2024 Sessions

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Dreamforce 2024
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  • Tue, Sep 17

8:00 AM PDT - Tuesday, Sep 17

  • Yes
    Sales
    Service
    Financial Services
    Technology
    Slack
    Productivity
    Beginner
    Theater
    Yes
    The recent Salesforce conference session emphasized transforming the way we work through Slack's advanced features, such as lists, canvas, workflow, and Slack AI, aiming to reduce cognitive load and streamline communication. A staggering 82% of Fortune 100 companies trust Slack for external collaboration, as highlighted by the introduction of Slack Connect Spaces and Salesforce Channels, which integrate unstructured conversations with Salesforce's structured CRM data. The session illustrated Slack's commitment to efficiency by reducing unnecessary meetings and emails, accelerating onboarding, and fostering team trust through transparent, accessible information. Slack's new integrations and features, designed to optimize work processes and foster collaboration, are a testament to its position as an operating system for work, trusted by the majority of Fortune 100 companies.
    <html><head></head><body><p>• Slack's innovative features such as Slack Connect Spaces and Salesforce Channels are designed to break down communication silos and integrate CRM data with conversational insights.</p><p>• The use of Slack AI provides recaps and answers from institutional knowledge within Slack, enhancing productivity and decision-making with cited sources.</p><p>• Tools like lists, workflows, and canvas in Slack serve to automate routine tasks, manage projects effectively, and onboard new team members efficiently, all within a single platform.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915966586001QeCd
    Share the basics of key Slack features and functions that anyone can easily understand and use to simplify their workday.
    Tips for decreasing context switching and endless emails, and replacing inefficient meetings with Slack as your OS for work.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915966586001QeCd">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    1:00 p.m. Thursday, Sep 19
    Thursday, Sep 19
    8:00 a.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Learn how to streamline work with simple Slack capabilities like huddles, clips, canvas, lists, Slack Workflow Builder, and Slack AI to ditch inefficient meetings and escape endless emails.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 178:30 AM - 8:50 AM PDT
      (3:30 PM - 3:50 PM GMT)
      Moscone West, L3, Slack Theater
  • Yes
    Administrator
    IT
    Sales
    Slack
    Artificial Intelligence
    Beginner
    Theater
    Yes
    At Dreamforce, the Slack team unveiled a slew of AI-driven enhancements designed to revolutionize workplace collaboration within Slack, aiming to make work more efficient and integrated, especially with Salesforce. The session highlighted the integration of AI to streamline searching and summarizing conversations, the new template catalog for ease of use, and the expansion of Slack Connect functionalities. Emphasis was placed on how Slack serves as an all-encompassing work interface, not just for messaging but also for project management and workflow automation, with the integration of Salesforce data making CRM actions actionable directly within Slack. With over 600 million messages summarized since February, saving an estimated 1.3 million hours, Slack's AI capabilities have shown a significant impact on productivity.
    <html><head></head><body><p>• Slack's AI now assists with meeting note-taking, offers plain text search for corporate knowledge, and provides conversation summaries and recaps to save time and enhance productivity.</p><p>• Salesforce Channels and Agentforce integration with Slack enable seamless collaboration and CRM data accessibility, ensuring all customer-related actions and insights are centrally located within the Slack platform.</p><p>• The session introduced new Slack features tailored for frontline workers and expanded Slack Connect capabilities, paving the way for more inclusive and efficient communication across all levels of an organization.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1720474194707001ZBlI
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1720474194707001ZBlI">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 2
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/how_business_works_with_slack_at_dreamforce_2024/episode/episode-s1e11">Watch now</a>
    8:00 a.m. Tuesday, Sep 17
    Tuesday, Sep 17
    See the vision for Slack and Salesforce come to life as we launch new product innovations. Reimagine how work can happen with Slack AI and Einstein Copilot, Salesforce channels, and much more.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 178:30 AM - 8:50 AM PDT
      (3:30 PM - 3:50 PM GMT)
      Moscone West, L2, Room 2000
  • Yes
    IT
    Sales
    Slack
    Artificial Intelligence
    Beginner
    Theater
    Yes
    The recent DreamForce session showcased the integration of AI tools to enhance business outcomes, particularly emphasizing the synergy between Salesforce's Slack AI and Cognizant's Neuro AI. Demonstrations revealed how these tools can streamline operational tasks for sales teams, such as responding to RFPs, by providing contextualized insights and recommendations, improving decision-making processes, and increasing the probability of winning business opportunities. The AI's bidirectional capabilities operationalize data within Slack channels, embedding Salesforce data and automating workflows, while Neuro AI's agent-based platform offers a 'click to deploy' solution for trained AI, enhancing productivity across various business functions. These innovations highlight Salesforce's commitment to advancing AI solutions through partnerships and internal development, positioning AI as a transformative force for customer success and business efficiency.
    <html><head></head><body><p>• Salesforce and Cognizant demonstrated the potential of AI to significantly improve sales efficiency by reducing the time required to create opportunities and enhancing the probability of winning RFPs.</p><p>• The session featured a live demonstration of how Slack AI and Neuro AI work together, providing a practical example of their application in a sales scenario to streamline decision-making.</p><p>• Salesforce continues to foster innovation through partnerships, as evidenced by the collaboration with Cognizant, aiming to create robust AI solutions and expand their use across various industries.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1723824044632001towA
    Understand, consume, and customize AI models to drive business outcomes.
    Understand how to generate efficiencies with AI for consultants and sellers.
    Learn how to deploy generative AI at enterprise scale.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1723824044632001towA">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Campground
    Moscone North
    8:00 a.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Learn how Cognizant and Salesforce plan to leverage Slack to enable a new way of work for consultants and sellers, powered by Slack AI and Neuro AI.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 178:30 AM - 8:50 AM PDT
      (3:30 PM - 3:50 PM GMT)
      Moscone North, LL, Campground, Theater 2
  • Yes
    Architect
    Designer
    Sales
    Healthcare and Life Sciences
    Agentforce Health
    Agentforce Service
    Customer Relationships
    Advanced
    Breakout
    Yes
    At the recent Salesforce conference, a session was dedicated to showcasing a transformative healthcare project, where a major European med tech company leveraged Salesforce platforms to streamline patient journeys using Health Cloud, Service Cloud, and Experience Cloud. The team highlighted the integration of AI and the creation of a centralized Salesforce system that enhances patient care from acquisition to long-term management. With an emphasis on real-world application, the session covered the live deployment of a mobile app and portal currently in use by patients and physicians, showcasing the iterative enhancements based on constant user feedback. The project's success was underpinned by a phased approach, beginning with a minimum viable product that garnered positive reception, leading to subsequent waves of development and improvements driven by direct feedback from medical professionals.
    <html><head></head><body><p>• The session illustrated a successful case study of Salesforce's ecosystem facilitating a comprehensive patient care model in the healthcare industry.</p><p>• The team emphasized the importance of starting with an MVP to ensure value and iteratively expanding the system based on live feedback from users.</p><p>• Attendees were encouraged to visit the team's booth for deeper discussions on project specifics, including budget considerations and ongoing enhancements.</p></body></html>
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916007340001Qftn
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916007340001Qftn">Report a Concern</a>
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Metreon AMC
    8:00 a.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Transform patient journey with an integrated Patient 360 solution with Health Cloud, Experience Cloud, Service Cloud and Sales Cloud. Empower physicians and patients with real-time insights on mobile.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Breakout
    • Tuesday, Sep 178:30 AM - 9:15 AM PDT
      (3:30 PM - 4:15 PM GMT)
      Metreon AMC, L3, Theater 8
  • Yes
    Sales
    Agentforce Sales
    Einstein
    Salesforce on Salesforce
    Beginner
    Theater
    Yes
    See the latest AI innovations powered by Einstein rolled out across our entire sales organization.
    Find out how we reduced the time it takes to onboard new sellers with generative AI and Einstein Copilot.
    Discover how we're using Einstein to provide every sales rep with the right tools to close deals faster.
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Campground
    Moscone North
    2:00 p.m. Thursday, Sep 19
    Wednesday, Sep 18
    10:00 a.m. Wednesday, Sep 18
    Thursday, Sep 19
    8:00 a.m. Tuesday, Sep 17
    Tuesday, Sep 17
    3:00 p.m. Wednesday, Sep 18
    9:00 a.m. Thursday, Sep 19
    Learn how Salesforce deploys new AI features and technology, like Einstein Copilot or Conversation Intelligence, for our sales teams. Learn best practices and hear about our future Sales AI plans.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Theater
    • Tuesday, Sep 178:30 AM - 8:50 AM PDT
      (3:30 PM - 3:50 PM GMT)
      Moscone North, LL, Campground, SF on SF Theater

