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Retail: Empower HQ and Store Associates with Data and AI
Discover how to empower HQ employees and associates with real-time customer data, smooth in-store orders, and broader inventory access for a highly responsive shopping experience.
Important: This session is first come, first seated. You do not have a reserved seat.

, Sr. Director Store Systems & Tools, H-E-B

, Director, Product Marketing, Salesforce

Role: Operations
Industry: Retail
Product: Slack, Tableau
Topic: Productivity
Session Level: Beginner
Session Type: Theater
  • Tuesday, Sep 172:00 PM - 2:20 PM PDT
    (9:00 PM - 9:20 PM GMT)
    InterContinental, L3, Union Square
Session Summary by Einstein: The session highlighted the transformative impact of Slack as a work operating system for retail organizations, with a focus on H-E-B's successful integration of Slack to enhance communication and operations. The session underscored how Slack boosts automation and productivity, as evidenced by the 700 million messages sent daily, 82 of the Fortune 100 companies using Slack Connect, and over 1.7 million custom Slack apps developed. H-E-B's rapid Slack implementation during the pandemic led to improved communication across 435 stores, fostering a digital environment that supports centralized information sharing, streamlined store processes, and enhanced partner engagement. The integration of Salesforce records and Tableau reports within Slack channels was also showcased, emphasizing Slack's role as the 'front door' to Salesforce apps and the convenience of accessing data and insights in one place.
Key Takeaways by Einstein:

• H-E-B leveraged Slack to establish rapid and effective communication channels during the pandemic, rolling out the platform in just 72 hours to connect over 160,000 partners.

• Slack's functionality as a work operating system was demonstrated by the integration with Salesforce, where 6.4 million Salesforce records are shared monthly, streamlining access to data and applications.

• The session revealed how Slack's conversational interface and AI capabilities are set to transform future workflows, with more than 13,000 AI-powered apps already in use and a focus on no-code automation.

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Salesforce Developer, IBM