- YesITAgentforce 360 PlatformArtificial IntelligenceKeynoteYesAgentforce 360 PlatformITIn-PersonBroadcastVODAvailable on Salesforce+<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/TrailblazerDX_2024_Highlights/episode/episode-s1e5">Watch now</a>Available on Salesforce+https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/TrailblazerDX_2024_Highlights/episode/episode-s1e5<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/TrailblazerDX_2024_Highlights/episode/episode-s1e5">Watch now</a><a href="https://youtu.be/vIOkLRHuRM4">Watch now</a>2:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Join Parker Harris, product executives, and product managers for a one-of-a-kind question-and-answer forum about our product roadmap.
- Wednesday, Mar 62:30 PM - 3:30 PM PST(10:30 PM - 11:30 PM GMT)Keynote Room (Level 3)
- YesDeveloperITAgentforce 360 PlatformEinsteinProductivityIntermediateBreakoutYesAgentforce 360 PlatformDeveloperIn-Person<a href="https://youtu.be/5xHZ-TQ7Z7U">Watch now</a>1:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Explore the power of Salesforce development with the dynamic duo of Einstein for Developers and Code Analyzer. Learn how to streamline code generation and validation directly from the IDE experience.
- Wednesday, Mar 61:00 PM - 1:40 PM PST(9:00 PM - 9:40 PM GMT)Breakout 2 (Room 2004, Level 2)
- YesDeveloperEinsteinArtificial IntelligenceBeginnerTheaterYesEinsteinDeveloperIn-Person1:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Join us for a live, interactive demo of prompt engineering, covering setup, troubleshooting, and maximizing the power of Einstein for Developers through iterative and compounding prompts.
- Wednesday, Mar 61:30 PM - 1:50 PM PST(9:30 PM - 9:50 PM GMT)Trailblazer Theater (Level 3)
- YesAdministratorArchitectAgentforce 360 PlatformIntermediateTheaterYesAgentforce 360 PlatformAdministratorIn-PersonBroadcastVODAvailable on Salesforce+<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/administrators_at_trailblazerdx_2024/episode/episode-s1e2">Watch now</a>Available on Salesforce+https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/administrators_at_trailblazerdx_2024/episode/episode-s1e2<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/administrators_at_trailblazerdx_2024/episode/episode-s1e2">Watch now</a>8:00 a.m. Wednesday, Mar 06Wednesday, Mar 06Thursday, Mar 074:00 p.m. Thursday, Mar 07Less code, more awesome. Join us for a rapid tour of how admins will benefit from Salesforce Code Builder.
- Wednesday, Mar 68:30 AM - 8:50 AM PST(4:30 PM - 4:50 PM GMT)Redwood Theater (Level 2)
- Thursday, Mar 74:30 PM - 4:50 PM PST(Friday, Mar 812:30 AM - 12:50 AM GMT)Pine Theater (Level 2)
- YesDeveloperEinsteinProductivityIntermediateTheaterYesEinsteinDeveloperIn-Person1:00 p.m. Wednesday, Mar 06Wednesday, Mar 06ApexGuru is bringing the power of LLMs to deliver Apex code optimizations and recommendations. Learn how to proactively improve code quality, optimize org performance, and write expert scalable code.
- Wednesday, Mar 61:00 PM - 1:20 PM PST(9:00 PM - 9:20 PM GMT)Pine Theater (Level 2)
- YesRoundtableYesSessions are first come, first seatedIn-PersonWednesday, Mar 064:00 p.m. Wednesday, Mar 0610:00 a.m. Thursday, Mar 07Thursday, Mar 07Most of us achieve “good enough” when creating reports and dashboards. In this Circle of Success, we’ll discuss techniques and best practices to uplevel your reporting, while networking with peers.Sessions are first come, first seated: Sessions are first come, first seated
- Wednesday, Mar 64:30 PM - 5:10 PM PST(Thursday, Mar 712:30 AM - 1:10 AM GMT)Circles of Success (Room 2020, Level 2)
- Thursday, Mar 710:00 AM - 10:40 AM PST(6:00 PM - 6:40 PM GMT)Circles of Success (Room 2020, Level 2)
- YesAdministratorDeveloperITSlackAutomationIntermediateBreakoutYesSlackAdministratorIn-Person8:00 a.m. Wednesday, Mar 06Wednesday, Mar 06Thursday, Mar 071:00 p.m. Thursday, Mar 07Learn how to build automated processes in Slack without a single line of code. We’ll show you how to get started with Workflow Builder and give tips to help jumpstart your automation journey in Slack.
