Unlock More Revenue with Partner Ecosystems in High Tech
As companies diversify revenue streams, partner ecosystems are critical. Learn how Appfire used PRM to launch, manage, and collaborate with partners to grow revenue.
Important: This session is first come, first seated. You do not have a reserved seat.
Session Summary by Einstein: Today's Salesforce session, led by a product marketing analyst, focused on leveraging partnerships to drive cost-efficient growth in an unstable market where only half of tech executives feel confident about the industry's health. The speaker emphasized the importance of a strong partner ecosystem, which allows companies to tap into new revenue streams and scale operations without expanding internal teams. They introduced Salesforce's unified platform, which enhances partner onboarding, collaboration through Slack, and productivity with automation and workflows, and also highlighted the upcoming launch of Partner Connect. This solution offers data-driven insights, streamlines deal management, and integrates with Service Cloud to support partners, ultimately aiming to boost productivity and profitability.
Key Takeaways by Einstein:
• Salesforce's unified platform and Partner Portal enhance partner management by offering real-time collaboration, automation, and data-driven insights.
• The upcoming Partner Connect feature will enable co-selling across different CRMs, fostering greater collaboration and efficiency.
• The session showcased a case study from App Builder, demonstrating the significant impact of a partner-focused strategy on revenue growth and operational scalability.
With sessions and hands-on activities led by product experts, visionaries, and fellow Trailblazers, Dreamforce offers a deep dive into the latest in CRM + AI + Data + Trust.
Merlinda Lu
Salesforce Developer, IBM
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