- Tue, Sep 17
- Tue, Sep 17
- Wed, Sep 18
- Thu, Sep 19
8:00 AM PDT - Tuesday, Sep 17
- YesITProduct ManagementNonprofitAgentforce MarketingAgentforce NonprofitData 360IntermediateBreakoutYesThe session at Dreamforce highlighted the transformative journey of nonprofits adopting Salesforce's innovative solutions, such as Nonprofit Cloud and Marketing Cloud. Focused on overcoming common sector challenges like resource constraints, data management, engagement strategies, and digital transformation, the discussion provided insights into the experiences of successful migrations and the benefits realized. United Way shared its story of migrating from an older CRM to Salesforce, emphasizing the importance of strategic planning, partner selection, and change management. Salesforce representatives detailed the ongoing support for Nonprofit Success Pack (NPSP) users and the considerations for moving to Nonprofit Cloud, including business model alignment, technology readiness, and investment capacity. Cloud for Good shared tips on how to get started with Nonprofit Cloud.<html><head></head><body><p>• Nonprofit organizations can leverage Salesforce solutions to address sector-specific challenges, enhance data management, and improve engagement with donors and stakeholders.</p><p>• Migrating to Salesforce's Nonprofit Cloud requires careful planning, leadership buy-in, and a strategic partnership with experienced implementation partners to ensure a smooth transition and successful adoption.</p><p>• Salesforce remains committed to supporting NPSP while encouraging organizations to consider Nonprofit Cloud for its integrated ecosystem, which includes fundraising, program management, and outcome measurement.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916013482001QY1dYes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916013482001QY1d">Report a Concern</a>BreakoutThis session is first come, first seated. You do not have a reserved seat.YesYesMetreon AMC8:00 a.m. Tuesday, Sep 17Tuesday, Sep 17United Way Calgary, with the help from Cloud for Good, is changing the game regarding constituent engagement, and so could you – with the help of Nonprofit, Data, and Marketing Clouds.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Breakout
- Tuesday, Sep 178:30 AM - 9:15 AM PDT(3:30 PM - 4:15 PM GMT)Metreon AMC, L3, Theater 10
1:00 PM PDT - Tuesday, Sep 17
- YesAdministratorEducationNonprofitAgentforce EducationAppExchangeDataBeginnerTheaterYesTheaterThis session is first come, first seated. You do not have a reserved seat.YesVisibleYesTrailblazer ForestMoscone WestWednesday, Sep 1810:00 a.m. Wednesday, Sep 181:00 p.m. Tuesday, Sep 17Tuesday, Sep 17Cloud for Good founder Tal Frankfurt shares expert strategies to enhance business outcomes with the power of data and partner apps.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 171:00 PM - 1:20 PM PDT(8:00 PM - 8:20 PM GMT)Moscone West, L1 Forest, AppExchange Theater
- YesAdministratorDeveloperHuman ResourcesHealthcare and Life SciencesNonprofitAgentforce 360 PlatformSlackBusiness as a Platform for ChangeBeginnerBreakoutYesDreamForce 2024 hosted an inspirational session unveiling 'ALStogether', a Slack-powered community aimed at connecting ALS patients, Caregivers, and Providers. Spearheaded by a passionate Salesforce team, this initiative aims to leverage Slack's technology to provide a centralized platform for information exchange, support, and collaboration within the ALS community. The session highlighted the community's features, including accessibility through eye-tracking technology, pre-populated channels for various ALS-related discussions, and the potential for increased productivity and connection among users. The dedication of Salesforce and Slack to this cause was evident, with the promise of transforming the ALS landscape by fostering rapid information sharing and community support.<html><head></head><body><p>• ALStogether is a new Slack community that facilitates connection and support for those affected by ALS, incorporating eye-tracking technology for ease of access.</p><p>• The initiative reflects Salesforce's belief that business can be a platform for change, with leaders and teams contributing to the project's swift and successful launch.</p><p>• The community aims to expedite the exchange of vital information and resources, enhancing the productivity and quality of life for ALS patients living 'life in dog years'.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1725633221790001mCYHLearn about the urgent need for more ALS funding, research, and attention, given a 2–5-year life expectancy & lack of a cure.Learn how ALS Together transforms ALS support by enabling real-time info-sharing with patients, caregivers, and experts.Discover how uniting ALS patients in one community on our platform democratizes access to vital resources anytime, anywhere.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1725633221790001mCYH">Report a Concern</a>BreakoutThis session is first come, first seated. You do not have a reserved seat.YesYesMoscone West, Level 3Moscone West1:00 p.m. Tuesday, Sep 17Tuesday, Sep 17Discover how ALStogether is harnessing the power of Salesforce and Slack by providing an accessible platform that connects patients, caregivers, and experts in the fight against ALS.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Breakout
- Tuesday, Sep 171:30 PM - 2:15 PM PDT(8:30 PM - 9:15 PM GMT)Moscone West, L3, Slack Theater
