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  • Tue, Sep 17

8:00 AM PDT - Tuesday, Sep 17

  • Yes
    Data Analyst
    IT
    Tableau
    Data
    Beginner
    Breakout
    Yes
    At the recent Salesforce conference, the focus was on the transformative power of analytics and AI within the Salesforce ecosystem, emphasizing the seamless integration of Tableau, Slack, and MuleSoft to enhance data-driven decision-making. The sessions revealed upcoming innovations, including Tableau Pulse for business users providing AI-powered insights, Tableau Agent (formerly Einstein Copilot for Tableau) for streamlining data curation and analysis, and the bold new Tableau Einstein platform built on Salesforce, offering intelligent, actionable analytics in the flow of work. Demonstrations showcased the practical application of these tools, including a live code demo, and highlighted the future of analytics with an emphasis on contextual and actionable insights, designed to empower users across various roles and streamline workflows.
    <html><head></head><body><p>• Tableau Pulse is redefining data interaction for business users by offering personalized, contextual, and intelligent AI-powered insights directly within their workflow, on mobile, or in Slack.</p><p>• Tableau Agent facilitates productivity by allowing users to interact with data through natural language, generating visualizations and calculations, and enhancing the data curation process with AI assistance.</p><p>• Tableau Einstein, built on the Agentforce platform, represents the next step in analytics, combining structured and unstructured data to provide embedded, contextual insights natively within Salesforce, aiming to bridge the gap between data insights and user engagement.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916122108001QGEy
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916122108001QGEy">Report a Concern</a>
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone South
    Moscone West, Level 3
    Content Pavilion
    Moscone West
    9:00 a.m. Wednesday, Sep 18
    Wednesday, Sep 18
    8:00 a.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Tableau is pushing the boundaries of AI analytics, helping people see, understand, and act on data faster and more efficiently than ever. Join us for a sneak peak at our upcoming innovations.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Breakout
    • Tuesday, Sep 178:30 AM - 9:15 AM PDT
      (3:30 PM - 4:15 PM GMT)
      Moscone West, L3, Room 3024
  • Yes
    Data Analyst
    Developer
    Tableau
    Data
    Intermediate
    Theater
    Yes
    The Tableau Embedded Analytics session focused on turning data into a strategic asset. We explored the shift from spreadsheets to interactive visualizations, emphasizing the new era of accessible analytics for all. The session demonstrated how embedded analytics and AI can streamline the process of insights to action in five steps or less. By showcasing Tableau and Salesforce integration, we saw how VizQL Data Service enhances embedding experiences and the convenience of Tableau visualizations within Salesforce. An engaging demo followed Mckenzie, a VP using embedded analytics in Salesforce Experience Cloud, to make data-driven decisions for an upcoming conference, ultimately helping her choose the right fleet of bikes to showcase.
    <html><head></head><body><p>• Embedded analytics with Tableau and Salesforce can significantly enhance user experience by making data more accessible and actionable within familiar workflows.</p><p>• The new VizQL Data Service capability represents innovative steps toward composable analytics, allowing for the reuse of Tableau data models in various applications.</p><p>• The live demonstration provided a practical example of how embedded Tableau analytics in the Salesforce Experience Cloud can lead to informed business decisions and improved outcomes.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916138909001QxPb
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916138909001QxPb">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 2
    Moscone West, Level 3
    Moscone West
    8:00 a.m. Wednesday, Sep 18
    10:00 a.m. Thursday, Sep 19
    Wednesday, Sep 18
    Thursday, Sep 19
    8:00 a.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Explore the transformative potential of embedded analytics. Learn how integrating Tableau’s powerful tools within your apps can help reveal deep insights and elevate your business strategy.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 178:30 AM - 8:50 AM PDT
      (3:30 PM - 3:50 PM GMT)
      Moscone West, L3, Tableau Theater