9:00 AM PDT - Tuesday, Sep 17

  • Yes
    Administrator
    Sales
    Manufacturing
    Technology
    Experience Cloud
    Agentforce Sales
    Data
    Beginner
    Theater
    Yes
    The recent DreamForce session provided an insightful exploration into the ways data and AI can enhance partner relationships and revenue growth within the Salesforce ecosystem. Attendees discovered how leveraging Salesforce's CRM, along with Slack and Einstein AI, can create a more efficient and hospitable partner experience, akin to the warmth of a well-hosted home stay. The session showcased new functionalities like Partner Tracks, Pipeline Inspection, and the co-selling feature called Partner Connect that enables real-time collaboration between partner CRMs. A recent survey highlighted in the session found that 89% of selling organizations use partners, underscoring the importance of optimizing partner relationship management to drive growth.
    <html><head></head><body><p>• Salesforce's new enablement functionality, Partner Tracks, allows for personalized, outcome-based partner engagement and efficient scaling across multiple partners.</p><p>• Einstein AI can provide actionable insights and recommended actions directly within the CRM, ensuring data-driven decisions and enhancing partner collaboration.</p><p>• The co-selling feature presented offers a seamless integration between vendor and partner CRMs, fostering transparency and real-time updates on shared deals.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915928993001QQB2
    Understand how to drive faster marketing, selling, and support by extending data and AI from your CRM to your PRM.
    See and hear how Sales Cloud customers are more productive with partners via PRM.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915928993001QQB2">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Campground
    Moscone North
    Moscone West, Level 2
    Moscone West, Level 3
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/sales_at_dreamforce_2024/episode/episode-s1e34">Watch now</a>
    9:00 a.m. Tuesday, Sep 17
    1:00 p.m. Thursday, Sep 19
    Wednesday, Sep 18
    Thursday, Sep 19
    Tuesday, Sep 17
    3:00 p.m. Wednesday, Sep 18
    Uplevel partner selling and improve productivity. Learn how to infuse the partner sales process, from enablement to close, with context rich data and trusted AI so partners can close more deals fast.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 179:00 AM - 9:20 AM PDT
      (4:00 PM - 4:20 PM GMT)
      Moscone North, LL, Campground, Theater 1
  • Yes
    Finance and Accounting
    Sales
    Agentforce Sales
    Automation
    Beginner
    Theater
    Yes
    The Dreamforce session focused on the transformative impact of Salesforce Spiff, a solution designed to automate commission calculations, thereby reinstating trust within organizations. The speakers highlighted compelling statistics, such as a 44% improvement in employee performance and a 79% success rate in achieving business objectives with proper incentive programs. They elaborated on the three main benefits of using incentive compensation management software: improved visibility, increased productivity, and enhanced accuracy, which can save significant amounts of time and reduce financial losses associated with human error in manual commission calculations. Through a live demonstration, the integration of Spiff with Salesforce was showcased, emphasizing its flexibility, real-time data connectivity, and ease of use for sales reps, managers, and executives alike.
    <html><head></head><body><p>• Salesforce Spiff's integration into the Salesforce ecosystem allows for real-time visibility and updates, directly affecting sales reps' motivation and decision-making.</p><p>• Automation of commission processes through Salesforce Spiff significantly reduces human error and the time spent on manual calculations, promoting scalability and growth.</p><p>• The session provided a practical demonstration of Salesforce Spiff’s capabilities, including its seamless data connectivity and the ability to customize commission logic with ease.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915927222001Q6fP
    Learn about the positive impact for the entire organization when implementing a sales commission software.
    Understand how Salesforce Spiff’s flexibility and connectivity make it the most trusted ICM solution on the market.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915927222001Q6fP">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    9:00 a.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Set up incentive compensation fast and stay adaptable with the ability to make changes on the fly. Eliminate manual errors between systems, maintain accuracy, and make one-off changes without worry.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 179:00 AM - 9:20 AM PDT
      (4:00 PM - 4:20 PM GMT)
      Moscone West, L3, Cloudy Theater
  • Yes
    Operations
    Sales
    Agentforce Sales
    Einstein
    Productivity
    Intermediate
    Theater
    Yes
    The session provided a comprehensive overview of the latest innovations and features within Salesforce's Sales Cloud, particularly focusing on the enhancements in Enterprise and Unlimited editions over the past 6 to 12 months. Demonstrations highlighted how Sales Cloud customers have seen an average increase of 31% in sales revenue and a 32% increase in sales productivity by utilizing the full range of products. The session featured live demonstrations depicting how various roles within a sales team can leverage Sales Cloud tools like Sales Cloud Everywhere, Enablement, Sales Engagement, Opportunity Scoring, Einstein Conversation Insights, Maps Light, Forecasting and Pipeline Inspection. These tools collectively underscore Salesforce's commitment to driving sales growth and productivity through connected data and AI integration.
    <html><head></head><body><p>• Sales Cloud's comprehensive solutions cater to every stage of the sales cycle, contributing to significant increases in revenue and productivity for its users.</p><p>• Salesforce continues to innovate with features like the Cadence Builder 2.0 and Einstein Conversation Insights, enhancing customer engagement and enabling data-driven decision-making.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915919589001Qlbe
    Learn about some of the new Sales Cloud innovations that now come included in our base editions.
    See a live demo of Sales Engagement, Einstein Conversation Insights, Forecasting, Pipeline Inspection, and more.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915919589001Qlbe">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Campground
    Moscone North
    Moscone West, Level 3
    Moscone West
    8:00 a.m. Wednesday, Sep 18
    9:00 a.m. Tuesday, Sep 17
    Wednesday, Sep 18
    Tuesday, Sep 17
    Are you making the most of your Sales Cloud investment? Learn about the latest innovations and features you have access to, like forecasting, call coaching, cadences, sales programs, maps, and more.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 179:00 AM - 9:20 AM PDT
      (4:00 PM - 4:20 PM GMT)
      Moscone North, LL, Campground, Theater 2
  • Yes
    Sales
    Tableau
    CRM Analytics
    Salesforce on Salesforce
    Beginner
    Theater
    Yes
    Learn how we use Einstein, Tableau, Data Cloud, and CRM Analytics to give our sales teams the data to close deals faster.
    Take a peek under the hood at some of our latest AI innovations for sellers.
    Walk away with tips you can use for your own business.
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Campground
    Moscone North
    2:00 p.m. Thursday, Sep 19
    9:00 a.m. Tuesday, Sep 17
    4:00 p.m. Wednesday, Sep 18
    10:00 a.m. Thursday, Sep 19
    Wednesday, Sep 18
    11:00 a.m. Wednesday, Sep 18
    Thursday, Sep 19
    Tuesday, Sep 17
    Learn how Salesforce transforms the seller experience with CRM Analytics, Tableau and Data Cloud. See live demos of our latest forecasting dashboard, on-org analytics features and how we built them.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Theater
    • Tuesday, Sep 179:00 AM - 9:20 AM PDT
      (4:00 PM - 4:20 PM GMT)
      Moscone North, LL, Campground, SF on SF Theater