- YesHuman ResourcesOperationsNonprofitPublic SectorWork.comEqualityBeginnerBreakoutYesAt the recent Salesforce conference, a panel discussion titled 'Building Inclusive Cultures Industry Wide' focused on the importance of creating inclusive spaces across various sectors, including public tech, nonprofit, and education. Panelists, including Salesforce representatives, emphasized the integration of equality into core business values, the impact of AI on equity, and the significance of developing inclusive hiring practices. The discussion highlighted the necessity of embedding DEI (Diversity, Equity, and Inclusion) into every facet of business operations, ensuring that initiatives like equal pay are ingrained in company culture. Additionally, the session underscored the role of technology, like AI, in fostering equitable organizations, while also addressing the potential risks and ethical considerations associated with its deployment.<html><head></head><body><p>• Salesforce's commitment to DEI extends beyond programs and initiatives, focusing on making equality a permanent aspect of their core business values and operations.</p><p>• The panelists discussed the importance of AI in advancing equity, ensuring that AI solutions are designed with cultural sensitivity and representation in mind.</p><p>• Feedback and data-driven approaches were highlighted as critical to measuring the success of DEI initiatives and ensuring accountability within organizations.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915898823001QEUoGain a deeper understanding of Salesforce’s commitment to creating an inclusive workplace for all.Hear from government, education, and nonprofit leaders who have developed practical strategies to build diverse workforces.Learn best practices for ensuring fairness and diversity in recruitment and talent development.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915898823001QEUo">Report a Concern</a>BreakoutThis session is first come, first seated. You do not have a reserved seat.YesYesInterContinental1:00 p.m. Tuesday, Sep 17Tuesday, Sep 17Explore the pivotal role of diversity, equality, and inclusion in shaping the future of work, classrooms, and communities. Join this panel for helpful tips on creating equitable opportunities for all.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Breakout
- Tuesday, Sep 171:45 PM - 2:30 PM PDT(8:45 PM - 9:30 PM GMT)InterContinental, L5, InterContinental Ballroom C
2:00 PM PDT - Tuesday, Sep 17
- YesMarketingNonprofitAgentforce MarketingAgentforce NonprofitIntermediateTheaterYesThe session provided a comprehensive overview of migrating from NPSP to NPC, addressing the key considerations for nonprofits contemplating such a move. Attendees were guided on how to evaluate the necessity and readiness for migration, emphasizing the importance of organizational alignment and leadership buy-in. The presentation underscored the complexity of the migration process, the strategic need for a new org, and the usage of a partner with experience in migration. The session also highlighted the benefits of Nonprofit Cloud, such as the Connected Impact suite and enhanced nonprofit capabilities, while also revealing that Salesforce is focusing innovation efforts on NPC, with new AI functionalities and more to be announced.<html><head></head><body><p>• Migration from NPSP to NPC is not mandatory but should be considered if NPC's innovations align with an organization's strategic technology needs.</p><p>• The migration process is complex and requires a new org setup, a thorough evaluation of current systems, and change management, with a strong recommendation to work with experienced partners.</p><p>• Nonprofit Cloud is designed to offer a fully connected suite for nonprofits, with out-of-the-box capabilities for fundraising and program management, and is Salesforce's focal point for ongoing innovation.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915898281001QZSKExplore the advantages of NPC and the benefits of migration.Explore effective NPC migration strategies: From planning to execution.Discover NPC licensing and migration resources to support your transition.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915898281001QZSK">Report a Concern</a>TheaterThis session is first come, first seated. You do not have a reserved seat.YesYesInterContinental2:00 p.m. Tuesday, Sep 1712:00 p.m. Thursday, Sep 19Thursday, Sep 19Tuesday, Sep 17Are you excited about Nonprofit Cloud? So are we! But what if you already have Nonprofit Success Pack (NPSP)? Join us to learn what you can do if you’re thinking about making the move.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 172:30 PM - 2:50 PM PDT(9:30 PM - 9:50 PM GMT)InterContinental, L3, Union Square
3:00 PM PDT - Tuesday, Sep 17
- YesOperationsServiceNonprofitAgentforce NonprofitBeginnerTheaterYesThis session detailed the transformative journey of the Rockefeller Foundation's (RF) grants management system, led by their Chief Technology Officer (CTO), with a focus on leveraging Salesforce to streamline processes and enhance impact measurement. The CTO's three-year tenure witnessed the discovery of antiquated systems and the initiation of a unified platform to standardize operations across the foundation. A strategic partnership with Slalom, LLC was formed to implement Salesforce, emphasizing the importance of change management and stakeholder engagement to transform processes. Key to the success was aligning the technology initiative with the foundation's mission, branding it as the 'One RF Mission Accelerator' to foster adoption and drive the organization towards a more cohesive and efficient future.<html><head></head><body><p>• The Rockefeller Foundation leveraged Salesforce to unify disparate systems and processes, simplifying their grants management and improving operational efficiency.</p><p>• Change management was a critical component of the implementation, with a comprehensive stakeholder engagement strategy that included training, user acceptance testing, and consistent communication to ensure buy-in across the organization.