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Build Advanced AI-Powered Apps with Code
Learn how to create advanced AI-powered apps by using the Connect API to manage prompt templates or interacting with large language models through the new Models API, either via REST or Apex.
Important: This session is first come, first seated. You do not have a reserved seat.

, Director & Technical Architect, Cloud-1 (Pvt) Ltd

, Principal Developer Advocate, Salesforce

Role: Developer
Product: Agentforce 360 Platform, Einstein
Topic: Artificial Intelligence
Session Level: Intermediate
Session Type: Breakout
  • Wednesday, Sep 184:30 PM - 5:15 PM PDT
    (11:30 PM - 12:15 AM GMT)
    Moscone West, L3, Room 3020
Session Summary by Einstein: The session provided an in-depth exploration of building advanced AI-powered applications within the Salesforce ecosystem, emphasizing the secure use of generative AI with customer data through the Einstein Trust Layer. Attendees learned about the distinction between prompt templates, ideal for admin control, and the code-centric Models API, both of which benefit from the robust security and flexibility of the Einstein Trust Layer. Demonstrations included real-time text generation, chat widget customization, embedding generation, and feedback submission, all underpinned by Salesforce's commitment to secure, scalable AI integration in CRM applications.
Key Takeaways by Einstein:

• The Einstein Trust Layer ensures secure utilization of generative AI by masking sensitive data and incorporating zero retention agreements with large language models, such as those from OpenAI and Azure.

• Models API offers developers extensive capabilities for real-time interactions, including custom chat conversations, embeddings, and feedback on model responses, allowing for dynamic AI-powered application development.

• Session demonstrations highlighted practical applications of generative AI, showcasing the simplicity of creating newsletters with prompt templates and the complexity of maintaining conversational context in custom chat widgets through the Models API.

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Merlinda Lu

Salesforce Developer, IBM