- Wednesday, Mar 68:00 AM - 8:40 AM PST(4:00 PM - 4:40 PM GMT)Breakout 1 (Room 2002, Level 2)
- Thursday, Mar 71:00 PM - 1:40 PM PST(9:00 PM - 9:40 PM GMT)Breakout 6 (Overlook 2014, Level 2)
- YesAdministratorAgentforce 360 PlatformAdvancedBreakoutYesAgentforce 360 PlatformAdministratorIn-Person<a href="https://youtu.be/uwnkUx5AGaA">Watch now</a>3:00 p.m. Thursday, Mar 07Wednesday, Mar 06Thursday, Mar 079:00 a.m. Wednesday, Mar 06Learn how to use Lightning App Builder with dynamic components to create high-performing record experiences for your users that deliver the right information at the right time.
- Wednesday, Mar 69:00 AM - 9:40 AM PST(5:00 PM - 5:40 PM GMT)Breakout 1 (Room 2002, Level 2)
- Thursday, Mar 73:00 PM - 3:40 PM PST(11:00 PM - 11:40 PM GMT)Breakout 7 (Overlook 2022, Level 2)
- YesCampfireYesIn-PersonWednesday, Mar 063:00 p.m. Wednesday, Mar 06The MuleSoft Community is full of experts to help you get started as you dive into a new product. This session will cover how you can get involved and include a panel featuring MuleSoft Ambassadors.
- Wednesday, Mar 63:30 PM - 3:50 PM PST(11:30 PM - 11:50 PM GMT)Community Cove (Level 3)
- YesAdministratorDesignerEinsteinArtificial IntelligenceBeginnerTheaterYesEinsteinAdministratorIn-PersonVODAvailable on Salesforce+<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e4">Watch now</a>Available on Salesforce+https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e4<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e4">Watch now</a>Wednesday, Mar 064:00 p.m. Wednesday, Mar 06Learn our research-based best practices for building and implementing AI tools for your org that foster trust and adoption, increase productivity, and provide fulfillment to you and your users.
- Wednesday, Mar 64:30 PM - 4:50 PM PST(Thursday, Mar 712:30 AM - 12:50 AM GMT)Redwood Theater (Level 2)
- YesCampfireYesIn-PersonWednesday, Mar 069:00 a.m. Wednesday, Mar 06Is this your first TrailblazerDX? Come start off your two days of learning by connecting with other first-time attendees and learn from established Trailblazers to make the most of TDX 2024.
- Wednesday, Mar 69:00 AM - 9:20 AM PST(5:00 PM - 5:20 PM GMT)Community Cove (Level 3)
- YesDeveloperITAgentforce 360 PlatformAutomationIntermediateTheaterYesAgentforce 360 PlatformDeveloperIn-Person<a href="https://youtu.be/Kwt9RMXFPJU">Watch now</a>5:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Learn about the latest Salesforce CLI features and see how they simplify your developer lifecycle.
- Wednesday, Mar 65:00 PM - 5:20 PM PST(Thursday, Mar 71:00 AM - 1:20 AM GMT)Redwood Theater (Level 2)
- YesDeveloperAgentforce 360 PlatformProductivityAdvancedBreakoutYesAgentforce 360 PlatformDeveloperIn-Person1:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Join this discussion about using unlocked packages for modular development in Salesforce. We’ll explore how to package, version, and deploy code using packages to support DevOps best practices.
- Wednesday, Mar 61:30 PM - 2:45 PM PST(9:30 PM - 10:45 PM GMT)Breakout 4 (Room 2006, Level 2)
- YesPartnerAdministratorDeveloperAppExchangeArtificial IntelligenceBeginnerTheaterYesAppExchangeAdministratorIn-PersonWednesday, Mar 0611:00 a.m. Wednesday, Mar 06Apps are the key to bringing the power of AI to your Salesforce implementations quickly and powerfully. Join this session to learn and collaborate on the future of AI-powered apps on AppExchange.