9:00 AM PDT - Tuesday, Sep 17

  • Yes
    Administrator
    Data Analyst
    Tableau
    Success Plans
    Intro to Salesforce
    Beginner
    Theater
    Yes
    This session focused on the unveiling of Salesforce Success Plans for Tableau, emphasizing the Premier Success Plan's ability to enhance customer data and AI objectives. The presenters showcased the plan's personalized approach to customer onboarding and success, detailing one-on-one onboarding sessions, expert coaching, and support models designed to expedite issue resolution. A highlight of the session was the discussion of a Total Economic Impact Report, which found that customers experienced a 115% return on investment and a 95% reduction in issue resolution time with the Premier Success Plan. Additionally, the session highlighted upcoming features like success reviews and expert coaching in one-on-one and group formats, all aimed at fostering a deeper understanding of Tableau's capabilities and ensuring customer success.
    <html><head></head><body><p>• Salesforce's Premier Success Plan for Tableau includes personalized onboarding, expert coaching, and a dedicated support model, providing a comprehensive approach to customer success.</p><p>• Customers using the Premier Success Plan reported significant benefits, including a 115% ROI and a 95% reduction in time to issue resolution, according to an in-depth Total Economic Impact Report.</p><p>• The session introduced new features such as success reviews and expert coaching, which are part of Salesforce's commitment to continuous customer enablement and success.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915761289001QbCH
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915761289001QbCH">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 2
    Moscone West
    9:00 a.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Learn how to get the most out of your Tableau investment with insights from experts and exclusive Premier Success Plan benefits, including expedited support and training discounts.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 179:00 AM - 9:20 AM PDT
      (4:00 PM - 4:20 PM GMT)
      Moscone West, L2, Astro Theater
  • Yes
    Sales
    Tableau
    CRM Analytics
    Salesforce on Salesforce
    Beginner
    Theater
    Yes
    Learn how we use Einstein, Tableau, Data Cloud, and CRM Analytics to give our sales teams the data to close deals faster.
    Take a peek under the hood at some of our latest AI innovations for sellers.
    Walk away with tips you can use for your own business.
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Campground
    Moscone North
    2:00 p.m. Thursday, Sep 19
    9:00 a.m. Tuesday, Sep 17
    4:00 p.m. Wednesday, Sep 18
    10:00 a.m. Thursday, Sep 19
    Wednesday, Sep 18
    11:00 a.m. Wednesday, Sep 18
    Thursday, Sep 19
    Tuesday, Sep 17
    Learn how Salesforce transforms the seller experience with CRM Analytics, Tableau and Data Cloud. See live demos of our latest forecasting dashboard, on-org analytics features and how we built them.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Theater
    • Tuesday, Sep 179:00 AM - 9:20 AM PDT
      (4:00 PM - 4:20 PM GMT)
      Moscone North, LL, Campground, SF on SF Theater
  • Yes
    Data Analyst
    Tableau
    Data 360
    Artificial Intelligence
    Beginner
    Theater
    Yes
    At the recent DreamForce conference, the session on Tableau Agent AI analytics for Customer 360 offered attendees a comprehensive look into the transformative power of AI in business analytics. The presenters showcased Tableau Agent's capabilities in assisting users with data-driven decisions, featuring AI assistance for creating calculations, visualizations, and offering guidance on analytics best practices. Insights from the 'state of data and analytics' survey indicated that 91% of business leaders see generative AI as beneficial, a sentiment bolstered by a recent Bain report which indicated that 87% of companies are investing heavily in AI, with an average annual expenditure of $5 million. Demonstrations included the use of Tableau Pulse for monitoring important metrics, the seamless integration of predictive models from Data Cloud with Tableau, and the power of Tableau Agent to assist in data exploration and visualization.
    <html><head></head><body><p>• Tableau Agent enhances the analytics workflow by offering conversational AI capabilities via an assistive agent for analytics, allowing for a more intuitive and efficient data exploration process.</p><p>• Through the use of generative AI, Tableau Pulse provides business users personalized and proactive insights, crucial for effective decision-making.</p><p>• The session underscored the synergy between various Salesforce products, including Data Cloud and Einstein AI, to deliver a cohesive and powerful analytics experience.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916139811001QqKy
    Discover the key features to accelerate analysis with Einstein Copilot for Tableau.
    Learn how Einstein Copilot for Tableau can be paired with other Salesforce products.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916139811001QqKy">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone South
    Moscone West, Level 3
    Content Pavilion
    Moscone West
    9:00 a.m. Tuesday, Sep 17
    10:00 a.m. Thursday, Sep 19
    Thursday, Sep 19
    Tuesday, Sep 17
    9:00 a.m. Thursday, Sep 19
    Tableau Agent transforms the way you interact with data. Join us to see how integrating this AI assistant for analytics with your Salesforce toolkit accelerates your data journey.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 179:00 AM - 9:20 AM PDT
      (4:00 PM - 4:20 PM GMT)
      Moscone West, L3, Tableau Theater

12:00 PM PDT - Tuesday, Sep 17

  • Yes
    Architect
    Data Analyst
    Tableau
    Data 360
    Data
    Beginner
    Theater
    Yes
    The session highlighted the launch of Tableau Semantics, a new product aimed at solving common data challenges such as managing multiple data sources, ensuring data trustworthiness, and streamlining insights generation. Tableau Semantics serves as an abstraction layer, creating a consistent mapping of complex data into understandable business terms. During the presentation, practical demonstrations were given, showcasing how users from different roles can easily create semantic models within Data Cloud, generate SQL automatically, and consume these models across various tools including Tableau Einstein, ensuring a unified and trusted view of metrics like total annual sales. The session concluded with an overview of the semantic layer's architecture, emphasizing its native integration with Salesforce, Data Cloud, and the upcoming beta release, stressing the importance of a single source of truth and the role of AI in enhancing semantic model creation and query handling.
    <html><head></head><body><p>• Tableau Semantics aims to address fragmented data views and mistrust in data by providing a unified semantic layer for consistent business term mapping and data modeling.</p><p>• The semantic layer's integration with Data Cloud and Tableau Einstein allows for the behind the scenes creation of complex SQL queries and the reuse of models across different business scenarios and BI tools.</p><p>• The upcoming beta release of Tableau Semantics and its native Salesforce integration underscore its potential to streamline data governance and improve organizational data consistency.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916131150001QRTt
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916131150001QRTt">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 2
    Moscone West, Level 3
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/data_&_analytics_at_dreamforce_2024/episode/episode-s1e11">Watch now</a>
    2:00 p.m. Wednesday, Sep 18
    12:00 p.m. Tuesday, Sep 17
    Wednesday, Sep 18
    Tuesday, Sep 17
    Consistent and contextual enterprise knowledge is more important than ever. Learn about use cases of the semantic layer across Tableau and Data Cloud.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 1712:30 PM - 12:50 PM PDT
      (7:30 PM - 7:50 PM GMT)
      Moscone West, L2, Room 2000
  • Yes
    Architect
    Data Analyst
    IT
    Healthcare and Life Sciences
    Tableau
    Data
    Beginner
    Roundtable
    Yes
    Discuss partnership strategies with executives in a live Q&A.
    Submit questions and get direct feedback from leaders.
    Gain insights on building and growing your business on the Salesforce platform.
    Roundtable
    Reserved seating
    By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Yes
    Visible
    Moscone West, Level 2
    Lodge Village
    Moscone West
    12:00 p.m. Tuesday, Sep 17
    10:00 a.m. Thursday, Sep 19
    Thursday, Sep 19
    Tuesday, Sep 17
    Discuss benefits and approaches for unlocking data and analytics potential through the cloud and your roadmap for AI/ML and LLMs. Share insights around how technology creates operational efficiencies.
    Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Session Type: Roundtable
    • Tuesday, Sep 1712:30 PM - 1:30 PM PDT
      (7:30 PM - 8:30 PM GMT)
      Moscone West, L2, Platform Lodge RT 11
  • Yes
    Data Analyst
    Tableau
    Data
    Intermediate
    Campfire
    Yes
    Campfire
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Trailblazer Forest
    Moscone West
    12:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Learn how to build effective teams using a robust analytics methodology, clearly identified roles, and future-proofed definitions of success.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Campfire
    • Tuesday, Sep 1712:30 PM - 12:50 PM PDT
      (7:30 PM - 7:50 PM GMT)
      Moscone West, L1 Forest, Community Cove Campfire
  • Yes
    Administrator
    Data Analyst
    Tableau
    Salesforce on Salesforce
    Beginner
    Theater
    Yes
    The recent session at DreamForce showcased the deployment of Tableau Pulse within Salesforce, a journey that involved establishing a center of excellence, architecting data, and connecting it to Tableau to deliver insights to Salesforce executives. The presentation demonstrated how a data-driven culture, powered by Tableau and Data Cloud, can enable organizations to make decisions based on trusted data, with 85% of leaders expecting AI to boost productivity. By integrating AI into development processes and focusing on metrics that matter, the session exemplified how Salesforce uses its own products to navigate data and AI transformations, ultimately enhancing decision-making across various leadership roles within the company.
    <html><head></head><body><p>• Salesforce's use of its own product, Tableau Pulse, exemplifies its commitment to a data-driven culture and the importance of trusted, harmonized data for effective AI use.</p><p>• The session highlighted the critical role of people, processes, and products in bridging the gap between complex data systems and actionable insights, with only 30% of people currently using data to make decisions.</p><p>• Tableau Pulse, as an AI innovation, brings personalized metrics and AI to the fingertips of executives, with features like natural language querying and integration with Slack and Salesforce, promoting timely and informed decision-making.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916133689001QI5P
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916133689001QI5P">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone South
    Moscone West, Level 2
    Moscone West, Level 3
    Content Pavilion
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/data_&_analytics_at_dreamforce_2024/episode/episode-s1e14">Watch now</a>
    12:00 p.m. Tuesday, Sep 17
    1:00 p.m. Wednesday, Sep 18
    Wednesday, Sep 18
    Thursday, Sep 19
    Tuesday, Sep 17
    9:00 a.m. Thursday, Sep 19
    Intelligent insights are even more powerful when delivered in the flow of work. Learn how Tableau Pulse brings Salesforce teams together around common business goals with shared metrics.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 1712:30 PM - 12:50 PM PDT
      (7:30 PM - 7:50 PM GMT)
      Moscone West, L3, Tableau Theater