12:00 PM PDT - Tuesday, Sep 17

  • Yes
    Sales
    Agentforce Sales
    Intermediate
    Roundtable
    Yes
    Roundtable
    Reserved seating
    By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Yes
    Visible
    Moscone West, Level 2
    Lodge Village
    Moscone West
    9:00 a.m. Wednesday, Sep 18
    2:00 p.m. Thursday, Sep 19
    12:00 p.m. Tuesday, Sep 17
    Wednesday, Sep 18
    Thursday, Sep 19
    Tuesday, Sep 17
    Sales Cloud has a wealth of capabilities. Join experts for this interactive session for best practices and see how you can quickly and easily turn on new features that accelerate sales.
    Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Session Type: Roundtable
    • Tuesday, Sep 1712:30 PM - 1:30 PM PDT
      (7:30 PM - 8:30 PM GMT)
      Moscone West, L2, Sales Lodge Roundtable 1
  • Yes
    Marketing
    Designer
    Sales
    Agentforce Sales
    AppExchange
    Beginner
    Breakout
    Yes
    The recent Salesforce conference featured a session where Canva introduced its capabilities to enhance sales assets and drive business growth, revealing that the platform is now used in 190 countries and supports over 60 million educators and 500,000 nonprofits. The session highlighted Canva's AI-driven features like magic Switch and Brand Fetch, which allow for seamless creation and customization of sales materials. Furthermore, Canva's integration with Salesforce was announced, which autofills Salesforce data into Canva templates, streamlining the sales process. The session demonstrated how Canva's tools could be leveraged across sales cycles to improve pre-sales workflows, reduce non-sales tasks, create scalable processes, and support the customer lifecycle, ultimately saving significant design hours and enhancing sales engagement.
    <html><head></head><body><p>• Canva's platform is extensively used worldwide and aligns with Salesforce's ethos of giving back to the community, offering free services to educators and nonprofits.</p><p>• The newly announced Canva for Salesforce integration on the Salesforce AppExchange allows for the automatic filling of Canva templates with Salesforce data, promising to simplify sales tasks significantly.</p><p>• Canva's suite of tools, including AI features like Magic Switch, Brand Fetch, and recorded presentations, aims to optimize the sales process by reducing administrative work and enabling personalized, scalable sales content.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916014077001QNKn
    Learn how Canva customers, including 95% of the Fortune 500, leverage our all-in-one design platform to impact their bottom line.
    Get a deep dive into Canva’s powerful AI, brand management, and data automation features, as well as a sneak peek at our new Canva for Salesforce integration.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916014077001QNKn">Report a Concern</a>
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    12:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Discover how Canva boosts sales productivity. Join us and see how our AI-powered tools, brand management, and data connectivity features help teams create assets that leave a lasting impression.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Breakout
    • Tuesday, Sep 1712:30 PM - 1:15 PM PDT
      (7:30 PM - 8:15 PM GMT)
      Moscone West, L3, Room 3018
  • Yes
    IT
    Operations
    Sales
    Slack
    Einstein
    Data 360
    Salesforce on Salesforce
    Beginner
    Breakout
    Yes
    This Dreamforce session focused on enhancing customer experiences through Salesforce products, notably Data Cloud, and the implementation of AI to improve company processes and data management. Demonstrations showcased how Data Cloud provides a single source of truth, streamlining data from various sources and enabling personalized customer journeys. AI played a pivotal role in reducing administrative burdens and increasing efficiency, with results including a 5x improvement in data matching with partners and a significant reduction in developer hours needed for system changes.
    <html><head></head><body><p>• Salesforce uses its Data Cloud internally to trial products, aiming to identify and solve problems before they reach customers, fostering continuous improvement.</p><p>• AI is leveraged to automate tasks for Salesforce employees, leading to a 90% reduction in code required for system changes and enhancing the seller experience.</p><p>• Proactive service models and the integration of Slack for 'swarming' support have led to a 26% increase in case resolution, exemplifying the commitment to customer success.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915934200001QnHa
    Learn how sales, marketing, and support leaders use Salesforce technology to run their businesses.
    Discover how Salesforce is using the latest innovations in AI and Data Cloud to optimize the customer experience.
    Learn best practices from a business technology leader on partnering with businesses to deliver desired outcomes.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915934200001QnHa">Report a Concern</a>
    Breakout
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone South
    Metreon AMC
    Content Pavilion
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/best_of_dreamforce_2024/episode/episode-s1e23">Watch now</a>
    8:00 a.m. Wednesday, Sep 18
    12:00 p.m. Tuesday, Sep 17
    Wednesday, Sep 18
    Tuesday, Sep 17
    Discover how Salesforce actually uses CRM + Data + AI. Learn best practices directly from Salesforce sales, marketing, support & IT leaders on how we are using the latest innovations in Salesforce.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Breakout
    • Tuesday, Sep 1712:30 PM - 1:15 PM PDT
      (7:30 PM - 8:15 PM GMT)
      Metreon AMC, L3, Theater 13
  • Yes
    IT
    Operations
    Sales
    Consumer Goods
    Agentforce Consumer Goods
    Business as a Platform for Change
    Intermediate
    Breakout
    Yes
    The recent Salesforce conference session detailed PepsiCo's transformative journey with Salesforce as a pivotal technology partner, highlighting how the company has reinvented its business model to stay current with market forces and consumer preferences. Through digitizing the front office, delivering five-star service, and leveraging a data-driven customer 360-degree view, PepsiCo has empowered its global frontline, streamlined operations, and embraced AI and image recognition to provide personalized customer experiences. The session underscored the importance of a robust CRM platform in managing complex business environments and the role of Salesforce in providing scalability and agility for rapid market adaptations. PepsiCo's strategy focuses on creating customer loyalty and enhancing service precision through AI-driven insights and a unified customer view, ensuring its competitive edge in a dynamic consumer goods industry.
    <html><head></head><body><p>• PepsiCo's deployment of Salesforce CRM in over 20 countries has been central to their sales transformation, enabling a global alignment and data harmonization across sectors.</p><p>• The integration of AI and image recognition technologies into PepsiCo's Salesforce platform has allowed for smart ordering and guided selling, elevating the capabilities of their front line.</p><p>• PepsiCo's emphasis on a unified customer view and personalized service through Salesforce's Data Cloud and Customer 360 has been fundamental in driving customer loyalty and business growth.</p></body></html>
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915972511001QRrF
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915972511001QRrF">Report a Concern</a>
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Metreon AMC
    12:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Discover how a food and beverage giant empowers their front office personas with a holistic 360-degree customer view, seamless online-offline sales interactions and AI-driven insights in CG Cloud.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Breakout
    • Tuesday, Sep 1712:30 PM - 1:15 PM PDT
      (7:30 PM - 8:15 PM GMT)
      Metreon AMC, L3, Theater 7
  • Yes
    IT
    Sales
    Service
    Agentforce Sales
    Agentforce Service
    Einstein
    Artificial Intelligence
    Beginner
    Theater
    Yes
    At the recent DreamForce conference, Salesforce unveiled Agentforce, a transformative AI-powered platform set to launch in October, which promises to revolutionize how agents perform tasks on behalf of users. The platform, built on the Salesforce ecosystem and integrated with tools like Data Cloud and MuleSoft, will autonomously handle low-value, repetitive tasks, freeing up human time for more focused, high-value work. Agentforce is highlighted by its reasoning engine, allowing it to understand context, generate plans, and evaluate outputs for tasks such as order management and customer service inquiries. The demonstration showcased Agentforce's capabilities, including its integration with existing Salesforce flows, customization through Agent Builder, and its potential to scale across multiple business functions.
    <html><head></head><body><p>• Agentforce is designed to alleviate the burden of low-value tasks, with statistics showing 41% of work time is consumed by such activities.</p><p>• The Agentforce platform is fully customizable and scalable, ensuring a wide range of business needs can be met, and it will be able to interact with Data Cloud and external systems for comprehensive data access.</p><p>• Attendees were encouraged to explore Agentforce further through the Launchpad for consultations, hands-on experiences, and deeper insights into the platform's capabilities.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915833467001Qjhn
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915833467001Qjhn">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 2
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/agentforce_&_data_cloud_at_dreamforce_2024/episode/episode-s1e20">Watch now</a>
    11:00 a.m. Thursday, Sep 19
    12:00 p.m. Tuesday, Sep 17
    8:00 a.m. Wednesday, Sep 18
    4:00 p.m. Tuesday, Sep 17
    12:00 p.m. Wednesday, Sep 18
    Wednesday, Sep 18
    2:00 p.m. Tuesday, Sep 17
    Thursday, Sep 19
    Tuesday, Sep 17
    3:00 p.m. Wednesday, Sep 18
    9:00 a.m. Thursday, Sep 19
    Discover how Agentforce brings together humans with AI agents to drive customer success. Learn how to build, customize, and deploy assistive and autonomous agents with low-code tools.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 1712:30 PM - 12:50 PM PDT
      (7:30 PM - 7:50 PM GMT)
      Moscone West, L2, Einstein Theater
  • Yes
    Administrator
    IT
    Sales
    Financial Services
    Media and Entertainment
    Technology
    Agentforce Sales
    Slack
    Einstein
    Productivity
    Beginner
    Keynote
    Yes
    The recent Salesforce conference showcased a transformative era of work, emphasizing the integration and innovation of AI within the Salesforce ecosystem, including Slack, MuleSoft, and Agentforce. With 41% of work time spent on mundane tasks and 70% of enterprise applications not connected, the introduction of AI aims to streamline workflows and enhance productivity. Demonstrations revealed a 47% increase in productivity through Slack workflows, while the integration of Salesforce channels and Agentforce into Slack indicates a shift towards a more collaborative and efficient work environment. Notably, Slack has evolved into a conversational interface, acting as an operating system that connects humans, applications, and now robots, driving significant improvements in response times and work management.
    <html><head></head><body><p>• AI advancements within the Salesforce ecosystem are addressing data fragmentation and cognitive load by surfacing information and enabling actions directly within the flow of work.</p><p>• Slack's role as a conversational interface has expanded to include CRM data integration, facilitating a 47% productivity boost through Slack workflows and enabling the connection of 43 back-end applications.</p><p>• The introduction of Agentforce within Slack, alongside other third-party agents, exemplifies the convergence of structured and unstructured data, enhancing CRM capabilities and team collaboration.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915963534001QY11
    Learn how customers are using Slack and AI to connect, collaborate, and get work done.
    Build your plan for bringing conversational interfaces like Slack into your enterprise or organization.
    See how the most innovative companies and partners are betting on Slack and AI to modernize their work.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915963534001QY11">Report a Concern</a>
    Keynote
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/how_business_works_with_slack_at_dreamforce_2024/episode/episode-s1e2">Watch now</a>
    12:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    AI is fundamentally changing how we work. Use the combined power of people, data, apps, AI, and agents in Slack, the conversational interface that transforms productivity for every line of business.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Keynote
    • Tuesday, Sep 1712:30 PM - 1:20 PM PDT
      (7:30 PM - 8:20 PM GMT)
      Moscone West, L3, Keynote Room
  • Yes
    Sales
    Communications
    Agentforce Communications
    Beginner
    Theater
    Yes
    The session focused on revolutionizing telecom customer journeys, emphasizing the significance of seamless omnichannel experiences and the integration of large-scale data with AI to drive personalized customer interactions. It highlighted the industry's challenge of balancing operational efficiency with expanding revenue streams, where tools like Data Cloud play a pivotal role in harnessing customer data for predictive and generative AI models. The session underscored the importance of cohesive experiences across multiple channels, with an average of 3.2 channels in telecom. Additionally, the session presented real-world use cases demonstrating the efficacy of Salesforce products in providing cost-effective solutions, such as door-to-door campaigns optimized by Salesforce Maps and personalized marketing efforts powered by Marketing Cloud, which have yielded a higher ROI compared to traditional call centers.
    <html><head></head><body><p>• Telecom companies are leveraging Salesforce products to enhance customer journeys by providing consistent and tailored experiences across various channels, including digital, assisted, and in-person interactions.</p><p>• Data Cloud serves as the central component in personalizing customer experiences, enabling the real-time creation of audiences and insights that inform targeted marketing strategies and customer service initiatives.</p><p>• Practical examples from the telecom industry showed how integrating Salesforce tools like Data Cloud with direct mail and digital advertising can lead to more effective marketing campaigns and higher customer conversion rates.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915699091001Q8lL
    Learn how to deliver a cohesive customer experience on any channel, from acquisition to renewal.
    See how unlocked data can power AI experiences across your marketing organization to increase ARPU.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915699091001Q8lL">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    InterContinental
    12:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Learn how top communications service providers are increasing both physical and digital conversion rates with a unified data strategy that enhances their targeting and journey personalization.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 1712:45 PM - 1:05 PM PDT
      (7:45 PM - 8:05 PM GMT)
      InterContinental, L5, InterContinental Ballroom A