- Wednesday, Mar 611:30 AM - 11:50 AM PST(7:30 PM - 7:50 PM GMT)AppExchange Theater (Level 2)
- YesDeveloperAgentforce 360 PlatformEinsteinArtificial IntelligenceIntermediateBreakoutYesEinsteinDeveloperIn-Person<a href="https://youtu.be/E8T9tvu9Kz4">Watch now</a>5:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Bring generative AI into custom apps with the Einstein Trust Layer’s Connect API. Learn how to call it from code and discover its benefits: PII masking, toxicity detection, rate limiting, and more.
- Wednesday, Mar 65:00 PM - 5:40 PM PST(Thursday, Mar 71:00 AM - 1:40 AM GMT)Breakout 2 (Room 2004, Level 2)
- YesDeveloperITEinsteinArtificial IntelligenceIntermediateBreakoutYesEinsteinITJoin product leaders for a technical deep dive into Einstein Copilot. We’ll explore the architecture, and how LLMs are used to dynamically plan and execute business actions with built-in trust.In-PersonVODAvailable on Salesforce+<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e3">Watch now</a>Available on Salesforce+https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e3<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e3">Watch now</a>Wednesday, Mar 064:00 p.m. Wednesday, Mar 06Thursday, Mar 072:00 p.m. Thursday, Mar 07Join product leaders for a technical deep dive into Einstein Copilot. We’ll explore the architecture, and how LLMs are used to dynamically plan and execute business actions with built-in trust.
- Wednesday, Mar 64:30 PM - 5:10 PM PST(Thursday, Mar 712:30 AM - 1:10 AM GMT)Breakout 3 (Room 2007, Level 2)
- Thursday, Mar 72:00 PM - 2:40 PM PST(10:00 PM - 10:40 PM GMT)Breakout 6 (Overlook 2014, Level 2)
- YesRoundtableYesSessions are first come, first seatedIn-PersonWednesday, Mar 0612:00 p.m. Wednesday, Mar 06In this Circle of Success, you’ll discover ways to unlock the full potential of your organization’s data, while networking with peers.Sessions are first come, first seated: Sessions are first come, first seated
- Wednesday, Mar 612:30 PM - 1:10 PM PST(8:30 PM - 9:10 PM GMT)Circles of Success (Room 2020, Level 2)
- YesDeveloperAgentforce 360 PlatformIntermediateTheaterYesAgentforce 360 PlatformDeveloperIn-PersonWednesday, Mar 064:00 p.m. Wednesday, Mar 06Async Apex is hard to test well. Explore building a framework to do it right using multiple transactions, async limits, and platform events. Push your code so hard it breaks and be sure it’ll recover.
- Wednesday, Mar 64:00 PM - 4:20 PM PST(Thursday, Mar 712:00 AM - 12:20 AM GMT)Trailblazer Theater (Level 3)
- YesPartnerEntrepreneurAgentforce 360 PlatformAppExchangeIntro to SalesforceBeginnerTheaterYesAppExchangePartnerIn-Person11:00 a.m. Thursday, Mar 07Wednesday, Mar 06Thursday, Mar 079:00 a.m. Wednesday, Mar 06Join us as we explore how Salesforce leverages design thinking and customer validation best practices to help you create successful apps from the outset that add value to your customers.
- Wednesday, Mar 69:00 AM - 9:20 AM PST(5:00 PM - 5:20 PM GMT)Oak Theater (Level 2)
- Thursday, Mar 711:30 AM - 11:50 AM PST(7:30 PM - 7:50 PM GMT)Pine Theater (Level 2)
- YesAdministratorAgentforce 360 PlatformArtificial IntelligenceBeginnerBreakoutYesAgentforce 360 PlatformAdministratorIn-PersonVODAvailable on Salesforce+<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/administrators_at_trailblazerdx_2024/episode/episode-s1e4">Watch now</a>Available on Salesforce+https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/administrators_at_trailblazerdx_2024/episode/episode-s1e4<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/administrators_at_trailblazerdx_2024/episode/episode-s1e4">Watch now</a>1:00 p.m. Wednesday, Mar 068:00 a.m. Wednesday, Mar 06Wednesday, Mar 06Join Salesforce product managers as they walk through their vision for user management — from enhancing user access within setup to exploring how AI will play a role in the future.
- Wednesday, Mar 68:00 AM - 8:40 AM PST(4:00 PM - 4:40 PM GMT)Breakout 6 (Overlook 2014, Level 2)
- Wednesday, Mar 61:00 PM - 1:40 PM PST(9:00 PM - 9:40 PM GMT)Breakout 5 (Room 2010, Level 2)
- YesCampfireYesIn-Person8:00 a.m. Wednesday, Mar 06Wednesday, Mar 06Discover how the Slack and Trailblazer Communities unite to foster growth, engagement, and collaboration. Explore their unique features and uncover the potential for dynamic community connections.