</p><p>• The initiative was cleverly branded as the 'One RF Mission Accelerator' to align with the foundation's broader goals, underscoring the project's significance beyond just a technological upgrade.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915900633001QXTzUnderstand the importance of change.Learn the importance of getting people engaged and accept ownership.Learn more about the role of leadership in change management.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915900633001QXTz">Report a Concern</a>TheaterThis session is first come, first seated. You do not have a reserved seat.YesYesInterContinentalTuesday, Sep 173:00 p.m. Tuesday, Sep 17Discover best practices for successful implementation, including how to get executives and staff on board, effective communication during project and launch, and how to maintain success post-launch.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 173:00 PM - 3:20 PM PDT(10:00 PM - 10:20 PM GMT)InterContinental, L3, Union Square
- YesAdministratorData AnalystOperationsNonprofitAgentforce NonprofitData 360Business as a Platform for ChangeBeginnerTheaterYesAt the recent DreamForce panel on AI and the Future of Philanthropy, discussions centered around the transformative role of AI in the social impact sector, particularly in organizations such as Oxfamintermon and Unicef. Oxfamintermon is utilizing AI in three key areas: improving operational effectiveness, enhancing stakeholder experiences with tools like Einstein, and creating social impact with innovative projects like the green barrier in Sahel. Meanwhile, Unicef is leveraging AI to better understand and engage with its donor base, although they are proceeding cautiously with generative AI due to the sensitive nature of their work. Both organizations face challenges such as navigating European data protection laws, cost management, and ensuring the human element remains at the core of their missions.<html><head></head><body><p>• Oxfamintermon has successfully implemented AI to automate invoicing, enhance donor experiences, and measure the environmental impact of reforestation efforts in Sahel.</p><p>• Unicef is exploring AI to segment and engage its vast donor base more effectively, but maintains a cautious approach to generative AI to preserve trust and credibility.</p><p>• Both panelists emphasized the need for maintaining human connections and ethical considerations when integrating AI solutions in humanitarian work.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1720474207327001ZoXFYes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1720474207327001ZoXF">Report a Concern</a>TheaterThis session is first come, first seated. You do not have a reserved seat.YesYesMoscone West, Level 2Moscone WestTuesday, Sep 173:00 p.m. Tuesday, Sep 17Explore how pioneering humanitarian organizations harness the power of AI and data to revolutionize philanthropy. Learn how to drive donor engagement, optimize fundraising, and increase social impact.Important: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 173:00 PM - 3:20 PM PDT(10:00 PM - 10:20 PM GMT)Moscone West, L2, Astro Theater
- YesAdministratorSalesNonprofitPublic SectorAgentforce NonprofitAppExchangeIntermediateTheaterYesThe recent conference session explored the critical challenges nonprofits face in maintaining customer loyalty, with a startling 74% of visitors ready to abandon a brand after just three bad experiences. In contrast to 80% of CEOs who overestimate the quality of their customer experience and a mere 8% of customers who agree. The session unveiled StoreConnect, a Salesforce-based Customer Commerce solution that helps to bridge this expectation gap by delivering enterprise configurability, marketplace ease of setup, and the scalability of standard eCommerce platforms, all in a single system. Demonstrations showed how StoreConnect integrates point of sale, eCommerce, content management, and other features directly with Salesforce, allowing significant operational savings. With client outcomes like 300% growth and 40% operational savings due to the elimination of data silos, is StoreConnect a game-changer for those seeking to enhance their customer engagement and efficiency.<html><head></head><body><p>• StoreConnect provides a comprehensive Customer Commerce solution designed to support nonprofits by consolidating sales, content management, and customer engagement on a single Salesforce platform.</p><p>• The solution offers substantial financial benefits, including license fees starting at under $500 per month</p><p>• Live demonstrations highlighted the ease of updating website content, managing complex transactions such as donations and event tickets, and the flexibility to customize the platform to suit varying nonprofit needs.</p></body></html>Session Summary by Einsteinhttps://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916057062001QZHNFind out how to launch a complete eCommerce, full content management system, and donations platform inside of Salesforce.Learn how to use your existing internal web development skills to launch a completely on-platform nonprofit membership site.Hands-on demonstration of how to manage your site offerings, sales, donations, purchases, and content within Salesforce.Yes<a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916057062001QZHN">Report a Concern</a>TheaterThis session is first come, first seated. You do not have a reserved seat.YesYesCampgroundMoscone NorthTuesday, Sep 173:00 p.m. Tuesday, Sep 17Learn how to maximize your nonprofit success using StoreConnect D2C Commerce for donations, content management, ecommerce, rewards, subscriptions, memberships, and point of sale all within SalesforceImportant: This session is first come, first seated. You do not have a reserved seat.Session Type: Theater
- Tuesday, Sep 173:30 PM - 3:50 PM PDT(10:30 PM - 10:50 PM GMT)Moscone North, LL, Campground, Theater 3