1:00 PM PDT - Tuesday, Sep 17

  • Yes
    Sales
    Agentforce Sales
    Productivity
    Beginner
    Roundtable
    Yes
    Discuss universal commission challenges that affect sellers, sales leaders, and commission admins.
    Explore the five components to a successful ICM program — alignment, self-management, transparency, trust, and motivation.
    Roundtable
    Reserved seating
    By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Yes
    Visible
    Moscone West, Level 2
    Lodge Village
    Moscone West
    2:00 p.m. Wednesday, Sep 18
    Wednesday, Sep 18
    1:00 p.m. Tuesday, Sep 17
    Thursday, Sep 19
    Tuesday, Sep 17
    9:00 a.m. Thursday, Sep 19
    Looking to automate commissions and motivate sales? Learn how a properly structured incentive compensation program helps your organization hit and exceed revenue goals with five key components.
    Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Session Type: Roundtable
    • Tuesday, Sep 171:00 PM - 2:00 PM PDT
      (8:00 PM - 9:00 PM GMT)
      Moscone West, L2, Sales Lodge Roundtable 2
  • Yes
    Sales
    Service
    Financial Services
    Agentforce Financial Services
    Artificial Intelligence
    Intermediate
    Breakout
    Yes
    The Financial Services Cloud Roadmap for Insurance showcased innovations and Salesforce's commitment to enhancing front and back office integration. Notably, the session highlighted the importance of data governance and the role of Customer 360 in achieving a unified view of the customer across different systems. The discussion also emphasized the significance of Data Cloud and its capabilities in driving revenue and informed life decisions. The emphasis was placed on the utility of Salesforce products like Einstein and the transformative potential of the Salesforce partner ecosystem in shaping the future of corporate workflows and data management.
    <html><head></head><body><p>• Salesforce's Data Cloud platform emerged as a critical tool for attendees, aimed at integrating service revenue into the broader ecosystem effectively.</p><p>• The session revealed Salesforce's strategic direction towards improving data governance, with Customer 360 playing a pivotal role in this initiative.</p><p>• Einstein Semantics was referenced as a notable product, indicating Salesforce's investment in enhancing the analytical and predictive capabilities of its suite of tools.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915837949001QhE4
    See previews of our latest Financial Services Cloud features for insurance firms.
    Learn how insurance firms can increase efficiency across sales and service with AI in Financial Services Cloud.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915837949001QhE4">Report a Concern</a>
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    InterContinental
    2:00 p.m. Thursday, Sep 19
    1:00 p.m. Tuesday, Sep 17
    Thursday, Sep 19
    Tuesday, Sep 17
    Join us to explore the Salesforce product vision and roadmap for insurance. Be the first to see our future products in action, with live demos provided by our product managers.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Breakout
    • Tuesday, Sep 171:00 PM - 1:45 PM PDT
      (8:00 PM - 8:45 PM GMT)
      InterContinental, L5, InterContinental Ballroom B
  • Yes
    Finance and Accounting
    Sales
    Agentforce Revenue Management
    Agentforce Sales
    Beginner
    Breakout
    Yes
    The recent Salesforce conference showcased the transformative potential of Revenue Cloud, an AI-driven, API-first platform that empowers businesses to turn data into action across all transaction points. With processing over 1 million orders daily and managing almost $100 billion in revenue, Revenue Cloud's success is evident, having been rated the number one CPQ for seven consecutive years. The platform's integration with Salesforce's ecosystem, including MuleSoft and Tableau, allows for a seamless, automated revenue lifecycle management that caters to diverse sales models and channels. This innovation in revenue management not only streamlines operations but also enables insightful decision-making powered by AI analytics.
    <html><head></head><body><p>• Revenue Cloud's new features, such as AI-powered deal desks and intelligent catalogs, are revolutionizing the buying and selling experience, making B2B transactions as seamless as B2C.</p><p>• The platform's composable design facilitates the integration with other systems, supporting a range of go-to-market models and ensuring a consistent experience across various channels.</p><p>• With the introduction of invoice management and consumption-based selling capabilities, Revenue Cloud is enabling businesses to manage complex billing requirements and usage data more effectively.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915915374001QtTA
    Discover how the order is at the center of the revenue lifecycle and is ripe for automation, from order to invoice.
    Understand how to guide sellers with actionable data, AI, and full transaction visibility.
    Learn how how disparate systems in your business could be consolidated into one platform.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915915374001QtTA">Report a Concern</a>
    Breakout
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone South
    Moscone West, Level 3
    Content Pavilion
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/sales_at_dreamforce_2024/episode/episode-s1e15">Watch now</a>
    1:00 p.m. Tuesday, Sep 17
    Thursday, Sep 19
    Tuesday, Sep 17
    9:00 a.m. Thursday, Sep 19
    Create perfect orders on one integrated revenue platform. Power guided quoting, AI-assisted contracts, efficient orchestration, and accurate billing — on any channel, with any revenue model.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Breakout
    • Tuesday, Sep 171:00 PM - 1:45 PM PDT
      (8:00 PM - 8:45 PM GMT)
      Moscone West, L3, Room 3020
  • Yes
    Purchasing and Procurement
    Sales
    Einstein
    Artificial Intelligence
    Intermediate
    Roundtable
    Yes
    Understand the essential requirements your business needs to successfully deploy an AI app (use case, data, infrastructure).
    Learn a framework for identifying the best initial use cases your company should go after for maximized adoption.
    Discover how to build an AI-native product.
    Roundtable
    Reserved seating
    By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Yes
    Visible
    Moscone West, Level 2
    Lodge Village
    Moscone West
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Engage with the Salesforce Ventures team and founders at the forefront of AI to discuss building a business and a winning product strategy to transform your company with the latest technology.
    Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Session Type: Roundtable
    • Tuesday, Sep 171:00 PM - 2:00 PM PDT
      (8:00 PM - 9:00 PM GMT)
      Moscone West, L2, Platform Lodge RT 12
  • Yes
    IT
    Sales
    Technology
    Agentforce Sales
    Agentforce Service
    AppExchange
    Artificial Intelligence
    Intermediate
    Theater
    Yes
    The session highlighted the collaborative efforts between Salesforce and Genesis in revolutionizing customer experience through cloud platforms and AI, with Genesis Cloud orchestrating around 2 billion conversations across various channels and transcribing over 500 years of voice weekly. This partnership, which began discussions in 2022, has led to the integration of products to solve common customer experience challenges, such as siloed departments and the need for immediate, digital solutions. The innovations include embedding agent experiences, optimizing data with Data Cloud, and utilizing AI for smarter routing and engagement decisions. The session also covered the new capabilities brought to Sales Cloud and Industry Clouds, emphasizing the importance of flexibility in architecture to adapt to changing needs and the introduction of 'bring your own channel' feature for a unified customer experience.
    <html><head></head><body><p>• Genesis and Salesforce have developed a joint CX cloud solution that is already being deployed by hundreds of customers, showing significant momentum in the market.</p><p>• Product integrations focus on creating a seamless agent experience and improving data analytics and AI capabilities to enhance customer interactions across departments and channels.</p><p>• Upcoming features such as 'bring your own channel' and expansions into Sales Cloud and Industry Clouds like financial services and healthcare demonstrate the commitment to a comprehensive and adaptable customer experience platform.</p></body></html>
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916042965001QPfg
    Learn how to streamline profitability by eliminating manual processes, costly IT development, and unnecessary ancillary apps.
    Deep dive into CX Cloud solution architecture to see how a native approach boosts customer loyalty and agent productivity.
    Discover the recent CX Cloud from Genesys and Salesforce feature releases and gain a sneak peek into future innovations.
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916042965001QPfg">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Campground
    Moscone North
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Siloed channels, data, and departments have plagued customer service for decades. The time is now to rise above simple telephony integration to take your customer & employee experience to new heights.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Theater
    • Tuesday, Sep 171:00 PM - 1:20 PM PDT
      (8:00 PM - 8:20 PM GMT)
      Moscone North, LL, Campground, Theater 4
  • Yes
    Operations
    Sales
    Agentforce Sales
    Beginner
    Workshop
    Yes
    Please bring your own laptop to participate.
    Learn about the predictive AI capabilities that come standard in Sales Cloud Unlimited.
    Practice building cadences and other automations that boost seller productivity.
    Workshop
    Reserved seating
    By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Yes
    Visible
    Moscone West, Level 2
    Moscone West
    1:00 p.m. Thursday, Sep 19
    1:00 p.m. Tuesday, Sep 17
    Thursday, Sep 19
    Tuesday, Sep 17
    See the capabilities in Unlimited Edition in this interactive session. Learn hands-on how to guide sellers and use predictive AI to increase seller productivity on a single platform. LAPTOP REQUIRED
    Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Required equipment: Please bring your own laptop to participate.
    Session Type: Workshop
    • Tuesday, Sep 171:00 PM - 2:00 PM PDT
      (8:00 PM - 9:00 PM GMT)
      Moscone West, L2, Room 2012
  • Yes
    Operations
    Sales
    Agentforce Sales
    Einstein
    Salesforce on Salesforce
    Intermediate
    Theater
    Yes
    The session outlined Salesforce's internal use of AI to enhance sales team productivity, emphasizing the adoption of AI principles and the implementation of customer-centric AI strategies. The internal sales organization leverages Salesforce's AI to streamline administrative tasks, with a focus on predictive, generative, and autonomous AI applications, underpinned by trust, impact, adoption, and iterative principles. With MuleSoft as the integration backbone, Slack for collaboration, and Data Cloud powering customer insights, Salesforce demonstrated how AI tools like generative AI can save significant time, for instance, over 33,000 hours through call summaries and support alone. Practical demonstrations included the Pipeline Inspection tool, Deal Insights panel, generative email drafting, and a new conversation hub, showcasing the integration of AI into every stage of the sales process and the tangible benefits it brings.