- Wednesday, Mar 68:00 AM - 8:20 AM PST(4:00 PM - 4:20 PM GMT)Community Cove (Level 3)
- YesITEinsteinArtificial IntelligenceBeginnerBreakoutYesEinsteinITIn-PersonVODAvailable on Salesforce+<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e6">Watch now</a>Available on Salesforce+https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e6<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e6">Watch now</a>Wednesday, Mar 063:00 p.m. Wednesday, Mar 06Discover how Salesforce helps you optimize LLM outputs. Learn how to enrich prompts with dynamic grounding and embed prompts anywhere, including Copilot, to maximize productivity gains.
- Wednesday, Mar 63:00 PM - 3:40 PM PST(11:00 PM - 11:40 PM GMT)Breakout 5 (Room 2010, Level 2)
- YesAdministratorAppExchangeArtificial IntelligenceBeginnerTheaterYesAppExchangeAdministratorIn-Person9:00 a.m. Thursday, Mar 07Wednesday, Mar 06Thursday, Mar 079:00 a.m. Wednesday, Mar 061:00 p.m. Thursday, Mar 07Join us for an interactive discussion with Salesforce MVPs about the AI tools and AppExchange apps that are transforming their admin toolkit.
- Wednesday, Mar 69:00 AM - 9:20 AM PST(5:00 PM - 5:20 PM GMT)AppExchange Theater (Level 2)
- Thursday, Mar 79:00 AM - 9:20 AM PST(5:00 PM - 5:20 PM GMT)AppExchange Theater (Level 2)
- Thursday, Mar 71:15 PM - 1:35 PM PST(9:15 PM - 9:35 PM GMT)Breakout 4 (Room 2006, Level 2)
- YesConsultantAdministratorAgentforce SalesSecurityBeginnerHands-on WorkshopYesSessions are first come, first seatedAgentforce SalesAdministratorIn-Person2:00 p.m. Wednesday, Mar 06Wednesday, Mar 0610:00 a.m. Thursday, Mar 07Thursday, Mar 07Join us in this hands-on session to tackle a fundamental admin topic. Review key record security features, implement changes, and troubleshoot access issues.Sessions are first come, first seated: Sessions are first come, first seated
- Wednesday, Mar 62:30 PM - 4:00 PM PST(10:30 PM - 12:00 AM GMT)Hands-On Workshop 3 (Room 2024, Level 2)
- Thursday, Mar 710:30 AM - 12:00 PM PST(6:30 PM - 8:00 PM GMT)Hands-On Workshop 4 (Room 2022, Level 2)
- YesDeveloperExperience CloudIntermediateTheaterYesExperience CloudDeveloperIn-PersonWednesday, Mar 064:00 p.m. Wednesday, Mar 06Experience Cloud offers powerful features for supercharging SEO. Learn about the latest GA features — from redirect rules to custom URL slugs — that help customers discover your products and services.
- Wednesday, Mar 64:30 PM - 4:50 PM PST(Thursday, Mar 712:30 AM - 12:50 AM GMT)Oak Theater (Level 2)
- YesConsultantDeveloperEinsteinArtificial IntelligenceIntermediateHands-on WorkshopYesSessions are first come, first seatedEinsteinConsultantIn-Person2:00 p.m. Wednesday, Mar 06Wednesday, Mar 0610:00 a.m. Thursday, Mar 07Thursday, Mar 072:00 p.m. Thursday, Mar 07Calling all admins, analysts, architects, and developers. Discover how generative AI + Salesforce drives efficiency and productivity.Sessions are first come, first seated: Sessions are first come, first seated
- Wednesday, Mar 62:30 PM - 4:00 PM PST(10:30 PM - 12:00 AM GMT)Hands-On Workshop 1 (Room 2009, Level 2)
- Thursday, Mar 710:00 AM - 11:30 AM PST(6:00 PM - 7:30 PM GMT)Hands-On Workshop 1 (Room 2009, Level 2)
- Thursday, Mar 72:30 PM - 4:00 PM PST(10:30 PM - 12:00 AM GMT)Hands-On Workshop 2 (Room 2011, Level 2)
- YesDeveloperEinsteinArtificial IntelligenceBeginnerBreakoutYesEinsteinDeveloperIn-Person8:00 a.m. Wednesday, Mar 06Wednesday, Mar 06Unpack the key features of the Einstein Trust Layer with the product specialists building them. Learn about retrieval augmented generation, data masking, toxicity scoring, ethics review, and more.