1:00 PM PDT - Tuesday, Sep 17

  • Yes
    Administrator
    Data Analyst
    Tableau
    Data 360
    Data
    Beginner
    Campfire
    Yes
    Campfire
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Trailblazer Forest
    Moscone West
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Are you an expert in Salesforce but also passionate about data and AI? Join a former Salesforce admin turned analytics leader for tips on kickstarting your data career.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Campfire
    • Tuesday, Sep 171:00 PM - 1:20 PM PDT
      (8:00 PM - 8:20 PM GMT)
      Moscone West, L1 Forest, Community Cove Campfire
  • Yes
    Administrator
    Architect
    Data Analyst
    Tableau
    Data
    Beginner
    Workshop
    Yes
    Please bring your own laptop to participate.
    Workshop
    Reserved seating
    By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Yes
    Visible
    Moscone West, Level 2
    Moscone West
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Tune in as we dive into a symphony of data with Tableau Pulse. Discover how to orchestrate datasets using AI, uncovering hidden melodies that make your data resonate more than ever before.
    Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Required equipment: Please bring your own laptop to participate.
    Session Type: Workshop
    • Tuesday, Sep 171:00 PM - 2:00 PM PDT
      (8:00 PM - 9:00 PM GMT)
      Moscone West, L2, Room 2004
  • Yes
    Marketing
    IT
    Tableau
    Data 360
    Artificial Intelligence
    Beginner
    Theater
    Yes
    The conference session provided a comprehensive exploration of building a data culture within organizations, emphasizing the importance of AI literacy and trust in data. A key discussion point highlighted that AI literacy is not only a global imperative but also a critical skill gap as identified by Coursera, underscoring the need for a shift in talent management strategies. The narrative delved into the challenges of data chaos and the necessity for integration and automation, leading to the integration of AI-infused experiences. Moreover, the session showcased Moonpig's journey in creating a data culture through four actionable steps, offering insights into fostering engagement with data, overcoming the 'OK plateau', and establishing trust and inclusivity around data analytics and AI applications.
    <html><head></head><body><p>• AI literacy is recognized as the top skills gap globally, necessitating a paradigm shift in how organizations approach workforce development and data culture.</p><p>• Moonpig's four steps to establishing a data culture empower their teams with data and AI, emphasizing "ask the second question" exploration and clarity in data presentation.</p><p>• Building trust in data is crucial, and it can be achieved by promoting honesty, openness, and encouraging inclusive behaviors, which in turn will help in overcoming AI apprehension.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916138028001QWZe
    Consider the impact of evolving workforce needs on your organization’s data culture.
    Learn the benefits of building your data culture.
    Gain insights and takeaways to put into practice on your journey to data maturity.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916138028001QWZe">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    11:00 a.m. Thursday, Sep 19
    1:00 p.m. Tuesday, Sep 17
    Thursday, Sep 19
    Tuesday, Sep 17
    Discover how a strong data culture helps your organization align on strategy, empower employees, and outperform competition. Join Tableau for tips to simplify your journey to data maturity.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 171:00 PM - 1:20 PM PDT
      (8:00 PM - 8:20 PM GMT)
      Moscone West, L3, Tableau Theater
  • Yes
    Data Analyst
    Tableau
    Data 360
    Artificial Intelligence
    Intermediate
    Theater
    Yes
    During the recent Salesforce conference, a session on the integration of Tableau and Snowflake highlighted the advancements in AI-driven data analytics. The speakers, from Tableau and Snowflake, showcased the power of their partnership through demonstrations of generative AI capabilities, such as Cortex Analyst, which allows business users to interact with data using natural language processing. They emphasized the ease of embedding these AI tools into Tableau dashboards, enhancing the user experience by providing insights without leaving the trusted dashboard environment. Innovations included new authentication features for the Snowflake-Tableau connector and the ability to summarize and analyze unstructured data, such as call center transcripts, to extract actionable insights and sentiment analysis.
    <html><head></head><body><p>• Cortex Analyst enables users to interact with their Snowflake data using natural language, simplifying complex data queries and fostering a more accessible data environment.</p><p>• Tableau's dashboard can seamlessly integrate generative AI models, allowing users to ask follow-up questions and receive insights without data duplication or leaving the dashboard.</p><p>• The partnership between Tableau and Snowflake continues to evolve, with upcoming authentication features and a shared vision for AI-powered innovations that make trusted insights more accessible.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916056471001QZQV
    Talk to your data with efficient, easy-to-use, and trusted AI capabilities.
    Enable better, faster decision-making for everyone.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916056471001QZQV">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Campground
    Moscone North
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Enable fast, quality decisions with Snowflake Cortex AI, a secure way to bring AI to your data. Plus, see Cortex AI connect to Tableau Pulse, delivering personalized insights to every business user.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 171:30 PM - 1:50 PM PDT
      (8:30 PM - 8:50 PM GMT)
      Moscone North, LL, Campground, Theater 3
  • Yes
    Architect
    Data Analyst
    IT
    Tableau
    Data 360
    Data
    Beginner
    Theater
    Yes
    The session provided a comprehensive overview of Tableau Prep's capabilities for cleaning Salesforce data, emphasizing its visual, audit-friendly interface and intelligent tools like Tableau Agent. Attendees learned how Tableau Prep facilitates the shaping and cleaning of data from various sources to create harmonized data sources for analytics. The demonstration highlighted the process of data preparation, including pivoting, unioning, and enriching data, all within the trusted Salesforce environment. Moreover, the session showcased the seamless integration of Tableau Prep with Salesforce and Data Cloud, amplifying its utility for attendees seeking to enhance their data management and analytical insights.
    <html><head></head><body><p>• Tableau Prep's modern approach to data preparation allows for a visual and easy-to-audit process, incorporating intelligent layers such as Tableau Agent for writing calculations.</p><p>• The session demonstrated how to leverage Tableau Prep to clean and integrate data from Salesforce, providing a practical example of creating a Gantt chart visualization from opportunity data.</p><p>• Attendees were encouraged to utilize resources such as Tableau Prep trials, user groups, and the Prep and Data community challenges to further develop their skills in data preparation.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916135365001Q5c4
    Leverage AI-powered capabilities: Learn how to use Tableau Agent to create advanced calculations in Tableau Prep.
    Understand Tableau Prep basics: Discover Tableau Prep’s core features and its integration with Data Cloud.
    Customize with Prep Conductor: Automate data flow scheduling and execution to ensure clean and trusted data.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916135365001Q5c4">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    4:00 p.m. Wednesday, Sep 18
    Wednesday, Sep 18
    1:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Do you have dirty Salesforce data? Tableau Prep is a simple-to-use, AI-powered solution that helps you save time while exploring your data. Learn how Tableau Agent enhances your experiences.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 171:30 PM - 1:50 PM PDT
      (8:30 PM - 8:50 PM GMT)
      Moscone West, L3, Tableau Theater

