Discover the data strategy and AI tools that can help you today and in the future. Join your peers to learn how to use AI, what tools are available now, and what's coming soon.
Important: This session is first come, first seated. You do not have a reserved seat.
, Director, Commons Community, Salesforce
, Senior Director, Product Marketing, Salesforce
, Director, Product Marketing NGO, Salesforce
, CRO, Global NGO Sales Leader, Salesforce
, Product Marketing Director, Salesforce
, Global GM & VP, Nonprofit Solutions & Strategy, Salesforce
, COO, FareShare UK
Role: IT, Operations
Industry: Nonprofit
Product: Agentforce Nonprofit
Topic: Artificial Intelligence
Session Level: Beginner
Session Type: Keynote
Wednesday, Sep 1810:30 AM - 11:20 AM PDT
(5:30 PM - 6:20 PM GMT)
Moscone West, L3, Keynote Room
Session Summary by Einstein: The recent Salesforce conference showcased a dynamic intersection of community-driven innovation and technological advancements, particularly emphasizing the significance of nonprofit organizations in leveraging Salesforce solutions, including Nonprofit Cloud, Data Cloud, Marketing Cloud, and Tableau. The keynote highlighted the transformative journey of nonprofit entities, revealing a staggering increase in operational efficiency and donor engagement through the integration of Salesforce products. Demonstrations of predictive and generative AI, powered by Einstein, provided a compelling narrative of enhanced fundraising strategies and program management, further accentuating the role of data in crafting personalized donor journeys and streamlining organizational processes.
Key Takeaways by Einstein:
• Nonprofit organizations experienced substantial growth and improved fundraising capabilities by unifying disparate data sources using Salesforce Data Cloud and engaging donors with personalized campaigns through Marketing Cloud.
• Salesforce's Einstein AI played a pivotal role in predicting donor behavior, generating content, and summarizing complex data, thus offering nonprofits a strategic advantage in both fundraising and program management.
• The announcement of Salesforce's intention to develop volunteer management within Nonprofit Cloud demonstrates an ongoing commitment to expanding the platform's capabilities to meet the evolving needs of the nonprofit sector.
With sessions and hands-on activities led by product experts, visionaries, and fellow Trailblazers, Dreamforce offers a deep dive into the latest in CRM + AI + Data + Trust.
Merlinda Lu
Salesforce Developer, IBM
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