthcare.</p><p>• A customer panel with industry leaders reinforced the importance of a responsible AI framework and a collaborative approach between business and IT to effectively leverage AI in healthcare.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915848068001QwRaSee how payers are harnessing the power of AI and are learning to trust the Trust Layer.Discover how AI and data can connect information across your organization on an integrated platform with AI built-in.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915848068001QwRa">Report a Concern</a>BreakoutThis session is first come, first seated. You do not have a reserved seat.YesYesInterContinental8:00 a.m. Tuesday, Sep 17Tuesday, Sep 17In this highly regulated environment, trusted data is critical. Hear how payers are learning to trust the Einstein Trust Layer and use Data + AI to bridge silos and improve operational efficiencies.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Breakout
- Tuesday, Sep 178:30 AM - 9:15 AM PDT(3:30 PM - 4:15 PM GMT)InterContinental, L5, InterContinental Ballroom C
- YesData AnalystData 360DataIntermediateTheaterYesThe session highlighted the transformative capabilities of Salesforce's Data Cloud in enabling marketers to provide connected experiences across the entire customer journey, from awareness to loyalty. Emphasizing the challenge of adapting to customer demands for personalization, the session demonstrated how Data Cloud can unify structured and unstructured data to create comprehensive customer profiles, thereby driving growth and increasing ROI by up to 45%. Innovations such as zero-copy integration, Data Cloud connectors, and generative AI for segmentation were discussed, showcasing the potential for efficiency and real-time personalization. The deep integration of Data Cloud with Tableau was also showcased, allowing for data exploration and immediate segment creation for targeted marketing efforts.<html><head></head><body><p>• Data Cloud's hyperscale data engine allows marketers to unify all customer data, leading to more personalized marketing moments and increasing customer lifetime value.</p><p>• New features like zero-copy integration and over 200 Data Cloud connectors enable the seamless use of data for real-time personalization across Salesforce Customer 360.</p><p>• Data Cloud's integration with Tableau and advancements in generative AI facilitate efficient segment creation and exploration of insights, enhancing marketing ROI.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915783737001Qsk6Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915783737001Qsk6">Report a Concern</a>TheaterThis session is first come, first seated. You do not have a reserved seat.YesYesMoscone West, Level 2Moscone West8:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Learn how you can use Data Cloud to harness customer data, enabling teams to deliver impactful marketing journeys, optimize sales and service conversations, and boost productivity.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 178:30 AM - 8:50 AM PDT(3:30 PM - 3:50 PM GMT)Moscone West, L2, Data Cloud Theater
- YesMarketingMedia and EntertainmentAgentforce MarketingAgentforce MediaData 360DataIntermediateTheaterYesThe recent Salesforce conference highlighted the ongoing digital transformation journey of a major sports and entertainment organization, showcasing their innovative integration of Salesforce products, including Data Cloud, Marketing Cloud, and Sales Cloud, to enhance fan experience and unlock new revenue streams. The session revealed how the organization tackled data silos by leveraging a bidirectional connection between Salesforce Data Cloud and Databricks, resulting in a 147% increase in ticket central click-through rate through the use of Interaction Studio. The organization's approach to data integration has streamlined processes, improved efficiency, and allowed for more personalized fan engagement, all while addressing privacy concerns and maintaining a comprehensive view of customer interactions across various systems.<html><head></head><body><p>• The organization successfully increased ticket sales revenue by 147% through the integration of Salesforce Interaction Studio and is exploring further enhancements with Journey Builder.</p><p>• Salesforce Data Cloud played a pivotal role in resolving data silos, enabling real-time data exchange with Databricks and facilitating the creation of a unified Customer 360 view.</p><p>• Future plans include leveraging automated workflows for post-event surveys and creating personalized fan experiences, similar to a 'Spotify Wrapped', to build long-term brand affinity.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915883633001QWIgLearn how to integrate data from multiple channels to create a comprehensive view of each fan for personalized engagement.Discover innovative approaches to diversify income streams and drive sustainable revenue growth.Learn best practices for building effective loyalty programs to enhance fan engagement and retention.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915883633001QWIg">Report a Concern</a>TheaterThis session is first come, first seated. You do not have a reserved seat.YesYesInterContinental8:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Fans are a vital part of sports and entertainment organizations. Learn how to monetize data insights across to deliver next-gen fan experiences and create a single view of the fan with Data Cloud.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 178:45 AM - 9:05 AM PDT(3:45 PM - 4:05 PM GMT)InterContinental, L5, InterContinental Ballroom A
9:00 AM PDT - Tuesday, Sep 17