2:00 PM PDT - Tuesday, Sep 17

  • Yes
    Data Analyst
    IT
    Tableau
    Data
    Beginner
    Theater
    Yes
    The 'Drive Enterprise Data Insights and AI with Tableau Cloud' session emphasized the importance of closing the gap between data and actionable insights, highlighting that only 30% of people in organizations use data to inform decisions, leaving many decisions made with incomplete or poor data. The session showcased how Tableau Cloud, enhanced with generative and predictive AI technologies such as Tableau Pulse and Tableau Agent, empowers users across departments to transform outcomes with personalized metrics and insights. Furthermore, the integration with Salesforce's Hyperforce architecture was discussed, promising improved availability, compliance, and innovation for Tableau Cloud. The introduction of Tableau+ as a comprehensive analytics package and the expansion of Tableau Cloud's global reach through new pods were key highlights, demonstrating Salesforce's commitment to advancing data accessibility and enterprise readiness in the AI era.
    <html><head></head><body><p>• Tableau Cloud's use of AI, such as Tableau Pulse and Tableau Agent, is revolutionizing how every business user can derive personalized insights, leading to informed decision-making and significant organizational outcomes.</p><p>• Salesforce's Hyperforce architecture is set to bolster Tableau Cloud with enhanced security, compliance, and global deployment capabilities, addressing the trust gap in AI-driven insights.</p><p>• Tableau+ offers a single, comprehensive edition that includes premium AI features, data management tools, and advanced management capabilities, positioning customers at the forefront of analytics innovation.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916137120001QBFZ
    Learn how Tableau Cloud helps scale analytics across the enterprise.
    Learn how Tableau Cloud is making data easier for everyone.
    Learn about Tableau+, the premium edition of Tableau Cloud.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916137120001QBFZ">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone South
    Moscone West, Level 3
    Content Pavilion
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/data_&_analytics_at_dreamforce_2024/episode/episode-s1e10">Watch now</a>
    4:00 p.m. Wednesday, Sep 18
    Wednesday, Sep 18
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Modernize your analytics with the newest enterprise capabilities in Tableau Cloud. Learn how global organizations drive mission-critical analytics and unleash AI by moving to the cloud.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 172:00 PM - 2:20 PM PDT
      (9:00 PM - 9:20 PM GMT)
      Moscone West, L3, Tableau Theater
  • Yes
    Partner
    Consultant
    Tableau
    Intermediate
    Breakout
    Yes
    Learn about the Tableau partner ecosystem and where Tableau is investing.
    Gain practical insights into how you can make Tableau real for your Salesforce customers.
    Understand how to invest in and activate your own Tableau business.
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Marriot Marquis
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    See how analytics and AI are converging in Agentforce for Tableau, Pulse for Salesforce, and Tableau Einstein to grow your business, and create wildly successful customers as a Tableau Partner.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Breakout
    • Tuesday, Sep 172:00 PM - 2:45 PM PDT
      (9:00 PM - 9:45 PM GMT)
      Marriott, Atrium Level, SoMa
  • Yes
    Operations
    Retail
    Slack
    Tableau
    Productivity
    Beginner
    Theater
    Yes
    The session highlighted the transformative impact of Slack as a work operating system for retail organizations, with a focus on H-E-B's successful integration of Slack to enhance communication and operations. The session underscored how Slack boosts automation and productivity, as evidenced by the 700 million messages sent daily, 82 of the Fortune 100 companies using Slack Connect, and over 1.7 million custom Slack apps developed. H-E-B's rapid Slack implementation during the pandemic led to improved communication across 435 stores, fostering a digital environment that supports centralized information sharing, streamlined store processes, and enhanced partner engagement. The integration of Salesforce records and Tableau reports within Slack channels was also showcased, emphasizing Slack's role as the 'front door' to Salesforce apps and the convenience of accessing data and insights in one place.
    <html><head></head><body><p>• H-E-B leveraged Slack to establish rapid and effective communication channels during the pandemic, rolling out the platform in just 72 hours to connect over 160,000 partners.</p><p>• Slack's functionality as a work operating system was demonstrated by the integration with Salesforce, where 6.4 million Salesforce records are shared monthly, streamlining access to data and applications.</p><p>• The session revealed how Slack's conversational interface and AI capabilities are set to transform future workflows, with more than 13,000 AI-powered apps already in use and a focus on no-code automation.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915907107001Qykf
    Learn how to empower HQ employees and associates with instant customer data, in-store orders, and expanded inventory access.
    Hear how HEB is using Salesforce to empowering HQ employees and associates.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915907107001Qykf">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    InterContinental
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Discover how to empower HQ employees and associates with real-time customer data, smooth in-store orders, and broader inventory access for a highly responsive shopping experience.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 172:00 PM - 2:20 PM PDT
      (9:00 PM - 9:20 PM GMT)
      InterContinental, L3, Union Square
  • Yes
    Data Analyst
    IT
    Tableau
    Artificial Intelligence
    Intermediate
    Theater
    Yes
    The recent Salesforce conference showcased powerful integrations between Tableau, AWS, and Data Cloud, emphasizing the ease of adopting AI and ML for predictive insights without requiring extensive technical expertise. The session demonstrated how Tableau's close partnership with AWS enriches its capabilities, allowing even non-experts to make reliable decisions and gain deep insights by leveraging advanced analytics extensions and no-code platforms like Amazon SageMaker Canvas. Notably, the integration enables seamless access to disparate data sets, model tuning, and the creation of customer segments for targeted marketing, all through an intuitive interface that bridges the gap between complex data science and practical business applications.