    <html><head></head><body><p>• Salesforce uses its own comprehensive suite of AI tools, ensuring that innovations align with real-world customer needs.</p><p>• The AI Council plays a crucial role in guiding AI implementation, focusing on enabling speed, establishing guardrails, and ensuring business outcomes align with ROI goals through the use of accelerators and assets.</p><p>• Salesforce's AI initiatives have led to significant productivity gains, such as the creation of 32,000 generative AI-powered emails and the saving of over 33,000 hours through call summaries, demonstrating the practical impact of AI on sales efficiency.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915921687001Qo1Y
    Learn how Salesforce aligns its people, processes, and technology to roll out AI capabilities to sellers internally.
    Walk away with use case ideas and implementaiton best practices for Sales AI.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915921687001Qo1Y">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 2
    Moscone West, Level 3
    Moscone West
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Learn how Salesforce deploys new AI features and technology, like Einstein or Conversation Intelligence, for our Sales teams. Learn best practices and hear about our future Sales AI plans.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 171:00 PM - 1:20 PM PDT
      (8:00 PM - 8:20 PM GMT)
      Moscone West, L3, Cloudy Theater
  • Yes
    Architect
    IT
    Sales
    Agentforce Sales
    Data 360
    Data
    Beginner
    Breakout
    Yes
    The recent DreamForce session showcased the transformative partnership between Salesforce and DocuSign, focusing on the innovative Intelligent Agreement Management (IAM) platform and its seamless integration with Salesforce workflows. This integration aims to solve the 'agreement trap,' where inefficient, disconnected processes cost organizations up to 20% of their agreement value annually. The session highlighted how DocuSign's IAM, along with Salesforce's Data Cloud and Agentforce, can unlock agreement data, automate processes, and enhance decision-making capabilities, potentially preserving nearly $2 trillion in economic value each year.
    <html><head></head><body><p>• DocuSign's IAM platform is designed to streamline agreement processes and unlock critical data, transitioning agreements from static files to actionable insights.</p><p>• Salesforce's Data Cloud and Agentforce can be leveraged in conjunction with DocuSign's AI tools to extract key terms and obligations from agreements, enhancing operational efficiency.</p><p>• The collaboration between Salesforce and DocuSign has been evolving for over a decade, with a focus on co-innovation to transform sales agreements into strategic assets for businesses.</p></body></html>
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916007908001QHXp
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916007908001QHXp">Report a Concern</a>
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Metreon AMC
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Accessing and leveraging agreement data is difficult when it’s in static files. Discover how Docusign, with Data Cloud and Einstein, simplifies data across the sales cycle.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Breakout
    • Tuesday, Sep 171:00 PM - 1:45 PM PDT
      (8:00 PM - 8:45 PM GMT)
      Metreon AMC, L3, Theater 8
  • Yes
    Administrator
    Developer
    Sales
    AppExchange
    Productivity
    Beginner
    Theater
    Yes
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Trailblazer Forest
    Moscone West
    9:00 a.m. Wednesday, Sep 18
    Wednesday, Sep 18
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Learn how a Salesforce MVP boosts team productivity with AppExchange apps, saving time and cost. Explore top productivity apps like admin tools, project management, document generation, and more.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Theater
    • Tuesday, Sep 171:30 PM - 1:50 PM PDT
      (8:30 PM - 8:50 PM GMT)
      Moscone West, L1 Forest, AppExchange Theater
  • Yes
    Consultant
    Sales
    Professional Services
    Agentforce Sales
    Artificial Intelligence
    Beginner
    Breakout
    Yes
    Discover cutting-edge AI strategies and tools that consulting firms are using to enhance client experiences.
    Gain practical insights on how to integrate AI into your firm's operations to drive client success.
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    InterContinental
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Join this session to explore how AI is transforming client interactions at consulting firms. Discover innovative strategies and tools to enhance client experiences and promote success in your firm.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Breakout
    • Tuesday, Sep 171:30 PM - 2:15 PM PDT
      (8:30 PM - 9:15 PM GMT)
      InterContinental, L4, Twin Peaks
  • Yes
    Sales
    Service
    Consumer Goods
    Agentforce Consumer Goods
    Data 360
    Artificial Intelligence
    Intermediate
    Keynote
    Yes
    The Salesforce conference showcased a myriad of product innovations, emphasizing the integration of AI, data, and CRM to overcome growth challenges in the consumer goods industry. Notably, Consumer Goods Cloud was highlighted as a pivotal platform, designed to eliminate data silos and facilitate the fusion of B2B and B2C data. The session revealed that nearly half of AI projects fail to reach production due to an inability to demonstrate value, emphasizing the importance of actionable data. Furthermore, the introduction of Data Cloud and Agentforce for Consumer Goods Cloud promises to revolutionize trade promotion management and retail execution by embedding AI directly into the workflow, improving efficiency and driving profitable growth.
    <html><head></head><body><p>• Consumer Goods Cloud is central to transforming the industry by creating a unified data platform that drives actionable insights and profitable growth.</p><p>• Incorporating AI into daily operations, such as trade promotion optimization and inventory management, is vital for increasing productivity and ensuring AI projects deliver tangible value.</p><p>• The integration of planning and execution in Consumer Goods Cloud, complemented by AI, enables brands to execute promotions accurately and personalize service experiences, leading to significant improvements in sales and customer engagement.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915724122001QIHa
    Understand how consumer goods companies are uniting and activating data as a foundation for AI.
    Learn how to improve your route-to-market with integrated planning and execution and new innovations.
    See how embedded AI comes to life in the flow of work across integrated planning and execution.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915724122001QIHa">Report a Concern</a>
    Keynote
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    InterContinental
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/retail_&_consumer_goods_at_dreamforce_2024/episode/episode-s1e6">Watch now</a>
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    AI + Data are changing consumer goods (CG) faster than ever. See how leading CG companies partner with Salesforce to deliver profitable growth through integrated, intelligent planning and execution.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Keynote
    • Tuesday, Sep 171:45 PM - 2:35 PM PDT
      (8:45 PM - 9:35 PM GMT)
      InterContinental, L3, Grand Ballroom ABC
  • Yes
    Sales
    Agentforce Sales
    Productivity
    Intermediate
    Breakout
    Yes
    The Salesforce conference session detailed an ambitious Sales Cloud transformation journey undertaken by Red Hat, in partnership with BCG, illustrating a concerted effort to modernize their Salesforce instance which had previously seen several unsuccessful attempts. The transformation was marked by rapid deployment, with a Sales Cloud and Revenue Cloud rollout for over 5000 users completed within a six-month timeframe, guided by a strong emphasis on leadership support, process change, and iterative releases. Critical to the success was the reduction of quote creation time from 12 minutes to 2 minutes, the streamlining of credit check processes, and an operational shift that resulted in all sales personnel actively using Salesforce for their workflows, thereby improving data quality and sales efficiency.
    <html><head></head><body><p>• Red Hat's CEO's direct involvement and the structured decision-making process were pivotal in driving the Sales Cloud transformation and ensuring adherence to the new system.</p><p>• The implementation strategy focused on simplifying the user interface, reducing the number of sales stages, and integrating a sales methodology to drive consistency and efficiency.</p><p>• Post-deployment, the change management strategy, including hyper care sessions and continuous feedback mechanisms, was essential for user adoption and fine-tuning the system to align with evolving business needs.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915979080001Qf2W
    Learn best practices for driving successful transformations that achieve expected value and outcomes​.
    Learn key considerations for leveraging CRM Analytics to drive holistic pipeline and forecasting​.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915979080001Qf2W">Report a Concern</a>
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Metreon AMC
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Facing GTM or sales transformation challenges? BCG and Red Hat share how to overcome obstacles, optimize sales processes, and leverage sales and revenue clouds to boost productivity and pipelines.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Breakout
    • Tuesday, Sep 171:45 PM - 2:30 PM PDT
      (8:45 PM - 9:30 PM GMT)
      Metreon AMC, L3, Theater 9
  • Yes
    Sales
    Service
    Travel, Transportation, and Hospitality
    Agentforce Sales
    Agentforce Service
    Intermediate
    Theater
    Yes
    The VP of Platform and Architecture from Vacasa shared insights into how their company utilizes Salesforce to enhance homeowner and guest experiences, emphasizing the importance of technology and innovation in driving business success. Vacasa, a leading short-term rental vacation platform in North America, has leveraged Salesforce to manage properties efficiently, offering a 360-degree view of property profiles and customer profiles, which has significantly improved response times and issue resolution. The renewed partnership with Salesforce was highlighted as a critical component in providing exceptional service, with specific mention of the email-to-case functionality that has drastically reduced communication issues. Furthermore, the session revealed Vacasa's intention to adopt new Salesforce features such as Service Cloud Voice and Field Service, demonstrating a commitment to continuous improvement and excellence in customer service.
    Vacasa uses Salesforce as a foundation to provide a full-service approach, offering homeowners increased income and guests a seamless booking experience across various platforms. The adoption of Salesforce features has led to tangible business improvements, such as the email-to-case functionality that ensures no communication is lost and enhances response efficiency. Future plans include implementing Service Cloud Voice and exploring Field Service, showing Vacasa's proactive approach to leveraging Salesforce innovations for operational excellence.
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915722016001QaRm
    Understand how to use Sales Cloud and Service Cloud to enhance customer service in hospitality.
    Learn customer-centric strategies to transform the guest experience.
    Gain insights from Vacasa's real-world examples and best practices.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915722016001QaRm">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    InterContinental
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Discover how innovative technologies and customer-centric strategies revolutionize customer service. Learn best practices, real-world examples, and useful insights to elevate the guest experience.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 171:45 PM - 2:05 PM PDT
      (8:45 PM - 9:05 PM GMT)
      InterContinental, L5, InterContinental Ballroom A