- Wednesday, Mar 68:00 AM - 9:15 AM PST(4:00 PM - 5:15 PM GMT)Breakout 4 (Room 2006, Level 2)
- YesDeveloperHerokuAgentforce 360 PlatformIntegrationBeginnerTheaterYesHerokuDeveloperIn-PersonWednesday, Mar 063:00 p.m. Wednesday, Mar 06Learn how to harness the power of Salesforce data across your enterprise. Join this session to learn how to use Heroku Connect to easily leverage Salesforce and expand your data model.
- Wednesday, Mar 63:30 PM - 3:50 PM PST(11:30 PM - 11:50 PM GMT)Redwood Theater (Level 2)
- YesAdministratorITTableauDataBeginnerTheaterYesTableauAdministratorIn-Person8:00 a.m. Wednesday, Mar 06Wednesday, Mar 063:00 p.m. Wednesday, Mar 06Are you looking for a simple and trusted way to migrate from Tableau Server to Tableau Cloud? Join us to learn how the new migration SDK helps you migrate your enterprise to Tableau Cloud.
- Wednesday, Mar 68:30 AM - 8:50 AM PST(4:30 PM - 4:50 PM GMT)Pine Theater (Level 2)
- Wednesday, Mar 63:00 PM - 3:20 PM PST(11:00 PM - 11:20 PM GMT)Oak Theater (Level 2)
- YesCampfireYesWednesday, Mar 064:00 p.m. Wednesday, Mar 06Concerts are always more fun with others! Come to the Community Cove to find your crew, participate in breaking a world record, and then celebrate together at the Trailblazer Celebration!
- Wednesday, Mar 64:45 PM - 6:00 PM PST(Thursday, Mar 712:45 AM - 2:00 AM GMT)Community Cove Area (Level 3)
- YesAgentforce MuleSoftCampfireYesIn-Person2:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Hey, Mulesoft … what’s the prompt? Calling all admins and architects. Learn how to bring automation and AI together using MuleSoft Composer.
- Wednesday, Mar 62:30 PM - 2:50 PM PST(10:30 PM - 10:50 PM GMT)Community Cove (Level 3)
- YesAdministratorITTechnologyAgentforce 360 PlatformSlackSalesforce on SalesforceIntermediateTheaterYesSlackITIn-Person<a href="https://youtu.be/kG_o1UtEw1M">Watch now</a>1:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Hear how the Salesforce IT team has leveraged the Salesforce Platform to automate processes, integrate systems, and build custom apps to drive productivity for our business partners in Slack.
- Wednesday, Mar 61:30 PM - 1:50 PM PST(9:30 PM - 9:50 PM GMT)Redwood Theater (Level 2)
- YesPartnerITAppExchangeDataBeginnerTheaterYesAppExchangeITIn-PersonWednesday, Mar 0611:00 a.m. Wednesday, Mar 06Explore our session on data refinement and enrichment with practical apps from AppExchange. Join us to gain valuable insights into optimizing your data management processes.
- Wednesday, Mar 611:00 AM - 11:20 AM PST(7:00 PM - 7:20 PM GMT)AppExchange Theater (Level 2)
- YesAgentforce MuleSoftCampfireYesIn-Person2:00 p.m. Wednesday, Mar 06Wednesday, Mar 06See how MuleSoft APIs can help you incorporate cloud AI tools like OpenAI, Cohere, IBM Watson, AWS Comprehend, and Google VertexAI to detect toxicity in your data.
- Wednesday, Mar 62:00 PM - 2:20 PM PST(10:00 PM - 10:20 PM GMT)Community Cove (Level 3)
- YesArchitectDeveloperEinsteinArtificial IntelligenceBeginnerKeynoteYesEinsteinDeveloperIn-PersonBroadcastVODAvailable on Salesforce+<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/TrailblazerDX_2024_Highlights/episode/episode-s1e3">Watch now</a>Available on Salesforce+https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/TrailblazerDX_2024_Highlights/episode/episode-s1e3<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/TrailblazerDX_2024_Highlights/episode/episode-s1e3">Watch now</a>Wednesday, Mar 0610:00 a.m. Wednesday, Mar 06Join Parker Harris and guests to find out how every developer is shaping the world of tomorrow and building the future with CRM, AI, data, and trust.