    <html><head></head><body><p>• Tableau Cloud's exclusive operation on AWS infrastructure facilitates enhanced integration with AWS AI services, simplifying the creation of predictive insights.</p><p>• Amazon SageMaker Canvas's no-code approach empowers analysts to build, train, and deploy machine learning models, which can be visualized and utilized within Tableau.</p><p>• The demonstrated workflow highlighted the ability to predict customer churn and create actionable segments in Data Cloud, showcasing a practical application of the integrated technologies.</p></body></html>
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916069866001QvDn
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916069866001QvDn">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Campground
    Moscone North
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Leverage Tableau native integrations with Salesforce and AWS AI/ML to speed up AI-driven insights and business outcomes.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Theater
    • Tuesday, Sep 172:00 PM - 2:20 PM PDT
      (9:00 PM - 9:20 PM GMT)
      Moscone North, LL, Campground, Theater 1
  • Yes
    Marketing
    IT
    Automotive
    Manufacturing
    Agentforce Service
    Tableau
    Data 360
    Data
    Advanced
    Breakout
    Yes
    The breakout session at DreamForce highlighted the transformative journey of Kia Europe using Salesforce's Data Cloud to innovate and enhance customer experiences in the automotive industry. Brad Wright, VP of Product Management at Salesforce, emphasized the importance of digital trends and the role of Data Cloud in providing a hyperscale data platform for businesses to unlock trapped data. Olivier from Kia Europe showcased how their adoption of Data Cloud led to data unification, personalized experiences, and advanced analytics, which are crucial in the era of connected cars. Statistics such as 73% of customers expecting digital experiences in cars and the substantial amount of data generated by connected cars underscore the potential and impact of integrating Data Cloud into automotive strategies.
    <html><head></head><body><p>• Kia Europe's early adoption of Data Cloud has led to a rewarding partnership, enabling them to address industry challenges and capitalize on digital consumer expectations.</p><p>• Salesforce's Data Cloud is pivotal in future-proofing AI strategies by providing trusted data, which is essential for trusted AI and enhancing customer retention and satisfaction.</p><p>• The session demonstrated the significant opportunities within the connected car ecosystem, which is valued at around half a trillion dollars, and the potential for in-car experiences to evolve similarly to the smartphone revolution.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915778947001QoBq
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718915778947001QoBq">Report a Concern</a>
    Breakout
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Metreon AMC
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Uncover how Kia uses Data Cloud to unify data into a single source of truth, enabling personalized customer experiences and the ideation of innovative products and services.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Breakout
    • Tuesday, Sep 172:15 PM - 3:00 PM PDT
      (9:15 PM - 10:00 PM GMT)
      Metreon AMC, L3, Theater 12
  • Yes
    Data Analyst
    Financial Services
    Tableau
    Artificial Intelligence
    Intermediate
    Roundtable
    Yes
    Roundtable
    Reserved seating
    By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Yes
    Visible
    Moscone West, Level 2
    Lodge Village
    Moscone West
    Wednesday, Sep 18
    2:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    3:00 p.m. Wednesday, Sep 18
    Join your financial services peers to discuss the challenges, benefits, and approaches of using AI in Tableau. Learn how to implement a winning AI strategy with safety and governance in mind.
    Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Session Type: Roundtable
    • Tuesday, Sep 172:30 PM - 3:30 PM PDT
      (9:30 PM - 10:30 PM GMT)
      Moscone West, L2, Platform Lodge RT 10
  • Yes
    Administrator
    Data Analyst
    Tableau
    Data
    Beginner
    Theater
    Yes
    The Tableau 101 session at Dreamforce provided an insightful exploration into how Tableau, a leading AI-powered analytics platform, empowers individuals across organizations to harness data for informed decision-making, irrespective of their technical expertise. The session highlighted Tableau's user-centric design, which leverages visual analytics to process information rapidly and intuitively, enabling users to detect patterns and gain insights instantly. With Tableau Pulse and Tableau Agent, the platform ensures personalized, contextual, and intelligent analytics, making it possible to deliver insights at scale. Furthermore, the session delved into the seamless integration of Tableau with Salesforce, detailing authentication methods, data connectivity, accelerators, and embedded insights, culminating in the introduction of Pulse for Salesforce, which has already garnered significant interest from customers looking to embed analytics directly within Salesforce.
    <html><head></head><body><p>• Tableau's focus on visual analytics taps into the brain's innate ability to process visual information, making data comprehension accessible and immediate for users of all skill levels.</p><p>• Tableau Pulse and Tableau Agent, powered by AI, are set to revolutionize analytics by providing personalized metrics and efficient workflows, enhancing the capabilities of both business users and analysts.</p><p>• The session presented practical integrations for Salesforce Admins and Analysts, including authentication options, data connectors, accelerators, and the ability to take action directly from Tableau dashboards within Salesforce.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916136249001QCg5
    Learn how Tableau is different from old-school BI tools.
    Learn why visual analytics is better than reporting.
    Learn how Tableau is making data easy for everyone with generative AI.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916136249001QCg5">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    2:00 p.m. Tuesday, Sep 17
    Thursday, Sep 19
    Tuesday, Sep 17
    9:00 a.m. Thursday, Sep 19
    Join Tableau and Salesforce experts for an intro to the Tableau platform. You'll learn the basics of what makes up the Tableau platform and see how to analyze and explore Salesforce data in Tableau.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 172:30 PM - 2:50 PM PDT
      (9:30 PM - 9:50 PM GMT)
      Moscone West, L3, Tableau Theater