2:00 PM PDT - Tuesday, Sep 17

  • Yes
    Sales
    Slack
    Salesforce on Salesforce
    Beginner
    Theater
    Yes
    Find out how we use Slack and AI to improve the employee experience across sales, service, marketing, and more.
    See a live demo of Slack AI from the perspective of a Salesforce employee.
    Discover how you can empower your entire organization to work more efficiently on Slack.
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Campground
    Moscone North
    8:00 a.m. Wednesday, Sep 18
    Wednesday, Sep 18
    2:00 p.m. Tuesday, Sep 17
    3:00 p.m. Thursday, Sep 19
    12:00 p.m. Thursday, Sep 19
    Thursday, Sep 19
    Tuesday, Sep 17
    Learn how Salesforce IT uses Slack AI to improve operational efficiency and empower employees across the business.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Theater
    • Tuesday, Sep 172:00 PM - 2:20 PM PDT
      (9:00 PM - 9:20 PM GMT)
      Moscone North, LL, Campground, SF on SF Theater
  • Yes
    Operations
    Sales
    Service
    Healthcare and Life Sciences
    Public Sector
    Consumer Goods
    Agentforce Health
    Einstein
    Agentforce Life Sciences
    Customer Relationships
    Beginner
    Keynote
    Yes
    The recent Salesforce conference featured a powerful session that intertwined the impact of music therapy with the innovative advancements in Salesforce's health and Life Sciences offerings, including Life Sciences Cloud and Agentforce. The session opened with a live music therapy demonstration, highlighting its therapeutic benefits and the importance of community in healing, and transitioned into a $20,000 donation to UCSF Children's Hospital by Salesforce in recognition of Childhood Cancer Awareness Month. The narrative then shifted to a comprehensive overview of Salesforce's commitment to transforming healthcare through data-driven solutions, AI, and connected experiences across the healthcare ecosystem. With presentations and demonstrations, the session showcased Salesforce's latest innovations, such as Health Cloud for providers, payer solutions, and Life Sciences Cloud for customer engagement, all aimed at enhancing patient care, provider efficiency, and overall health outcomes by leveraging the power of AI and a unified data platform.
    <html><head></head><body><p>• Salesforce's Health Cloud solution has evolved to provide providers and payers with a platform that promises better efficiency and fewer out-of-network claims, thanks to a unified view of data and connected patient experiences.</p><p>• Agentforce, Salesforce's AI-driven tool, was highlighted as a critical component in streamlining operations from patient queries to clinical trial candidate matching, emphasizing its role in enhancing customer engagement and operational efficiency.</p><p>• Life Sciences Cloud for customer engagement was introduced as an innovative solution designed to empower sales and medical teams with insights and tools for quality interactions, illustrating Salesforce's continuous expansion and support for the healthcare industry.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915849159001QKdW
    Hear about prescriptive healthcare and life sciences solutions powered by data and AI.
    Explore Life Sciences Cloud and our latest product innovations and strategies to transform the health experience.
    Hear how leading Trailblazers are connecting patients, members, and providers to the right outcomes with Salesforce.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915849159001QKdW">Report a Concern</a>
    Keynote
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/healthcare_&_life_sciences_at_dreamforce_2024/episode/episode-s1e2">Watch now</a>
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Learn how connected data and AI-powered solutions can improve outcomes and transform your interactions with patients, members, providers, and partners.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Keynote
    • Tuesday, Sep 172:00 PM - 2:50 PM PDT
      (9:00 PM - 9:50 PM GMT)
      Moscone West, L3, Keynote Room
  • Yes
    Sales
    Service
    Agentforce Sales
    Agentforce Service
    Customer Relationships
    Beginner
    Theater
    Yes
    This session showcased a customer's advancements in leveraging AI to enhance customer service efficiency, with the deployment of Einstein GPT for handling 1200 emails weekly, resulting in substantial time and cost savings. The integration of Service Cloud Voice has been pivotal in reducing call handling times by 40 seconds per call and improving customer identification, contributing to a digital transformation that led to a shift from phone to live chat as the dominant communication channel. This transformation is not only about technology but also about people, as evidenced by the story of a long-time agent who embraced the change, signifying a successful adoption of AI within the service teams. The session highlighted a future increase in customer service capacity, from serving 30 customers per day in 2023 to an anticipated 60 in 2024, emphasizing the role of AI in scaling operations while maintaining a human touch.
    <html><head></head><body><p>• Service Cloud Voice and Einstein GPT collectively contributed to a 30% resolution of calls through conversational AI and a projected increase in customer service capacity, demonstrating the effectiveness of Salesforce's AI solutions.</p><p>• The digital shift from phone to live chat represents a broader trend in customer communication preferences, with live chat usage increasing from 12% to 41%, underscoring the importance of adapting to changing customer behaviors.</p><p>• The session underscored a commitment to purpose and vision, with AI adoption transparently aimed at growth and scalability, not replacing jobs, which was crucial for gaining workforce trust and advocacy.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915954207001QYuI
    Hear from a customer who has recently undergone a contact center transformation, including pitfalls to avoid and advice.
    Understand how to personalize service when voice calls are integrated with digital channels and customer data.
    Learn how to help agents work more efficiently on the phone with the help of AI.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915954207001QYuI">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Hear directly from a health plan provider on how it boosted agent efficiency and personalized service on phone calls by connecting all its channels, AI, and customer data.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 172:00 PM - 2:20 PM PDT
      (9:00 PM - 9:20 PM GMT)
      Moscone West, L3, Cloudy Theater
  • Yes
    Sales
    Agentforce Sales
    Beginner
    Roundtable
    Yes
    Roundtable
    Reserved seating
    By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Yes
    Visible
    Moscone West, Level 2
    Lodge Village
    Moscone West
    Wednesday, Sep 18
    2:00 p.m. Tuesday, Sep 17
    8:00 a.m. Thursday, Sep 19
    Thursday, Sep 19
    Tuesday, Sep 17
    3:00 p.m. Wednesday, Sep 18
    Join this roundtable to learn about recent forecasting and pipeline innovations and roadmap. Participate in a discussion around the newest features and their business impacts.
    Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Session Type: Roundtable
    • Tuesday, Sep 172:00 PM - 3:00 PM PDT
      (9:00 PM - 10:00 PM GMT)
      Moscone West, L2, Sales Lodge Roundtable 1
  • Yes
    Administrator
    Operations
    Sales
    Manufacturing
    Engineering, Construction, and Real Estate
    Agentforce Sales
    CRM Analytics
    Data
    Intermediate
    Breakout
    Yes
    Learn how BuildersFirst Source uses analytics to drive sales activities.
    Understand effective strategies to drive internal adoption of Salesforce solutions.
    discover how to proactively provide sellers insights without requiring inputs from sales.
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    InterContinental
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Release the power of analytics to inform your most important business decisions. Join us to learn how to use your company’s data to unlock insights, increase efficiencies, and improve profitability.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Breakout
    • Tuesday, Sep 172:00 PM - 2:45 PM PDT
      (9:00 PM - 9:45 PM GMT)
      InterContinental, L3, Marina
  • Yes
    Marketing
    Sales
    Travel, Transportation, and Hospitality
    Agentforce Sales
    Beginner
    Theater
    Yes
    The session highlighted the transformative journey of ArcBest with Salesforce Sales Cloud, emphasizing the synergy between robust processes and cutting-edge technology to drive sales efficiency and growth. Throughout the session, discussions centered on overcoming sales challenges with Salesforce, resulting in a reduction of the sales cycle by 45% and a tripling of the number of opportunities in the pipeline. The implementation of Sales Cloud during Arcbest's 100th year capitalized on the company's culture of innovation, focusing on change management and process refinement. Key results included improved integration across departments, increased confidence in pipeline management, and plans to further leverage AI and other Salesforce features in their robust future roadmap.
    <html><head></head><body><p>• Arcbest successfully reduced their sales cycle by 45% and increased their pipeline opportunities threefold by implementing Salesforce Sales Cloud and focusing on process improvement.</p><p>• Change management played a critical role in the project's success, with executive buy-in, change champions, and nationwide training efforts ensuring widespread adoption and support.</p><p>• Arcbest's future plans include leveraging AI and enhancing integrations with other departments, building on the strong foundation laid by Sales Cloud to further streamline operations.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1719614787810001WgHQ
    Define critical success factors for a transformative Sales Cloud implementation.
    List pre- and post-metrics used to measure success, and how to assess those metrics in a changing economic environment.
    Identify methods to gain buy-in and rapid adoption.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1719614787810001WgHQ">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    InterContinental
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Discover how transportation companies can transition from legacy systems, streamlining sales processes and providing insightful management reporting to promote efficiency and growth.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 172:15 PM - 2:35 PM PDT
      (9:15 PM - 9:35 PM GMT)
      InterContinental, L5, InterContinental Ballroom A
  • Yes
    Operations
    Sales
    Manufacturing
    Agentforce Manufacturing
    Agentforce Sales
    Productivity
    Beginner
    Breakout
    Yes
    The recent Salesforce conference showcased a dynamic exchange of ideas and innovations across multiple sectors, emphasizing the integration and utility of Salesforce products such as the various Clouds, Einstein, and AppExchange, along with partner technologies like Slack and Tableau. Attendees were privy to discussions on the challenges and solutions in areas such as automotive, agriculture, and sustainable practices, with a strong focus on leveraging data and analytics to enhance customer experiences and operational efficiencies. During the sessions, there were mentions of various strategies for engaging with not-for-profits, education sectors, and the critical importance of research and development in evolving Salesforce products. A recurring theme was the commitment to adapting to post-COVID-19 market conditions and the need for collaborative platforms like Slack to facilitate growth and innovation in a rapidly changing digital landscape.
    <html><head></head><body><p>• Salesforce's ecosystem continues to evolve, with a significant emphasis on data-driven decision-making and customer 360 perspectives to create more personalized user experiences.</p><p>• The conference highlighted the importance of Salesforce's partner network and third-party integrations, demonstrating how collaboration within the ecosystem can lead to innovative solutions and expanded capabilities.</p><p>• Practical use cases of Salesforce products in different industries, including the automotive and agriculture sectors, were discussed, showcasing the platform's versatility and impact on digital transformation strategies.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915857374001QFoB
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915857374001QFoB">Report a Concern</a>
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    InterContinental