- Wednesday, Mar 610:00 AM - 11:30 AM PST(6:00 PM - 7:30 PM GMT)Keynote Room (Level 3)
- YesTheaterYesIn-PersonWednesday, Mar 0612:00 p.m. Wednesday, Mar 06Every great founder needs a powerful platform to bring their innovative idea to life. Get inspired by developers turned entrepreneurs sharing their experience of building on the Salesforce Platform.
- Wednesday, Mar 612:00 PM - 12:20 PM PST(8:00 PM - 8:20 PM GMT)AppExchange Theater (Level 2)
- YesAdministratorDeveloperAppExchangeIntermediateTheaterYesAppExchangeAdministratorIn-Person8:00 a.m. Wednesday, Mar 06Wednesday, Mar 0610:00 a.m. Thursday, Mar 07Thursday, Mar 07As a Salesforce admin, your job is to match business needs with solutions. Salesforce Labs is here to assist you in becoming an admin rockstar with employee-built solutions for free.
- Wednesday, Mar 68:30 AM - 8:50 AM PST(4:30 PM - 4:50 PM GMT)AppExchange Theater (Level 2)
- Thursday, Mar 710:30 AM - 10:50 AM PST(6:30 PM - 6:50 PM GMT)AppExchange Theater (Level 2)
- YesAdministratorITAgentforce 360 PlatformAutomationBeginnerTheaterYesAgentforce 360 PlatformAdministratorIn-PersonWednesday, Mar 064:00 p.m. Wednesday, Mar 06Learn what it means to govern your automations in order to scale your efforts successfully. Find out how reusable assets help business and IT teams work together.
- Wednesday, Mar 64:30 PM - 4:50 PM PST(Thursday, Mar 712:30 AM - 12:50 AM GMT)Pine Theater (Level 2)
- YesAdministratorDeveloperAgentforce SalesAgentforce ServiceAutomationBeginnerTheaterYesAgentforce SalesDeveloperIn-Person1:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Whether you’re building apps or optimizing processes, ideal test data is key. Learn from real-world examples to seed data quickly and create optimal environments to build faster with confidence.
- Wednesday, Mar 61:00 PM - 1:20 PM PST(9:00 PM - 9:20 PM GMT)Oak Theater (Level 2)
- YesPartnerAppExchangeBeginnerTheaterYesAppExchangePartnerIn-Person1:00 p.m. Wednesday, Mar 06Wednesday, Mar 06You built your AppExchange app, now prepare for a successful go-to-market strategy. We’ll share how to give a stellar product demo, set up prospect trials, and provide flawless customer support.
- Wednesday, Mar 61:00 PM - 1:20 PM PST(9:00 PM - 9:20 PM GMT)AppExchange Theater (Level 2)
- YesTechnologyEinsteinArtificial IntelligenceBeginnerBreakoutYesEinsteinOtherIn-Person1:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Hear from Salesforce's AI Fund venture companies on how to build an AI product strategy. Learn how pioneers in AI are thinking about app dev, open ecosystems, building successful teams, and more.
- Wednesday, Mar 61:00 PM - 1:40 PM PST(9:00 PM - 9:40 PM GMT)Breakout 7 (Overlook 2022, Level 2)
- YesAdministratorDeveloperAgentforce 360 PlatformBeginnerTheaterYesAgentforce 360 PlatformAdministratorIn-PersonWednesday, Mar 064:00 p.m. Wednesday, Mar 06Thursday, Mar 074:00 p.m. Thursday, Mar 07Learn how to maximize data quality and value, monitor and track user access, and safeguard data to ensure business continuity.
- Wednesday, Mar 64:00 PM - 4:20 PM PST(Thursday, Mar 712:00 AM - 12:20 AM GMT)Pine Theater (Level 2)
- Thursday, Mar 74:00 PM - 4:20 PM PST(Friday, Mar 812:00 AM - 12:20 AM GMT)Oak Theater (Level 2)
- YesDeveloperOperationsPublic SectorTechnologyEinsteinArtificial IntelligenceIntermediateBreakoutYesAvailable on Salesforce+EinsteinDeveloperIn-PersonVODAvailable on Salesforce+<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e2">Watch now</a>Available on Salesforce+https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e2<a href="https://www.salesforce.com/plus/experience/trailblazerdx_2024/series/artificial_intelligence_at_trailblazerdx_2024/episode/episode-s1e2">Watch now</a>Wednesday, Mar 064:00 p.m. Wednesday, Mar 06Join us for a panel discussion with government officials to discuss the future of AI governance and how leading with a safety culture will benefit all users.