3:00 PM PDT - Tuesday, Sep 17

  • Yes
    Data Analyst
    Operations
    Service
    Tableau
    Einstein
    Artificial Intelligence
    Intermediate
    Theater
    Yes
    The session demonstrated the synergy between Tableau Pulse and Einstein Model Builder within Salesforce's ecosystem, illustrating how these tools empower users to derive actionable insights and prescriptive analytics from their CRM data. Attendees experienced a hands-on demo showcasing the integration of Tableau Pulse within Salesforce, revealing the ease with which KPIs and analytics can be embedded into daily workflows to enhance decision-making. The presentation highlighted the no-code aspect of Tableau Pulse and the predictive capabilities of Einstein Model Builder, both aimed at increasing efficiency in customer service management through data-driven recommendations. The session culminated in emphasizing the accessibility and potential for these tools to streamline analytics in various business scenarios, inviting further engagement post-demo for personalized queries.
    <html><head></head><body><p>• Tableau Pulse provides a no-code solution for embedding crucial KPIs and analytics within Salesforce, enabling users to act on data without extensive technical expertise.</p><p>• Einstein Model Builder in Data Cloud offers predictive insights and actionable recommendations, optimizing customer satisfaction and service outcomes.</p><p>• The seamless integration of Tableau dashboards and analytics into Salesforce workflows exemplifies the platform's commitment to enhancing user efficiency and data accessibility.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916141506001Qqbd
    Learn how to combine Tableau Pulse, Tableau dashboards, and Salesforce to centralize analytics in everyday workflows.
    Discover how to incorporate Einstein improvements into your BI and reporting strategy.
    Understand how to take actions from the insights given by Tableau Pulse, embedded directly into Salesforce.
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916141506001Qqbd">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/data_&_analytics_at_dreamforce_2024/episode/episode-s1e12">Watch now</a>
    2:00 p.m. Wednesday, Sep 18
    Wednesday, Sep 18
    Tuesday, Sep 17
    3:00 p.m. Tuesday, Sep 17
    Learn how to augment Salesforce with Tableau Pulse AI-powered insights enriched via AI models to predict what will happen next and identify improvements.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 173:00 PM - 3:20 PM PDT
      (10:00 PM - 10:20 PM GMT)
      Moscone West, L3, Tableau Theater
  • Yes
    Data Analyst
    Healthcare and Life Sciences
    Tableau
    Artificial Intelligence
    Beginner
    Theater
    Yes
    The session highlighted EMD Serono's innovative use of Tableau to enhance data analytics and AI/ML applications within the pharmaceutical industry, focusing on improving patient outcomes and sales team efficiency. Suresh Martha detailed the company's nine-year journey with Tableau, leveraging the Rest API and natural language processing, as well as piloting Pulse to refine demand generation and prescription fulfillment processes. Key insights from the session included the use of Pulse to deliver personalized insights directly to sales reps' emails, and EMD Serono's plans for broader organizational rollout of Tableau Pulse by Q2-Q3 of 2025. With Pulse, the team aims to reduce ad hoc reporting requests and increase analytics adoption. Suresh underscored the potential of Pulse to automatically detect trends and bottlenecks, enabling faster patient service and more effective sales strategies.
    <html><head></head><body><p>• EMD Serono has been using Tableau for nine years and is exploring Pulse to automate insight delivery and reduce ad hoc reporting requests.</p><p>• Tableau Pulse's AI capabilities are piloted to assist sales reps with territory-specific insights and performance trends, enhancing their ability to serve patients efficiently.</p><p>• The session demonstrated Pulse's ability to automatically detect data trends and provide actionable insights, which could significantly improve the prescription fulfillment process and overall business outcomes.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916140663001QIEp
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916140663001QIEp">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone South
    Moscone West, Level 3
    Content Pavilion
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/data_&_analytics_at_dreamforce_2024/episode/episode-s1e13">Watch now</a>
    Wednesday, Sep 18
    11:00 a.m. Wednesday, Sep 18
    Tuesday, Sep 17
    3:00 p.m. Tuesday, Sep 17
    Sales teams should focus on selling, not searching for insights. With Tableau Pulse, EMD Serono’s sales team can easily access insights and focus on what matters — closing deals.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 173:30 PM - 3:50 PM PDT
      (10:30 PM - 10:50 PM GMT)
      Moscone West, L3, Tableau Theater
  • Yes
    Administrator
    IT
    Tableau
    Data
    Beginner
    Roundtable
    Yes
    Learn global insights from over 10,000+ analytics, IT, and business leaders on data management.
    Discuss strategies used to navigate rapid advancements in artificial intelligence.
    Network and share insights and takeaways to put into practice as you start your AI journey.
    Roundtable
    Reserved seating
    By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Yes
    Visible
    Moscone West, Level 2
    Lodge Village
    Moscone West
    Tuesday, Sep 17
    3:00 p.m. Tuesday, Sep 17
    Discover insights from global leaders about data management and effective AI use. Join Tableau and other data peers to learn business strategies that capture the full potential of trusted data and AI.
    Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Session Type: Roundtable
    • Tuesday, Sep 173:30 PM - 4:30 PM PDT
      (10:30 PM - 11:30 PM GMT)
      Moscone West, L2, Platform Lodge RT 11