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Join industry trailblazers and product experts to explore the advantages of Manufacturing Cloud. Discover our latest innovations, roadmap, and ways to modernize your sales operations.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Breakout
    • Tuesday, Sep 172:15 PM - 3:00 PM PDT
      (9:15 PM - 10:00 PM GMT)
      InterContinental, L5, InterContinental Ballroom B
  • Yes
    Operations
    Sales
    Professional Services
    Einstein
    AppExchange
    Data 360
    Intermediate
    Breakout
    Yes
    Discover how Apex Systems uses CRM, AI, Data, and Salesforce AppExchange to stay competitive in IT services.
    Learn how Asymbl ATS and Salesforce tools enhance data-driven recruitment strategies.
    Gain insights on managing system changes, improving data management, and driving technological change.
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    InterContinental
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Learn how Apex Systems, an IT services firm, uses CRM, AI, data, and AppExchange to create a competitive advantage and accelerate growth with connected, personalized, and scalable digital experiences.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Breakout
    • Tuesday, Sep 172:30 PM - 3:15 PM PDT
      (9:30 PM - 10:15 PM GMT)
      InterContinental, L4, Cathedral Hill
  • Yes
    Sales
    Service
    Automotive
    Agentforce Automotive
    Einstein
    Artificial Intelligence
    Beginner
    Roundtable
    Yes
    Roundtable
    Reserved seating
    By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Yes
    Visible
    Moscone West, Level 2
    Lodge Village
    Moscone West
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    See how your peers are harnessing driver, vehicle, and telematics data to develop new driver and vehicle experiences that drive growth and impact the bottom line.
    Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Session Type: Roundtable
    • Tuesday, Sep 172:30 PM - 3:30 PM PDT
      (9:30 PM - 10:30 PM GMT)
      Moscone West, L2, Industries Lodge Roundtable 6
  • Yes
    Sales
    Agentforce Sales
    Slack
    Artificial Intelligence
    Beginner
    Theater
    Yes
    The recent session focused on the integration of AI and agents in Slack, a Salesforce product, to enhance workplace productivity by reducing the time teams spend searching for information. With an average knowledge worker dedicating 20% of their workweek to information hunting, Slack's AI capabilities aim to streamline this process by consolidating company knowledge, CRM data, and third-party agents into a single AI-powered workspace, demonstrated with a live demo. The session highlighted new features such as Huddle Notes and AI Workflow Builder, alongside the beta release of Agent Force in Slack, all contributing to a secure and efficient work environment. Success stories from early adopters showcased significant productivity gains, such as a 50% increase in upsell bookings and a weekly time saving of 160 minutes per user, underscoring the transformative impact of Slack's AI on business operations.
    <html><head></head><body><p>• Slack's AI features, including the ability to search for answers, summarize conversations, and generate recaps, are designed to tap into the wealth of unstructured data within an organization, enhancing decision-making and efficiency.</p><p>• Agent Force in Slack, enables users to interact with their CRM data directly within Slack, streamlining workflows and providing contextually relevant insights from Salesforce and Slack data sources.</p><p>• The adoption of Slack AI by firms like Platov and Expedia Group has resulted in considerable productivity improvements, highlighting the potential for AI to optimize business processes and reduce time spent on routine tasks.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915965260001QTLY
    Learn how Einstein Copilot and Slack AI can help you unlock the full value of customer and conversational data.
    See how new AI-powered features and assistants in Slack help you save time, speed up processes, and boost productivity.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915965260001QTLY">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    10:00 a.m. Thursday, Sep 19
    2:00 p.m. Tuesday, Sep 17
    Thursday, Sep 19
    Tuesday, Sep 17
    Stay in the flow of work while you team up with AI. Get more from your AI when you tap into your corpus of company knowledge and bring your CRM data to bear to make you and your team smarter at work.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 172:30 PM - 2:50 PM PDT
      (9:30 PM - 9:50 PM GMT)
      Moscone West, L3, Slack Theater
  • Yes
    Operations
    Sales
    Agentforce Sales
    Artificial Intelligence
    Beginner
    Theater
    Yes
    The recent DreamForce conference showcased the evolution of Salesforce's AI capabilities, specifically focusing on the transformative impact of autonomous AI on sales productivity. Demonstrations revealed the setup and operational potential of two new agents set to launch in October: Agentforce SDR and Agentforce Sales Coach. These agents, powered by Salesforce's Atlas engine, offer 24/7 lead nurturing and personalized coaching, respectively, integrating seamlessly with CRM data to enhance decision-making and drive sales success. Attendees learned how these agents operate across multiple communication channels and languages, multitasking and providing real-time assistance to sales reps, all within the secure Einstein Trust Layer.
    <html><head></head><body><p>• Agentforce SDR is designed to automate top-of-funnel activities, helping to qualify leads and maximize pipeline by nurturing inbound leads around the clock.</p><p>• Agentforce Sales Coach offers consistent, non-judgmental coaching at scale, using CRM data to provide personalized guidance and support for every rep on every active deal.</p><p>• Both sales-specific agents are part of Salesforce's move towards a workforce revolution, where AI doesn't just assist individual sellers but augments entire sales teams, enabling new levels of efficiency and effectiveness.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915920693001Qf2d
    Learn what AI agents are and how they can accelerate sales growth.
    See Einstein Sales Agents in action. See a live demo of how they autonomously nurture pipeline and coach reps.
    Walk away with practical steps how to set up and implement AI agents at your organization.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915920693001Qf2d">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 2
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/sales_at_dreamforce_2024/episode/episode-s1e21">Watch now</a>
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Learn how Einstein Sales Agents can accelerate tasks such as nurturing pipeline and coaching reps. Join us to learn about AI Agents and get best practices to implement at your organization.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 172:30 PM - 2:50 PM PDT
      (9:30 PM - 9:50 PM GMT)
      Moscone West, L2, Room 2000
  • Yes
    Sales
    Agentforce Sales
    Salesforce on Salesforce
    Beginner
    Theater
    Yes
    At the Salesforce conference, the focus was on how sales programs can ignite seller success, emphasizing the integration of people, processes, and technology to drive business outcomes. The session highlighted the use of Salesforce's own sales programs product, built on the Salesforce platform and enhanced by trusted AI, to enable sellers effectively at scale. The sales programs approach, demonstrated in real time, showcases how leading indicators are tracked during the program, and how rep behavior and milestones towards outcomes are monitored, ensuring that programs are tied to measurable outcomes that sales leaders care about. This outcome-based approach was exemplified by the use of Salesforce's own tools, such as Einstein Conversation Insights and the guidance center, which keep resources and progress tracking in the flow of work for sales representatives.
    <html><head></head><body><p>• Sales programs that are not tied to relevant, measurable outcomes often fail, highlighting the importance of outcome-based enablement and programs.</p><p>• The demonstration showed how sales managers can use Salesforce dashboards to monitor and guide sales reps' progress, ensuring they are engaging with the right contacts and utilizing the proper resources.</p><p>• Salesforce emphasizes that all sales-related activities and data must be logged within the app, as it is a cultural expectation and crucial for measuring, learning, and driving outcomes at scale.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915927594001Q90h
    Learn the top sales programs Salesforce uses to boost performance.
    Get best practices to build sales programs grounded in outcomes.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915927594001Q90h">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Explore how Salesforce uses outcome-driven sales programs to enable sales teams and boost revenue by equipping sellers with optimized strategies and actionable insights for success.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 172:30 PM - 2:50 PM PDT
      (9:30 PM - 9:50 PM GMT)
      Moscone West, L3, Cloudy Theater
  • Yes
    IT
    Sales
    Service
    Agentforce Sales
    Agentforce Service
    Einstein
    Artificial Intelligence
    Beginner
    Theater
    Yes
    At the recent DreamForce conference, Salesforce unveiled Agentforce, a transformative AI-powered platform set to launch in October, which promises to revolutionize how agents perform tasks on behalf of users. The platform, built on the Salesforce ecosystem and integrated with tools like Data Cloud and MuleSoft, will autonomously handle low-value, repetitive tasks, freeing up human time for more focused, high-value work. Agentforce is highlighted by its reasoning engine, allowing it to understand context, generate plans, and evaluate outputs for tasks such as order management and customer service inquiries. The demonstration showcased Agentforce's capabilities, including its integration with existing Salesforce flows, customization through Agent Builder, and its potential to scale across multiple business functions.
    <html><head></head><body><p>• Agentforce is designed to alleviate the burden of low-value tasks, with statistics showing 41% of work time is consumed by such activities.</p><p>• The Agentforce platform is fully customizable and scalable, ensuring a wide range of business needs can be met, and it will be able to interact with Data Cloud and external systems for comprehensive data access.</p><p>• Attendees were encouraged to explore Agentforce further through the Launchpad for consultations, hands-on experiences, and deeper insights into the platform's capabilities.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915833467001Qjhn
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915833467001Qjhn">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 2
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/agentforce_&_data_cloud_at_dreamforce_2024/episode/episode-s1e20">Watch now</a>
    11:00 a.m. Thursday, Sep 19
    12:00 p.m. Tuesday, Sep 17
    8:00 a.m. Wednesday, Sep 18
    4:00 p.m. Tuesday, Sep 17
    12:00 p.m. Wednesday, Sep 18
    Wednesday, Sep 18
    2:00 p.m. Tuesday, Sep 17
    Thursday, Sep 19
    Tuesday, Sep 17
    3:00 p.m. Wednesday, Sep 18
    9:00 a.m. Thursday, Sep 19
    Discover how Agentforce brings together humans with AI agents to drive customer success. Learn how to build, customize, and deploy assistive and autonomous agents with low-code tools.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 172:30 PM - 2:50 PM PDT
      (9:30 PM - 9:50 PM GMT)
      Moscone West, L2, Einstein Theater
  • Yes
    Marketing
    Sales
    Travel, Transportation, and Hospitality
    Agentforce Marketing
    Einstein
    Artificial Intelligence
    Beginner
    Breakout
    Yes
    Hear real-world examples and insights from travel and hospitality leaders on the implementation and future potential of AI.
    Learn about the ways AI is reducing costs and improving service delivery in the travel and hospitality sectors.
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    InterContinental
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Explore how AI is transforming travel and hospitality, from personalized experiences to operational efficiencies, in this insightful panel discussion.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Breakout
    • Tuesday, Sep 172:30 PM - 3:15 PM PDT
      (9:30 PM - 10:15 PM GMT)
      InterContinental, L4, Telegraph Hill