- Wednesday, Mar 64:00 PM - 4:40 PM PST(Thursday, Mar 712:00 AM - 12:40 AM GMT)Breakout 5 (Room 2010, Level 2)
- YesRoundtableYesSessions are first come, first seated1:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Join Trailblazers who leverage Salesforce daily to maximize nonprofit capacity, income, and impact. Swap success stories and the challenges that come with trying to make the world a better placeSessions are first come, first seated: Sessions are first come, first seated
- Wednesday, Mar 61:00 PM - 1:45 PM PST(9:00 PM - 9:45 PM GMT)Community Networking (Level 3)
- YesArchitectDataIntermediateTheaterYesData 360ArchitectIn-Person2:00 p.m. Wednesday, Mar 06Wednesday, Mar 0612:00 p.m. Thursday, Mar 07Thursday, Mar 07Planning your data strategy is essential for AI adoption. This session will cover how to leverage Data Cloud features for data transformation, data modeling, and best practices to get ready for AI.
- Wednesday, Mar 62:30 PM - 2:50 PM PST(10:30 PM - 10:50 PM GMT)Pine Theater (Level 2)
- Thursday, Mar 712:00 PM - 12:20 PM PST(8:00 PM - 8:20 PM GMT)Pine Theater (Level 2)
- YesPartnerDeveloperAgentforce 360 PlatformAppExchangeProductivityIntermediateTheaterYesAgentforce 360 PlatformDeveloperIn-PersonWednesday, Mar 063:00 p.m. Wednesday, Mar 06Dive into compositional magic, extensibility, mixin strategies, hierarchy, and template mastery. Discover how to craft robust, modular components for seamless development and scalability.
- Wednesday, Mar 63:30 PM - 3:50 PM PST(11:30 PM - 11:50 PM GMT)Trailblazer Theater (Level 3)
- YesDeveloperAgentforce ServiceIntegrationAdvancedTheaterYesAgentforce ServiceDeveloperIn-PersonWednesday, Mar 063:00 p.m. Wednesday, Mar 06Join us for a technical deep dive on how to integrate your own messaging channels into Service Cloud with our new Partner Messaging APIs and connectors.
- Wednesday, Mar 63:00 PM - 3:20 PM PST(11:00 PM - 11:20 PM GMT)Redwood Theater (Level 2)
- YesCampfireYesIn-PersonWednesday, Mar 0612:00 p.m. Wednesday, Mar 06Learn two different ways to operationalize having your stakeholders enter their data into Salesforce in a timely fashion, using both Workflow Builder 2.0 in Slack and Salesforce Flow for Slack.
- Wednesday, Mar 612:00 PM - 12:20 PM PST(8:00 PM - 8:20 PM GMT)Community Cove (Level 3)
- YesAdministratorArchitectDeveloperTechnologyAgentforce 360 PlatformAppExchangeAutomationIntermediateBreakoutYesAppExchangeAdministratorIn-PersonWednesday, Mar 069:00 a.m. Wednesday, Mar 06If you’re manually testing Salesforce, hidden costs are adding up — in money, time, and quality. Learn how you can spend more time innovating and creating value and less money on testing.
- Wednesday, Mar 69:00 AM - 9:40 AM PST(5:00 PM - 5:40 PM GMT)Breakout 3 (Room 2007, Level 2)
- YesCampfireYesIn-Person5:00 p.m. Wednesday, Mar 06Wednesday, Mar 06Turn existing data into a new revenue stream, elevate the user experience, and improve operational efficiency with Tableau’s embedding playground.
- Wednesday, Mar 65:00 PM - 5:20 PM PST(Thursday, Mar 71:00 AM - 1:20 AM GMT)Community Cove (Level 3)
Sessions
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Check out the 300+ sessions led by product and community experts, hands-on workshops, and activations planned for TrailblazerDX. All sessions are first come, first seated.

Wed, Mar 06, 172 sessions