4:00 PM PDT - Tuesday, Sep 17

  • Yes
    Data Analyst
    Finance and Accounting
    IT
    Financial Services
    Agentforce Financial Services
    Tableau
    Data
    Beginner
    Theater
    Yes
    During this Tableau Pulse session, attendees were introduced to Tableau's latest innovations with use cases tailored for financial services. In particular, showcasing how Tableau Pulse can transition users from reactive to proactive insights. The session demonstrated the product's personalization features, contextual relevance, and intelligent design, which seamlessly integrates AI to enhance user experience within their existing workflows. The demo highlighted Tableau Pulse's capabilities on mobile and embedded in Salesforce CRM, emphasizing its adaptability across different roles and functions, from executives to advisors. With an API-first composable model, Tableau Pulse ensures insights can be embedded and shared through various channels like Slack, enhancing decision-making processes across organizations.
    <html><head></head><body><p>• Tableau Pulse offers a personalized and intelligent experience by surfacing relevant insights directly to users, allowing for a more proactive approach to business processes such as client management and team performance evaluation.</p><p>• The product's design integrates seamlessly into users' existing workflows, whether on mobile, in CRM, or through other platforms, fostering efficiency and ease of use.</p><p>• Attendees were encouraged to trial Tableau Pulse with their data, highlighting the readiness of the product for immediate implementation and its potential to transform data interaction.</p></body></html>
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1720474200583001ZCB9
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1720474200583001ZCB9">Report a Concern</a>
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 3
    Moscone West
    4:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Discover how Tableau Pulse helps financial institutions scale data-driven decisions across the organization with AI-powered insights that matter to each team.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 174:00 PM - 4:20 PM PDT
      (11:00 PM - 11:20 PM GMT)
      Moscone West, L3, Tableau Theater
  • Yes
    Administrator
    Data Analyst
    IT
    Tableau
    Data
    Beginner
    Workshop
    Yes
    Please bring your own laptop to participate.
    Learn how to create visualizations in Tableau.
    Create simple calculations.
    Build an interactive dashboard.
    Workshop
    Reserved seating
    By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Yes
    Visible
    Moscone West, Level 2
    Moscone West
    4:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Tableau’s interface is the perfect union of fluid interface, visual feedback, and data aggregation. It’s what makes Tableau different from any other product on the market. Learn tips and tricks.
    Important: By selecting “Schedule” you are reserving a seat. Please show up 10 mins prior to the session or we will release your seat. If a session is full, you still can join the standby line onsite.
    Required equipment: Please bring your own laptop to participate.
    Session Type: Workshop
    • Tuesday, Sep 174:00 PM - 5:00 PM PDT
      (11:00 PM - 12:00 AM GMT)
      Moscone West, L2, Room 2004
  • Yes
    Administrator
    Data Analyst
    Tableau
    Artificial Intelligence
    Beginner
    Breakout
    Yes
    The recent Salesforce conference showcased Tableau Einstein's role in advancing the analytics capabilities across various Salesforce Clouds, emphasizing its integration with marketing, sales, and service applications. Dylan Thom, with over a decade at Salesforce, highlighted the product's journey from Wave 1 of Analytics to the present Tableau Einstein, focusing on its architecture designed for the autonomous revolution and its foundation in the Salesforce metadata layer framework. The session further detailed how Tableau Einstein provides actionable, intelligent insights integrated into workflows, leveraging Data Cloud's connectors for comprehensive data access and promoting self-service with its modular approach. Real-world applications were explored, demonstrating how marketing managers, service agents, and sales leaders utilize Tableau Einstein's AI-powered insights to make data-driven decisions and streamline their workflows, thereby enhancing overall business efficiency and customer satisfaction.
    <html><head></head><body><p>• Tableau Einstein is built on the Salesforce metadata layer framework, offering a modular architecture that facilitates decision-making automation and real-time, integrated insights.</p><p>• The platform addresses common data challenges by providing an intelligent analytics experience that is persona-specific and delivers insights in the context of users' workflows, enhancing trust and actionability.</p><p>• Real-world scenarios illustrated how Tableau Einstein empowers users across different roles to proactively manage marketing campaigns, service case escalations, and sales margins with embedded, AI-driven analytics.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916122986001QkY2
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1718916122986001QkY2">Report a Concern</a>
    Breakout
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone South
    Moscone West, Level 3
    Content Pavilion
    Moscone West
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/data_&_analytics_at_dreamforce_2024/episode/episode-s1e6">Watch now</a>
    4:00 p.m. Tuesday, Sep 17
    12:00 p.m. Thursday, Sep 19
    Thursday, Sep 19
    Tuesday, Sep 17
    Personalize data experiences for every team. Learn how Salesforce is unifying analytics to make insights within each cloud more actionable.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Breakout
    • Tuesday, Sep 174:15 PM - 5:00 PM PDT
      (11:15 PM - 12:00 AM GMT)