3:00 PM PDT - Tuesday, Sep 17

  • Yes
    Sales
    Public Sector
    Technology
    Agentforce Revenue Management
    Agentforce Sales
    Productivity
    Intermediate
    Theater
    Yes
    The session detailed the successful partnership between Conga and Exterro, highlighting the transformation of Exterro's sales operations process and the resulting increase in efficiency and revenue. By automating their sales cycle with Conga's suite of tools, Exterro managed to cut 70 days from their larger deal cycles, thereby significantly speeding up the delivery of crucial forensic and e-discovery software to clients. This acceleration not only improved their win rate by 10% but also contributed to making the world a safer place by enabling faster investigations. The session underscored the importance of listening to sales teams, simplifying approval processes, and adopting e-signature solutions, like Conga Sign, thus painting a picture of a strategic and data-driven approach to sales operations optimization.
    <html><head></head><body><p>• Automating the sales process and implementing Conga's solutions led to a 70-day reduction in Exterro's sales cycle and a 10% increase in their win rate.</p><p>• The adoption of new sales tools requires leadership buy-in and training but ultimately equips sales teams to sell more effectively and efficiently.</p><p>• Feedback from sales reps is crucial in refining the sales process, as demonstrated by Exterro's integration of bundle pricing, automated document generation, and e-signature solutions.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916037271001QRMn
    Learn how Exterro reduced their sales cycle by 70 days through expert execution and iteration on large-scale projects.
    Identify roadblocks in your sales processes to unlock the “5th quarter for sales” each year, driving increased revenue.
    Prioritize and plan technical and relational change management to drive company success and elevate your career growth.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916037271001QRMn">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Campground
    Moscone North
    Tuesday, Sep 17
    3:00 p.m. Tuesday, Sep 17
    Learn how Exterro uses Conga’s automated pricing, document & e-signature software to help law enforcement find online evidence quickly, ensuring agencies have what they need to keep your world safe.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 173:00 PM - 3:20 PM PDT
      (10:00 PM - 10:20 PM GMT)
      Moscone North, LL, Campground, Theater 4
  • Yes
    Administrator
    Developer
    Sales
    Agentforce Sales
    Salesforce Starter
    Intro to Salesforce
    Beginner
    Theater
    Yes
    At the recent Salesforce conference, the team unveiled Sales Cloud Go, a transformative tool designed to streamline the Sales Cloud setup experience. This innovation, set to release in Winter '25, will serve as a centralized hub for administrators to discover available features, understand their value, and enable them with a single click. The tool's development was fueled by feedback from Salesforce admins and customers, aiming to simplify feature implementation, provide one-click feature enablement, and offer insights into feature ROI. Demonstrations highlighted future enhancements, including a user permission assignment experience and feature usage dashboards, emphasizing Sales Cloud Go's potential to significantly reduce the time and complexity involved in configuring and leveraging Sales Cloud capabilities.
    <html><head></head><body><p>• Sales Cloud Go will allow admins to discover new features, access enablement materials, and view out-of-the-box configurations all in one place, thus accelerating feature adoption.</p><p>• Future updates to Sales Cloud Go will include streamlined configuration processes and monitoring dashboards to track feature usage and adoption, providing clear insights into the value derived from the Sales Cloud.</p><p>• The session showcased a live demonstration of Sales Cloud Go, emphasizing its ease of use and the ability to turn on features quickly, which is especially beneficial for admins managing their Salesforce instance.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915919228001QJay
    Explore how to upgrade and unlock features that meet your business needs through self-service.
    Learn how to go from admin to Salesblazer and be the hero that increases ROI for your company.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915919228001QJay">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone South
    Moscone West, Level 3
    Content Pavilion
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/sales_at_dreamforce_2024/episode/episode-s1e18">Watch now</a>
    12:00 p.m. Wednesday, Sep 18
    Wednesday, Sep 18
    Tuesday, Sep 17
    3:00 p.m. Tuesday, Sep 17
    Configure fast and activate sellers even faster. Discover the most effective features that drive sales success, and how to set them up in minutes, with an all-new setup experience for Sales Cloud.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 173:00 PM - 3:20 PM PDT
      (10:00 PM - 10:20 PM GMT)
      Moscone West, L3, Cloudy Theater
  • Yes
    Consultant
    Sales
    Professional Services
    Technology
    Agentforce Revenue Management
    Agentforce Sales
    Productivity
    Intermediate
    Theater
    Yes
    The recent session on Revenue Cloud provided an insightful exploration of how Slalom is leveraging Salesforce's Revenue Cloud to enhance their customer experience and operational efficiency. The team discussed their journey of self-implementing Revenue Cloud, highlighting the importance of speed to value, ease of use, and the ability to deliver tailored proposals and staffing plans quickly. They emphasized Revenue Cloud's centralized product catalog, attribute-based modeling, and API-first technology, which enables the creation of accurate, up-to-date staffing plans directly within Salesforce, eliminating the need for spreadsheets. Moreover, the contract lifecycle management feature was showcased, which promises to streamline the contracting process, reduce errors, and provide standardized pricing and approvals through integration with Slack.
    <html><head></head><body><p>• Revenue Cloud's attribute-based modeling allows Slalom to efficiently match services with customer needs, ensuring the delivery of right value for different opportunities.</p><p>• The API-first approach and customization of the user interface in Revenue Cloud enable users to transition from spreadsheets to Salesforce, ensuring accurate forecasting and resource management.</p><p>• Contract lifecycle management within Revenue Cloud aims to standardize language, automate contract creation, and accommodate custom customer contracts, all while integrating with existing systems and reducing manual processes.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916067448001Qgfv
    Learn how RLM improves margins and reduces revenue leakage with centralized pricing controls and approvals.
    Secure success by optimizing pricing, quoting, and approvals to ensure compliance, accuracy, and timely revenue recognition.
    Learn about the non-technical challenge when implementing RLM (hint: it's having the actual data).
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916067448001Qgfv">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Campground
    Moscone North
    Tuesday, Sep 17
    3:00 p.m. Tuesday, Sep 17
    Lost in the sales cycle of professional services? Learn how Slalom is using Salesforce Revenue Lifecycle Management to streamline processes, boost visibility, and close deals faster.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 173:00 PM - 3:20 PM PDT
      (10:00 PM - 10:20 PM GMT)
      Moscone North, LL, Campground, Theater 1
  • Yes
    IT
    Sales
    Consumer Goods
    Agentforce Consumer Goods
    Beginner
    Breakout
    Yes
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    InterContinental
    Tuesday, Sep 17
    3:00 p.m. Tuesday, Sep 17
    Discover key insights from the Forrester Total Economic Impact Report for Salesforce Consumer Goods Cloud and see the return on investment of using Consumer Goods Cloud for planning and execution.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Breakout
    • Tuesday, Sep 173:00 PM - 3:45 PM PDT
      (10:00 PM - 10:45 PM GMT)
      InterContinental, L5, InterContinental Ballroom C
  • Yes
    Marketing
    Sales
    Data 360
    Salesforce on Salesforce
    Beginner
    Theater
    Yes
    At the recent Salesforce conference, a session highlighted the transformative journey of Salesforce's internal lead automation process utilizing Data Cloud to significantly expedite the 'speed to lead' metric. The session delved into the challenges faced with the previous system, which included a 20-minute delay in lead handoff to sales and a cumbersome four-week period required to make any changes due to a decade's worth of complex, layered code. Through the adoption of Data Cloud, AI, and flows, Salesforce has now reduced the lead assignment time to a mere 20 seconds and can implement changes in an average of two days, while also enhancing the quality of leads for their sales team. This strategic overhaul underscores the seamless integration of Salesforce products and the power of using Salesforce's own technologies to drive internal efficiencies and improve business processes.
    <html><head></head><body><p>• Salesforce revolutionized their lead assignment process by leveraging Data Cloud, AI, and Flows, reducing lead assignment time from 20 minutes to 20 seconds.</p><p>• The new system enables rapid changes in lead assignment rules, improving from a four-week turnaround to an average of just two days.</p><p>• The session demonstrated the practical application of Salesforce products within the company's ecosystem, serving as a testament to their effectiveness and adaptability.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1720474179582001ZqBk
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1720474179582001ZqBk">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 2
    Moscone West
    4:00 p.m. Wednesday, Sep 18
    Wednesday, Sep 18
    Tuesday, Sep 17
    3:00 p.m. Tuesday, Sep 17
    Learn how Salesforce uses Data Cloud to improve handoffs between sales and marketing with better lead scoring and routing.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 173:00 PM - 3:20 PM PDT
      (10:00 PM - 10:20 PM GMT)
      Moscone West, L2, Data Cloud Theater

With sessions and hands-on activities led by product experts, visionaries, and fellow Trailblazers, Dreamforce offers a deep dive into the latest in CRM + AI + Data + Trust.

Merlinda Lu

Salesforce Developer, IBM

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