- YesAdministratorSalesManufacturingTechnologyExperience CloudAgentforce SalesDataBeginnerTheaterYesThe recent DreamForce session provided an insightful exploration into the ways data and AI can enhance partner relationships and revenue growth within the Salesforce ecosystem. Attendees discovered how leveraging Salesforce's CRM, along with Slack and Einstein AI, can create a more efficient and hospitable partner experience, akin to the warmth of a well-hosted home stay. The session showcased new functionalities like Partner Tracks, Pipeline Inspection, and the co-selling feature called Partner Connect that enables real-time collaboration between partner CRMs. A recent survey highlighted in the session found that 89% of selling organizations use partners, underscoring the importance of optimizing partner relationship management to drive growth.<html><head></head><body><p>• Salesforce's new enablement functionality, Partner Tracks, allows for personalized, outcome-based partner engagement and efficient scaling across multiple partners.</p><p>• Einstein AI can provide actionable insights and recommended actions directly within the CRM, ensuring data-driven decisions and enhancing partner collaboration.</p><p>• The co-selling feature presented offers a seamless integration between vendor and partner CRMs, fostering transparency and real-time updates on shared deals.</p></body></html>Available on Salesforce+Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915928993001QQB2Understand how to drive faster marketing, selling, and support by extending data and AI from your CRM to your PRM.See and hear how Sales Cloud customers are more productive with partners via PRM.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915928993001QQB2">Report a Concern</a>TheaterAvailable on Salesforce+This session is first come, first seated. You do not have a reserved seat.YesYesCampgroundMoscone NorthMoscone West, Level 2Moscone West, Level 3Moscone West<a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/sales_at_dreamforce_2024/episode/episode-s1e34">Watch now</a>9:00 a.m. Tuesday, Sep 171:00 p.m. Thursday, Sep 19Wednesday, Sep 18Thursday, Sep 19Tuesday, Sep 173:00 p.m. Wednesday, Sep 18Uplevel partner selling and improve productivity. Learn how to infuse the partner sales process, from enablement to close, with context rich data and trusted AI so partners can close more deals fast.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 179:00 AM - 9:20 AM PDT(4:00 PM - 4:20 PM GMT)Moscone North, LL, Campground, Theater 1
- YesAdministratorDeveloperAppExchangeProductivityBeginnerTheaterYesTheaterThis session is first come, first seated. You do not have a reserved seat.YesVisibleYesTrailblazer ForestMoscone West9:00 a.m. Tuesday, Sep 171:00 p.m. Thursday, Sep 19Thursday, Sep 19Tuesday, Sep 17Learn from a Salesforce MVP about their favorite AppExchange apps and how they solve key challenges. Discover how AppExchange apps save time, effort, and cost while increasing productivity.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 179:00 AM - 9:20 AM PDT(4:00 PM - 4:20 PM GMT)Moscone West, L1 Forest, AppExchange Theater
- YesTheaterYesTheaterThis session is first come, first seated. You do not have a reserved seat.YesVisibleYesTrailblazer ForestMoscone West9:00 a.m. Tuesday, Sep 17Tuesday, Sep 17A strong personal brand sets you apart. Join the Salesforce Black in Tech Community Group for tips to enhancing your personal brand and showcasing your skills, achievements, and unique perspective.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 179:00 AM - 9:45 AM PDT(4:00 PM - 4:45 PM GMT)Moscone West, L1 Forest, Community Cove Networking
- YesFinance and AccountingSalesAgentforce SalesAutomationBeginnerTheaterYesThe Dreamforce session focused on the transformative impact of Salesforce Spiff, a solution designed to automate commission calculations, thereby reinstating trust within organizations. The speakers highlighted compelling statistics, such as a 44% improvement in employee performance and a 79% success rate in achieving business objectives with proper incentive programs. They elaborated on the three main benefits of using incentive compensation management software: improved visibility, increased productivity, and enhanced accuracy, which can save significant amounts of time and reduce financial losses associated with human error in manual commission calculations. Through a live demonstration, the integration of Spiff with Salesforce was showcased, emphasizing its flexibility, real-time data connectivity, and ease of use for sales reps, managers, and executives alike.<html><head></head><body><p>• Salesforce Spiff's integration into the Salesforce ecosystem allows for real-time visibility and updates, directly affecting sales reps' motivation and decision-making.</p><p>• Automation of commission processes through Salesforce Spiff significantly reduces human error and the time spent on manual calculations, promoting scalability and growth.</p><p>• The session provided a practical demonstration of Salesforce Spiff’s capabilities, including its seamless data connectivity and the ability to customize commission logic with ease.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915927222001Q6fPLearn about the positive impact for the entire organization when implementing a sales commission software.Understand how Salesforce Spiff’s flexibility and connectivity make it the most trusted ICM solution on the market.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915927222001Q6fP">Report a Concern</a>TheaterThis session is first come, first seated. You do not have a reserved seat.YesYesMoscone West, Level 3Moscone West9:00 a.m. Tuesday, Sep 17Tuesday, Sep 17Set up incentive compensation fast and stay adaptable with the ability to make changes on the fly. Eliminate manual errors between systems, maintain accuracy, and make one-off changes without worry.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 179:00 AM - 9:20 AM PDT(4:00 PM - 4:20 PM GMT)Moscone West, L3, Cloudy Theater