      Moscone West, L3, Room 3022
  • Yes
    Data Analyst
    IT
    Tableau
    Einstein
    Artificial Intelligence
    Beginner
    Theater
    Yes
    At DreamForce conference, Jo and Grant, presented on how analyst can harness the power of GenAI to enhance the Tableau analytics experience. Through their fictional ice cream truck business, Rolling Cones, they showcased how generative AI can streamline data collection and transformation, fast track analysis and insight generation and optimise the way insights are communicated and put into the flow of work. The dynamic duo highlighted how analysts can leverage GenAI to write custom code for a range of use cases including pulling data using APIs, web scraping data and writing HTML code to embed Tableau dashboards on websites. The framework and base code provided by GenAI can save hours of analyst time and effort, enabling analysts to work smarter and faster. Another GenAI hack highlighted is the ability to bring creativity to the analytics process through the creation of custom colour palettes to make dashboards pop. There are many more examples of GenAI and Tableau use cases.
    <html><head></head><body><p>• Generative AI significantly expedited the process of data transformation and analysis, identifying key expansion regions based on customer area codes and weather patterns.</p><p>• Despite AI's efficiency in generating code and analyzing data, human oversight remains crucial for interpreting results and applying them strategically to business goals.</p><p>• Customization of data visualization tools like Tableau with brand-specific elements such as color palettes can enhance the communication of insights to stakeholders.</p></body></html>
    Available on Salesforce+
    Session Summary by Einstein
    https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1720474203459001ZSNE
    Yes
    <a href="https://docs.google.com/forms/d/e/1FAIpQLSfnK-8TwV1n7FqNXmJnsQAT6hYTDBRTShgx1CTXvB4mjgEV6w/viewform?usp=pp_url&entry.996201328=1720474203459001ZSNE">Report a Concern</a>
    Theater
    Available on Salesforce+
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Yes
    Moscone West, Level 2
    Moscone West, Level 3
    Moscone West
    2:00 p.m. Wednesday, Sep 18
    1:00 p.m. Thursday, Sep 19
    4:00 p.m. Tuesday, Sep 17
    Wednesday, Sep 18
    3:00 p.m. Thursday, Sep 19
    Thursday, Sep 19
    Tuesday, Sep 17
    Want to work smarter? Discover powerful time-saving generative AI prompts to release the potential of your data. Learn how gen AI enhances data generation, cleaning, integration, custom code and more.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Summary by Einstein arrow-forward
    Session Type: Theater
    • Tuesday, Sep 174:30 PM - 4:50 PM PDT
      (11:30 PM - 11:50 PM GMT)
      Moscone West, L3, Tableau Theater
  • Yes
    Operations
    Service
    Tableau
    Data 360
    Salesforce on Salesforce
    Beginner
    Theater
    Yes
    Discover how we're using the customer success score to measure customer success for our business.
    See the customer success score in action and see how it measures product adoption, customer expertise, and technical health.
    Find out the steps it takes to build a customer success score for your business.
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Campground
    Moscone North
    4:00 p.m. Tuesday, Sep 17
    12:00 p.m. Wednesday, Sep 18
    Wednesday, Sep 18
    3:00 p.m. Thursday, Sep 19
    Thursday, Sep 19
    Tuesday, Sep 17
    9:00 a.m. Thursday, Sep 19
    Learn how Salesforce is using the Customer Success Score to measure product adoption, customer expertise, and technical health. Hear how we’re using our Salesforce to measure key success indicators.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Theater
    • Tuesday, Sep 174:30 PM - 4:50 PM PDT
      (11:30 PM - 11:50 PM GMT)
      Moscone North, LL, Campground, SF on SF Theater
  • Yes
    Tableau
    Salesforce+ Live
    Yes
    Available on Salesforce+
    Available on Salesforce+
    Yes
    Visible
    Yes
    Campground
    Moscone North
    <a href="https://www.salesforce.com/plus/experience/Dreamforce_2024/series/data_&_analytics_at_dreamforce_2024/episode/episode-s1e1">Watch now</a>
    4:00 p.m. Tuesday, Sep 17
    Tuesday, Sep 17
    Join us as we dive into our latest innovations and learn how Tableau is enabling everyone to take action with AI-powered insights in the flow of work.
    Session Type: Salesforce+ Live
    • Tuesday, Sep 174:30 PM - 4:45 PM PDT
      (11:30 PM - 11:45 PM GMT)
      Moscone North, LL, Campground, Salesforce+ Stage

5:00 PM PDT - Tuesday, Sep 17

  • Yes
    Purchasing and Procurement
    Slack
    Tableau
    Salesforce on Salesforce
    Beginner
    Theater
    Yes
    See how we leverage Slack for seamless communication and collaboration during tech transformations.
    Find out how Tableau is used to visualize data and drive informed decision making in technology projects.
    Walk away with strategies to ensure high adoption and enthusiasm for Slack and Tableau in your organization.
    Theater
    This session is first come, first seated. You do not have a reserved seat.
    Yes
    Visible
    Yes
    Campground
    Moscone North
    5:00 p.m. Tuesday, Sep 17
    10:00 a.m. Thursday, Sep 19
    1:00 p.m. Wednesday, Sep 18
    Wednesday, Sep 18
    Thursday, Sep 19
    Tuesday, Sep 17
    Discover how Salesforce uses Slack and Tableau to drive successful tech transformations. Learn best practices, what works and what doesn’t, to ensure smooth transitions and high adoption.
    Important: This session is first come, first seated. You do not have a reserved seat.
    Session Type: Theater
    • Tuesday, Sep 175:00 PM - 5:20 PM PDT
      (Wednesday, Sep 1812:00 AM - 12:20 AM GMT)
      Moscone North, LL, Campground, SF on SF Theater

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Merlinda Lu

Salesforce Developer, IBM

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